Marketers guide to google analytics. A step by step guide to installing google analytics on any website within 5 minutes. Read the full article here http://utm.io/266664

1. Google Analytics for
Beginners
Installing Google Analytics on Any Website
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2. What is Google Analytics?
Google Analytics is a freemium traffic analysis tool
Most widely used web analytics service on the
internet
54.5% of websites use google analytics as a traffic
analysis tool
Google Analytics is used to track & analyze website
visitors
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3. What you can do with Google
Analytics?
Segment and analyze website visitors
Measure the effectiveness of marketing campaigns
Improve your site speed
Check your keyword rankings
Check the most popular content on your site
Check the source of your website traffic
Read More: http://marketlytics.com/blog/list-of-things-google-analytics-can-and-
cannot-do
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4. Adding Google Analytics to Any Website
The requirements:
All you need is a google account
If you have one that’s good and if not sign up for a new
google account.
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5. Sign in to Google Analytics Account
 Visit https://google.com/analytics
 Click on the sign in button
 The next window will appear like this
Step 1
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6. Fill in the website detailsStep 2
Click on the
Get Tracking
ID button
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7. Copy the Tracking CodeStep 3
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8. Paste into head section of all your site
pages
Step 4
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9. Verify Google Analytics Setup
Install Google Tag Assistant in your browser
Open a new tab in browser
Enable google tag assistant
Reload the webpage
Step 5
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10. Verify Google Analytics SetupStep 5
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11. Verify Google Analytics Setup
Green tag indicates successful
installation
Blue tag indicates minor code
errors
Red tag indicates wrong
analytics setup
Step 5
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12. View Real Time Reports
Open your website in a new tab
From your analytics account, from the left
menu navigate to Real-Time >>
Overview
If configuration is correct you will see live
visitors
Step 6
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13. View Real Time ReportsStep 6
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14. Congratulations!
Your google analytics setup is complete. Here are some
useful articles to help you understand more about google
analytics.
A big List of What Google Analytics Can
Do(http://utm.io/266649)
How to Set Goals in Google Analytics
(http://utm.io/266650)
17 Effective Ways to Reduce Bounce
Rate(http://utm.io/266652) MarketLytics