1. TRAVEL AND HOSPITALITY | OCTOBER 2014
HOSPITALITY |32
T
he 39-key hill-top resort is
the 27th operational prop-
erty of the hotel company
and its first such at a hill-station in
India. Located at one of the high-
est point in Binsar at over 6,000
feet above the sea-level in the
quaint and sylvan surrounding of
tall Alpine and Deodar forest, the
hotel offers breathtaking view of
the snow-clad Himalayas ranges.
The hotel provides 27 well-ap-
pointed rooms and six tastefully
done two-bedroom cottages,
aimed at the well-travelled FIT
and corporate segments looking
to explore new and virgin destina-
tions as well as niche segments
like honeymooners.
“Clarks Inn has significant pres-
ence in various tier-I cities all over
the country and also wears the
distinction of opening several new
markets like Bareilly, Haldwani
and Deoghar among others and
placing them firmly on the tourism
and hospitality map of India. We
have been the pioneers in open-
ing new markets and destinations
and promoting them successfully.
We have now identified hill-sta-
tions as potential new market to
expand our footprints and pro-
mote not just our properties but
also the destination. Binsar is the
first feather in our cap and per-
fectly fits the strategic develop-
ment plan that the Clarks Inn
Group of Hotel envisions,” said
Nihit Srivastava, Regional Direc-
tor - Business Development,
Clarks Inn Group of Hotels. Clraks
Inn has significant presence in
Delhi NCR, Pune, Bengaluru,
Agra, Jaipur, Goa and Lucknow to
name a few.
“With Nainital being over-
crowded and full of city-like
chaos, there is great demand of
new destinations in the Kumaon
region of Uttarakhand. Binsar is
the perfect place to fill that gap
CLARKS INN DEBUTS AT
BINSAR, UTTARAKHAND
Hospitality major Clarks Inn Group of Hotels recently
opened its first hill-station property, Clarks Inn Binsar,
in the picturesque surrounding of Binsar in Almora dis-
trict of Uttarakhand.
Clarks Inn Binsar
•Clarks Inn Binsar is
the first hill-station
property of Clarks Inn.
•Binsar is a picturesque
hill-station in Almora
district of Uttarakhand.
•The resort has 27
rooms and six elegantly
done two-bedroom cot-
tages.
OOBY PREM KUMAR

2. | HOSPITALITY 33
TRAVEL AND HOSPITALITY | OCTOBER 2014
and offer visitors the serenity and
peace the people visit a hill-station
for. It’s quaint, serene, away from
the city and hundred percent nat-
ural. We would like to open this
property to FITs and honeymoon-
ers as well as drive corporate and
incentive traffic. This is a great
property in the best of destina-
tions,” said Nitin Srivastava, Gen-
eral Manager - Sales & Marketing,
Clarks Inn Group of Hotels.
Also speaking on the occasion of
the launch of the hotel, Amarjeet
Singh, Owner of Clarks Inn Binsar,
said, “Clarks Inn is a renowned
brand with national footprint,
whereas Binsar is a pristine and
unexplored destination of great
potential. With Clarks Inn taking
over the management of this prop-
erty, we see this as the perfect
marriage. The alliance will drive
better guest traffic to the property
and also help promote the desti-
nation in the national and interna-
tional markets.”
The Alpine and Deodar draped
Clarks Inn Binsar is also a great
place for outdoor meetings, con-
ferences, banquettes. The hotel
offer state-of-the-art conference
halls for 100 and 60 pax respec-
tively. Claks Inn’s multi-cuisine sig-
nature restaurant brand ‘The Delhi
Diners’ will be an all-day dining
catering to guests’ penchant for In-
dian and international as well as
local cuisines. Café Bar will offer
an array services including tea,
coffee and mock tails.