Cisco Connect 2018 Indonesia - Cisco cmx

CISCO CONNECT 2018 . IT’S ALL YOU

Cisco CMX
LeverageYourWireless Network to Improve
Customer Experience and Business Operations
Wilyono Jusuf, Product Sales Specialist
Ibnu Sina,Technical SolutionsArchitect

CISCO CONNECT 2018 . IT’S ALL YOUCISCO CONNECT 2018 . IT’S ALL YOU
DigitalTransformation
IoTMobility Analytics Cloud
TechnologyTransitions
The Network Connects Everything

Digital NetworkArchitecture
Intent-Based
Network Infrastructure
DNA Center
AnalyticsPolicy Automation
I N T E N T C O N T E X T
S E C U R I T Y
L E A R N I N G

z
I N T E N T C O N T E X T
Business Goals
Digital Insights
Intent Based Networking
S E C U R I T Y
L E A R N I N G
SecurityMobile
IoT Cloud
Digital Business

Driving Outcomes and Experiences
Operational
Analytics
• AssetVisibility &
Traceability
• Asset &Tag
Management
• Operational Insights
Customer
Experience
• Guest Experience
• Omni-Channel
Experience
• Context Profiling
• CMX Engage
Location
Analytics
• Presence Analytics
• Location Analytics
• Workplace Analytics
• Social Analytics
Mobile
Experience
• Navigation &
Wayfinding
• Mobile SDK & App
• Digital Marketing
Automation

Mobile
Experience

Navigation andWayfinding
• Wi-Fi
• Hyperlocation
• BLE
• Device Sensors
• Accelerometer
• Gyroscope
• Magnetometer
• Barometer

MazeMap
• From CAD to mobile optimised maps
• Single source of truth
• Automated pathfinding
• Web access
• Mobile app integration

Cisco Live Mobile App

Workplace
Analytics

Workspace Evolution
HYBRID
Fixed & Agile
Utilization
Increased Mobility
TRADITIONAL
Names to Seats
Allocation/Chargeback
Adjacency
MODERN
Activity Based Working
Real Time Utilization
Collaboration/Productivity
Portfolio Cost Savings: 5-10% Portfolio Cost Savings: 10-20% Portfolio Cost Savings: 20-30%

Serraview
Measure Model Monitor Enable
Occupancy Portal
Actual Utilization
Neighborhoods/
Ratio Seating
Portfolio Modeling Utilization Analytics
Performance Monitoring
Space Availability
Employee Locator
Portfolio Right-Sizing Workforce Enablement

Digitising theWorkplace Experience
Space Utilisation Productivity
Portfolio utilisation
over 3 years
Involuntary
turnover
In job
applications
Measured by throughput
targets & employee survey
42%
Increase
400%
Increase
12%
Increase
11%
Reduction
Talent

Social
Analytics

Geofencing
Without location-based
monitoring, you are missing at
least 80% of the content posted
on social media about your
business.
Local Measure’s technology
captures content within a
geographic location, regardless of
hashtags or keywords, ensuring
that you always see the full
picture.
Geofencing

Local Measure
Discovery
Comprehensive
local content and
audience dashboard
with a simple and
easy to use
interface.
Engagement
Real time engagement
allows cross-platform
and multi-brand
engagement with your
audience.
Automation
Smart, rules-based
alerts and tagging
automatically route
data to the right
place.
Image Recognition
Tagging
Publishing
Compelling user-
generated content
galleries that are
embeddable on your
digital properties.
Analytics
Location-based
analytics to help drive
better business
decisions and real
time response.
Integration
Simple integrations to
Cisco Spark, Meraki,
Cisco CMX. Customer
Profile data feed into
Salesforce, IBM,
Wordpress, Marketing
Automation
Mobile
Local Measure Mobile
App plus push
notifications to Cisco
Spark with AI BOT
and full Collaboration
capabilities.
Wi-Fi
Customer Wi-Fi Splash
Page with Social Sign
on. Customer Profile
dashboard and
Analytics

CMX
Engage

Digitising Physical Spaces
Insights Acquisition Engagement
Acquire Visitors, Identify Location
Personas & Understand Behaviour
New vs Returning
Visitor
Weekend Visitor Evening High
Dweller
Employee Loyal MemberMulti-location
Visitor
SMS Email
Smart Captive
Portal
API Trigger
App
Deliver Contextual Omni-Channel
Engagements
Gain Insights on Visitor Behaviour,
Benchmark Locations & Measure
Return On Space™
Seamlessly Integrate with Enterprise Workflows TicketingMarketing/CMSPoSLoyalty/CRM

Location Personas Enable Actionable Insights
Personas Rules
Business Lunch Visitor IF user enters Food Court Zone between 11am and 1pm on
Mondays to Fridays,TAG as “Corporate Lunch Visitor”
Gym User IF user enters Gym Zone,TAG as Gym User
Weekend Visitor IF user enters Site on Saturday or Sunday, TAG as
“Weekend Visitor”
Food Court Dweller IF user dwell time in Food Court Zone >45 minutes, TAG as
“Food Court Dweller”
LoungeVisitor IF user enters Lounge Zone from 4pm to 6pm on Mondays
to Fridays,TAG as “LoungeVisitor”
Frequent Movie Goer IF user enters Movie Zone more than 2x in 30 day period,
TAG as “Frequent Movie Goer”
Frequent Shopper IF user enters Retail Zone more than 4x in 30 day period,
TAG as “Frequent Shopper”
Create personas meaningful to locations to understand user behaviour
Food Court Dweller
Weekend
Visitor
Lounge Visitor
Frequent Movie
Goer
Frequent
Shopper
Gym User
Business Lunch
Visitor

Smart Captive Portals
Business Lunch
Visitor

Omni-Channel Engagement
• IF guest tagged as “loyalty member”
• AND “lounge visitor”
• AND is in the hotel between 4pm and 6pm
• THEN send Happy Hour Promotion notification
• Push Notification forApp Users
• SMS for Non-App Users
Lounge Visitor

Proven Results
5 Countries
UAE, Bahrain, Egypt, Oman, Beirut
14 Locations
Mall of Emirates, Mall of Egypt, City Center Malls
8 Weeks
End-to-end deployment across all properties
Enhancing Shopper Experience with Contextual Mobile Engagement
65M
Engagements delivered in
8 months
2.5M
unique users acquired
80%
Engagement rate at-location with
repeat shoppers
2,666
Access Points

10.9M
Engaged Devices
1,400+ Hotels 57,000+ APs 725+ VPNs 235 with PMS to date
Global Scale & Reliability
7 Countries
United States, Canada, Germany, Japan, Mexico, Dominican
Republic and El Salvador
Centralized Management Across
11 Brands
CP, CW, EV, EX, HE, HI, HN, HR, IC, IN and SB
Rapid Deployment at Scale
1 Day
To deploy across 31 Hotels
Properties provisioned in 30 minutes
9.7M
Authenticated Devices
The Largest LBS Cloud Deployment in the World
Proven Results

Operational
Insights

Business Rules
Operational
Insights
Digitising Physical Assets
AssetTags Sensors Wi-Fi Devices
Operations
Detect Categorize Monitor
CMX Alerts
Reports

Asset Location
Click on Asset
For location and details
Customisable
Quick Filters
Zones
Edit zones on map to
create effective alerts
Tools
Export, filter and
customise view

Healthcare Industry
Equipment InventoryTracking
• Avoid loss of lost medical equipment and save money
by reordering stock only as it runs low.
Safety and Compliance
• Save costs by making sure your devices are in
compliance with CDC.
• Prevent inventory damage from environmental
conditions.
WorkflowOptimization
• Improve efficiency and save costs by understanding
your staff flow and dwell times in your facility.

Manufacturing Industry
Asset and InventoryTracking
• Avoid loss of costly inventory and save money by
reordering stock only as it runs low.
Device LevelTelemetry
• Save money on maintenance and inspections by
automating data collection and monitoring of your
equipment.
• Prevent damage of your inventory from
environmental conditions inside your facility.
Machine Utilization
• Improve efficiency and save costs by enhancing your
equipment paths of operation and making better
workflows.

Retail Industry
Cart and basket tracking
• Save staff time dedicated to locate carts and baskets.
Fridge temperature monitoring
• Avoid waste in your inventory by monitoring
products sensitive to temperature (vegetables, dairy,
frozen food, etc.).
Improve Store Operations
• Increase customer satisfaction by always having their
online pickup order ready and fresh.

Business Rules
Set Conditions
Location,Attribute
Battery Level,
Button Press,
Telemetry
Information
Name, Description
Priority
Select Assets
Filter by Department,
Category
Take Action
E-Mail, SMS
HTTP POST
AttributeUpdate
SelectTriggers
When rule fires

Cisco Connect 2018 Indonesia - Cisco cmx

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Similar to Cisco Connect 2018 Indonesia - Cisco cmx

Similar to Cisco Connect 2018 Indonesia - Cisco cmx (20)

More from NetworkCollaborators

More from NetworkCollaborators (19)

Recently uploaded

Recently uploaded (20)

Cisco Connect 2018 Indonesia - Cisco cmx

Editor's Notes