CNO Summit 2015 - Creating Value Through Leadership in the Independent Care Sector, Angela Bradford

1. Creating Value Through Leadership
in the Independent Care Sector

2. Angela
Bradford
Commissioning and
Healthy Lifestyle Director
The ExtraCare
Charitable Trust

3. Who is ExtraCare?

4. Pioneer of ‘Extra Care’
Housing Model
 Leader in retirement villages
 31 current locations
 3,000 volunteers
 4,400 residents

5. Benefit of Independent status

6. Older People are a Problem!

7. Positive
vision of
ageing

8. 1. Listen to Residents
They bring our
communities to life

9. High
quality
design
and
facilities

10. People make
communities

11. Residents Lead the Way

12. 2. The Right Team
Makes all the difference

13. Key factors
 Resident involvement
 Major investment in training
and development
 Extra-insight cultural induction

14. 3. Be Bold
Risk is necessary

15.  Mix of ages from 55 – 105
 Mix of tenure; for sale / shared
ownership / rent
 Range of health and frailty
status
 Diverse communities add value
Be Willing to
Innovate

16. Challenging Perceptions

17. 4. Well-being is Holistic
It’s our overall goal

18. Our Integrated Approach

19. Integral
well-
being
service

20. Keele University Research
“A living environment like that
evolving at Berryhill Village appears
to engender quite dramatic
improvements in people’s well-being
and perceptions of their own health.”

21. Aston University Research

22. 4 Key Factors
 1. Listen to Residents
 2. The Right Team
 3. Be Bold
 4. Well-being is Holistic

23. Brian Hobbs
Resident of
Shenley Wood Village,
Milton Keynes