2. Topics
• Introduction of graphic design.
• Elements and principles of graphic design.
• Tools used in graphic design.
• Scope of graphic design.
3. Introduction of graphic design
Graphic design is the art of blending
creativity and communication to visually
convey ideas and messages. It involves using
images, typography, colours, and layout to
create captivating designs for various
purposes. From logos and advertisements to
websites and social media content, graphic
design plays a vital role in shaping how we
perceive the world. Through its seamless
blend of art and technology, graphic design
has the power to leave a lasting impression,
making it an essential tool for effective
visual storytelling.
4. Elements and principles of graphic
design
• COLOR
• LINE
• SHAPE
• TEXTURE
• VALUE
• ALIGNMENT
5. Tools used in graphic design
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
6. Scope of graphic design
The future of graphic design is promising and dynamic. Advancements in
technology will continue to shape the field, leading to:
• Increased demand: Businesses will need more graphic designers for digital
marketing, UI/UX design, and brand presence.
• AR/VR : Designers will create interactive and immersive AR/VR experiences
for products and services.
• Motion Graphics: Animated visuals and video content will be in high
demand for online platforms and advertisements.
Many More….