AR in Agriculture Market is projected to reach $4.89 million by 2027, growing at a CAGR of 34.49% during the forecast period 2022-2027. Augmented Reality in Agriculture Market is still in the early stages. Read Report Overview: https://bisresearch.com/industry-report/ar-agriculture-market.html Get Free Sample: https://bisresearch.com/requestsample?id=1395&type=download

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https://stock.adobe.com/in/search/free?k=AR+in+Agriculture&search_type=usertyped&content_id=131949218&asset_id=131949218
Focus on Solutions and Applications,
Adoption Framework and Country-Wise
Analysis
Analysis and Forecast: 2020-2026
August 2021
AR in Agriculture
Market –
A Global and
Regional Analysis
Table of Content

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BIS Research is a leading market intelligence and technology research company. BIS Research publishes in-
depth market intelligence reports focusing on market estimations, technology analysis, emerging high-growth
applications, deeply segmented granular country-level market data, and other important market parameters
useful in the strategic decision making for senior management. BIS Research provides multi-client reports,
company profiles, databases, and custom research services.
Copyright © 2021 BIS Research Inc.
All Rights Reserved. This document contains highly confidential information and is the sole property of BIS
Research. Disclosing, copying, circulating, quoting, or otherwise reproducing any or all contents of this
document is strictly prohibited. Access to this information is provided exclusively for the benefit of the people
or organization concerned. It may not be accessed by or offered, whether for sale or otherwise, to any third
party.

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Table of Content
Executive Summary ........................................................................ 18
1 Markets .................................................................................... 26
1.1 Industry Outlook..............................................................................................27
1.1.1 Introduction .................................................................................................27
1.1.1.1 Timeline of Agricultural Evolution .....................................................................28
1.1.1.2 Product Adoption Scenario...............................................................................29
1.1.2 AR Applications in Agricultural Value Chain ............................................30
1.1.3 Patent Analysis............................................................................................31
1.1.3.1 Patent Analysis (by Solution Type)...................................................................32
1.1.3.1.1 Patent Analysis (by Technology) ............................................................................. 33
1.1.3.2 Patent Analysis (by Patent Office)....................................................................33
1.1.3.3 Patent Analysis (by Organization) ....................................................................34
1.1.3.3.1 Patent Analysis (by Organization Type) .................................................................. 35
1.1.4 Industry Attractiveness...............................................................................36
1.1.4.1 Threat of New Entrants (Medium) ....................................................................37
1.1.4.2 Bargaining Power of Buyers (Medium-Low) .....................................................37
1.1.4.3 Bargaining Power of Suppliers (Medium) .........................................................38
1.1.4.4 Threat of Substitutes (Medium-High)................................................................39
1.1.4.5 Intensity of Competitive Rivalry (Medium-Low).................................................39
1.1.5 PESTLE Analysis.........................................................................................41
1.1.5.1 Political Factors (Medium)................................................................................42
1.1.5.2 Economic Factors (Medium).............................................................................42
1.1.5.3 Social Factors (High)........................................................................................43
1.1.5.4 Technological Factors (High)............................................................................44
1.1.5.5 Legal Factors (Low) .........................................................................................44
1.1.5.6 Environmental Factors (Low)............................................................................45
1.1.6 Adoption Framework...................................................................................46
1.1.6.1 Trends in Agriculture Industry...........................................................................46

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1.1.6.2 Gap Analysis....................................................................................................47
1.1.6.3 Adoption Scenarios..........................................................................................49
1.2 Business Dynamics.........................................................................................51
1.2.1 Business Drivers .........................................................................................51
1.2.1.1 AR Adoption in the Midst of Digitization............................................................51
1.2.1.2 Growing Necessity to Increase Efficiency in Farm Operations..........................51
1.2.1.3 Increased Demand for Spatial Computing Applications....................................52
1.2.2 Business Challenges ..................................................................................53
1.2.2.1 Limited Focus on Agriculture Applications........................................................53
1.2.2.2 Health and Safety Issues Related to Immersive Reality ...................................53
1.2.2.3 Technology Related Challenges.......................................................................54
1.2.2.3.1 Data Breach and Privacy Issues.............................................................................. 54
1.2.2.3.2 Bulkier Headsets...................................................................................................... 54
1.2.2.4 Lack of Standardization....................................................................................54
1.2.3 Business Opportunities..............................................................................55
1.2.3.1 Global Challenges in Agriculture ......................................................................55
1.2.3.2 Growth in Adoption of Precision Farming and Smart Farming Methods............55
1.2.3.3 Growing Demand for Mobile-Based AR and VR Platforms...............................56
2 Application............................................................................... 57
2.1 AR in Agriculture Market (by Application).....................................................58
2.1.1 Outdoor Farming .........................................................................................58
2.1.1.1 Precision Agriculture and Smart Farming ........................................................59
2.1.1.1.1 Crop Maintenance.................................................................................................... 60
2.1.1.1.2 Field Monitoring........................................................................................................ 60
2.1.1.1.3 Smart Irrigation......................................................................................................... 61
2.1.1.2 Livestock Monitoring ........................................................................................61
2.1.1.3 Simulated Training ...........................................................................................61
2.1.1.4 Weather Tracking and Forecasting...................................................................62
2.1.2 Indoor Farming ............................................................................................63
2.2 Demand Analysis of AR in Agriculture Market (by Application)..................65

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3 Products .................................................................................. 67
3.1 AR in Agriculture Market (by Solution)..........................................................68
3.1.1 AR in Agriculture Market (by Hardware)....................................................69
3.1.1.1 AR Headsets and Smart Glasses.....................................................................69
3.1.1.2 AR-Based Heads Up Display (HUD) ................................................................70
3.1.2 AR in Agriculture Market (by Software).....................................................72
3.1.2.1 AR Development Packages..............................................................................72
3.1.2.2 Handheld and Mobile Device Apps...................................................................73
3.1.2.3 Content Creation Software and Engines ..........................................................73
3.1.3 AR in Agriculture Market (by Service) .......................................................74
3.1.3.1 System Integration Services.............................................................................74
3.1.3.2 Content Services..............................................................................................74
3.1.3.3 Other Services .................................................................................................74
3.2 Demand Analysis of AR in Agriculture Market (by Solution).......................75
4 Region ..................................................................................... 76
4.1 North America AR in Agriculture Market .......................................................79
4.1.1 Market...........................................................................................................79
4.1.1.1 Key Companies in North America.....................................................................79
4.1.1.2 Business Drivers ..............................................................................................80
4.1.1.3 Business Challenges........................................................................................80
4.1.2 Application...................................................................................................80
4.1.2.1 North America AR in Agriculture Market (by Application)..................................80
4.1.3 Product.........................................................................................................81
4.1.3.1 North America AR in Agriculture Market (by Solution) ......................................81
4.1.4 North America AR in Agriculture Market (by Country).............................81
4.1.4.1 U.S...................................................................................................................82
4.1.4.1.1 Market ...................................................................................................................... 83
4.1.4.1.1.1 Buyer Attributes ................................................................................................ 83
4.1.4.1.1.2 Business Challenges ........................................................................................ 83
4.1.4.1.1.3 Business Drivers............................................................................................... 83

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4.1.4.2 Canada ............................................................................................................83
4.1.4.2.1 Market ...................................................................................................................... 84
4.1.4.2.1.1 Buyer Attributes ................................................................................................ 84
4.1.4.2.1.2 Business Challenges ........................................................................................ 84
4.1.4.2.1.3 Business Drivers............................................................................................... 84
4.1.4.3 Mexico .............................................................................................................84
4.1.4.3.1 Market ...................................................................................................................... 85
4.1.4.3.1.1 Buyer Attributes ................................................................................................ 85
4.1.4.3.1.2 Business Challenges ........................................................................................ 85
4.1.4.3.1.3 Business Drivers............................................................................................... 85
4.2 Europe AR in Agriculture Market ...................................................................87
4.2.1 Market...........................................................................................................87
4.2.1.1 Key Companies in Europe................................................................................87
4.2.1.2 Business Drivers ..............................................................................................87
4.2.1.3 Business Challenges........................................................................................88
4.2.2 Application...................................................................................................88
4.2.2.1 Europe AR in Agriculture Market (by Application).............................................88
4.2.3 Product.........................................................................................................88
4.2.3.1 Europe AR in Agriculture Market (by Solution) .................................................88
4.2.4 Europe AR in Agriculture Market (by Country).........................................89
4.2.4.1 Germany ..........................................................................................................90
4.2.4.1.1 Market ...................................................................................................................... 90
4.2.4.1.1.1 Buyer Attributes ................................................................................................ 90
4.2.4.1.1.2 Business Challenges ........................................................................................ 90
4.2.4.1.1.3 Business Drivers............................................................................................... 90
4.2.4.2 France..............................................................................................................91
4.2.4.2.1 Market ...................................................................................................................... 91
4.2.4.2.1.1 Buyer Attributes ................................................................................................ 91
4.2.4.2.1.2 Business Challenges ........................................................................................ 91
4.2.4.2.1.3 Business Drivers............................................................................................... 91

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4.2.4.3 Netherlands......................................................................................................92
4.2.4.3.1 Market ...................................................................................................................... 92
4.2.4.3.1.1 Buyer Attributes ................................................................................................ 92
4.2.4.3.1.2 Business Challenges ........................................................................................ 92
4.2.4.3.1.3 Business Drivers............................................................................................... 92
4.2.4.4 Italy ..................................................................................................................93
4.2.4.4.1 Market ...................................................................................................................... 93
4.2.4.4.1.1 Buyer Attributes ................................................................................................ 93
4.2.4.4.1.2 Business Challenges ........................................................................................ 93
4.2.4.4.1.3 Business Drivers............................................................................................... 93
4.2.4.5 Rest-of- Europe................................................................................................94
4.2.4.5.1 Market ...................................................................................................................... 94
4.2.4.5.1.1 Buyer Attributes ................................................................................................ 94
4.2.4.5.1.2 Business Challenges ........................................................................................ 94
4.2.4.5.1.3 Business Drivers............................................................................................... 94
4.3 U.K. AR in Agriculture Market.........................................................................96
4.3.1 Market...........................................................................................................96
4.3.1.1 Buyer Attributes................................................................................................96
4.3.1.2 Key Companies in the U.K. ..............................................................................96
4.3.1.3 Business Drivers ..............................................................................................96
4.3.1.4 Business Challenges........................................................................................97
4.3.2 Application...................................................................................................97
4.3.2.1 U.K. AR in Agriculture Market (by Application) .................................................97
4.3.3 Product.........................................................................................................97
4.3.3.1 U.K. AR in Agriculture Market (by Solution)......................................................97
4.4 China AR in Agriculture Market....................................................................100
4.4.1 Market.........................................................................................................100
4.4.1.1 Buyer Attributes..............................................................................................100
4.4.1.2 Key Companies in China................................................................................100
4.4.1.3 Business Drivers ............................................................................................100

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4.4.1.4 Business Challenges......................................................................................101
4.4.2 Application.................................................................................................101
4.4.2.1 China AR in Agriculture Market (by Application).............................................101
4.4.3 Product.......................................................................................................102
4.4.3.1 China AR in Agriculture Market (by Solution) .................................................102
4.5 Asia-Pacific and Japan AR in Agriculture Market.......................................104
4.5.1 Market.........................................................................................................104
4.5.1.1 Key Companies in the Asia-Pacific and Japan ...............................................104
4.5.1.2 Business Drivers ............................................................................................104
4.5.1.3 Business Challenges......................................................................................104
4.5.2 Application.................................................................................................105
4.5.2.1 Asia-Pacific and Japan AR in Agriculture Market (by Application) ..................105
4.5.3 Product.......................................................................................................105
4.5.3.1 Asia-Pacific and Japan AR in Agriculture Market (by Solution).......................105
4.5.4 Asia-Pacific and Japan AR in Agriculture Market (by Country) ............106
4.5.4.1 Japan.............................................................................................................107
4.5.4.1.1 Market .................................................................................................................... 107
4.5.4.1.1.1 Buyer Attributes .............................................................................................. 107
4.5.4.1.1.2 Business Challenges ...................................................................................... 107
4.5.4.1.1.3 Business Drivers............................................................................................. 107
4.5.4.2 India...............................................................................................................108
4.5.4.2.1 Market .................................................................................................................... 108
4.5.4.2.1.1 Buyer Attributes .............................................................................................. 108
4.5.4.2.1.2 Business Challenges ...................................................................................... 108
4.5.4.2.1.3 Business Drivers............................................................................................. 108
4.5.4.3 Australia and New Zealand ............................................................................109
4.5.4.3.1 Market .................................................................................................................... 109
4.5.4.3.1.1 Buyer Attributes .............................................................................................. 109
4.5.4.3.1.2 Business Challenges ...................................................................................... 109
4.5.4.3.1.3 Business Drivers............................................................................................. 109

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4.5.4.4 Rest-of-Asia-Pacific and Japan ......................................................................110
4.5.4.4.1 Market .................................................................................................................... 110
4.5.4.4.1.1 Buyer Attributes .............................................................................................. 110
4.5.4.4.1.2 Business Challenges ...................................................................................... 110
4.5.4.4.1.3 Business Drivers............................................................................................. 110
4.6 Rest-of-the-World AR in Agriculture Market................................................112
4.6.1 Market.........................................................................................................112
4.6.1.1 Key Companies in Rest-of-the-World .............................................................112
4.6.1.2 Business Drivers ............................................................................................112
4.6.1.3 Business Challenges......................................................................................112
4.6.2 Application.................................................................................................113
4.6.2.1 Rest-of-the-World AR in Agriculture Market (by Application) ..........................113
4.6.3 Product.......................................................................................................113
4.6.3.1 Rest-of-the-World AR in Agriculture Market (by Solution)...............................113
4.6.4 Rest-of-the-World AR in Agriculture Market (by Country) .....................113
5 Markets - Competitive Benchmarking & Company Profiles........ 115
5.1 Company Profiles ..........................................................................................116
5.1.1 Active Companies .....................................................................................117
5.1.1.1 Augmenta.......................................................................................................117
5.1.1.1.1 Company Overview................................................................................................ 117
5.1.1.1.2 Role of Augmenta in the AR in Agriculture Market ................................................ 117
5.1.1.1.3 Product Portfolio..................................................................................................... 117
5.1.1.1.4 Strengths and Weaknesses of Augmenta ............................................................. 118
5.1.1.2 Grow Glide.....................................................................................................119
5.1.1.2.1 Company Overview................................................................................................ 119
5.1.1.2.2 Role of Grow Glide in the AR in Agriculture Market............................................... 119
5.1.1.2.3 Product Portfolio..................................................................................................... 119
5.1.1.2.4 Business Strategies ............................................................................................... 120
5.1.1.2.4.1 Product Development ..................................................................................... 120
5.1.1.2.5 Strengths and Weaknesses of Grow Glide............................................................ 120

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5.1.1.3 EON Reality ...................................................................................................121
5.1.1.3.1 Company Overview................................................................................................ 121
5.1.1.3.2 Role of EON Reality in the AR in Agriculture Market............................................. 121
5.1.1.3.3 Product Portfolio..................................................................................................... 121
5.1.1.3.4 Strengths and Weaknesses of EON Reality. ......................................................... 122
5.1.1.4 Think Digital ...................................................................................................123
5.1.1.4.1 Company Overview................................................................................................ 123
5.1.1.4.2 Role of Think Digital in the AR in Agriculture Market............................................. 123
5.1.1.4.3 Product Portfolio..................................................................................................... 123
5.1.1.5 Nedap N.V. ....................................................................................................124
5.1.1.5.1 Company Overview................................................................................................ 124
5.1.1.5.2 Role of Nedap N.V. in the AR in Agriculture Market.............................................. 124
5.1.1.5.3 Product Portfolio..................................................................................................... 124
5.1.1.5.4 Strengths and Weaknesses of Nedap N.V. ........................................................... 125
5.1.1.6 Plant Vision....................................................................................................126
5.1.1.6.1 Company Overview................................................................................................ 126
5.1.1.6.2 Role of Plant Vision in the AR in Agriculture Market.............................................. 126
5.1.1.7 Visual Logic, LLC ...........................................................................................127
5.1.1.7.1 Company Overview................................................................................................ 127
5.1.1.7.2 Role of Visual Logic, LLC in the AR in Agriculture Market..................................... 127
5.1.1.7.3 Product Portfolio..................................................................................................... 127
5.1.1.7.4 Strengths and Weaknesses of Visual Logic, LLC.................................................. 127
5.1.2 Possible Companies .................................................................................128
5.1.2.1 Rams Creative Technologies Pvt. Ltd. ...........................................................128
5.1.2.1.1 Company Overview................................................................................................ 128
5.1.2.1.2 Role of Rams Creative Technologies Pvt. Ltd. in the AR in Agriculture Market
............................................................................................................................... 128
5.1.2.1.3 Product Portfolio..................................................................................................... 128
5.1.2.2 Queppelin Technology Solutions Private Limited............................................129
5.1.2.2.1 Company Overview................................................................................................ 129

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5.1.2.2.2 Role of Queppelin Technology Solutions Private Limited in the AR in
Agriculture Market ................................................................................................. 129
5.1.2.2.3 Product Portfolio..................................................................................................... 129
5.1.2.3 Visartech Inc. .................................................................................................130
5.1.2.3.1 Company Overview................................................................................................ 130
5.1.2.3.2 Role of Visartech Inc. in the AR in Agriculture Market........................................... 130
5.1.2.3.3 Product Portfolio..................................................................................................... 130
5.1.2.4 VSight UAB....................................................................................................131
5.1.2.4.1 Company Overview................................................................................................ 131
5.1.2.4.2 Role of VSight UAB in the AR in Agriculture Market.............................................. 131
5.1.2.4.3 Product Portfolio..................................................................................................... 131
5.1.3 Upcoming Companies...............................................................................132
5.1.3.1 Infosys Limited ...............................................................................................132
5.1.3.1.1 Company Overview................................................................................................ 132
5.1.3.1.2 Role of Infosys Limited in the AR in Agriculture Market......................................... 132
5.1.3.2 Trimble Inc. ....................................................................................................133
5.1.3.2.1 Company Overview................................................................................................ 133
5.1.3.2.2 Role of Trimble Inc. in the AR in Agriculture Market.............................................. 133
5.1.3.2.3 Product Portfolio..................................................................................................... 134
5.1.3.3 Microsoft Corporation.....................................................................................135
5.1.3.3.1 Company Overview................................................................................................ 135
5.1.3.3.2 Role of Microsoft Corporation in the AR in Agriculture Market .............................. 135
5.1.3.3.3 Product Portfolio..................................................................................................... 136
5.1.3.4 Alphabet Inc. ..................................................................................................137
5.1.3.4.1 Company Overview................................................................................................ 137
5.1.3.4.2 Role of Alphabet Inc. in the AR in Agriculture Market............................................ 137
5.1.3.4.3 Product Portfolio..................................................................................................... 137
5.1.3.5 Vuzix Corporation...........................................................................................138
5.1.3.5.1 Company Overview................................................................................................ 138
5.1.3.5.2 Role of Vuzix Corporation in the AR in Agriculture Market.................................... 138

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5.1.3.5.3 Product Portfolio..................................................................................................... 138
5.1.4 List of Other Upcoming Players...............................................................139
6 Research Methodology........................................................... 141

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List of Figures
Microeconomic Indicators Impacting AR in Agriculture Market
AR in Agriculture Market, $Million, 2020-2026
AR in Agriculture Market (by Application), $Million, 2020-2026
AR in Agriculture Market (by Solution), $Million, 2020-2026
AR in Agriculture Market (by Region), $Million, 2020
AR in Agriculture Market Coverage
History of Agricultural Evolution
Product Adoption Curve for AR in Agriculture Market
Agricultural Value Chain
Patents Filed or Granted for AR in Agriculture (January 2011-June 2021)
Patent Analysis (by Solution Type), January 2017-June 2021
Patent Analysis (by Technology), January 2017-June 2021
Patent Analysis (by Patent Office), January 2017-June 2021
Patent Analysis (by Organization), January 2017-June 2021
Patent Analysis (by Organization Type), January 2017-June 2021
Porter’s Five Forces Analysis
PESTLE Analysis
Impact of Various Factors on the AR in Agriculture Market
Market for Various Technologies and Methods in Agriculture
Step-1: Gaps Found in AR in Agriculture Market
Step-2: Gap Analysis for AR in Agriculture Market
Step-3: Procedure to Overcome Gaps in AR in Agriculture Market
Factors for Adoption
Global Agriculture Goals Achieved through Augmented Reality
Augmented Reality in Agriculture
Augmented Reality Ecosystem Structure in Agriculture
Agriculture Workforce Share in Global Employment
Augmented Reality in Indoor Farming
AR in Agriculture Market (by Application), $Million, 2020-2026
Augmented Reality Solutions for Agriculture
AR in Agriculture Market (by Solution), $Million, 2020-2026

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North America AR in Agriculture Market (By Country)
Europe AR in Agriculture Market (By Country)
U.K AR in Agriculture Market
China AR in Agriculture Market
Asia-Pacific and Japan AR in Agriculture Market (By Country)
Rest-of-the-world AR in Agriculture Market (By Region)
Type of Companies Profiled
AR in Agriculture Market: Research Methodology
Top-Down and Bottom-Up Approach

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List of Tables
Table 1: Key Factors Determining Threat of New Entrants in AR in Agriculture Market
Table 2: Key Factors Determining Bargaining Power of Buyers in AR in Agriculture Market
Table 3: Key Factors Determining Bargaining Power of Suppliers in AR in Agriculture Market
Table 4: Key Factors Determining Threat of Substitutes in AR in Agriculture Market
Table 5: Key Factors Determining Intensity of Competitive Rivalry in AR in Agriculture Market
Table 6: Key Political Factors in AR in Agriculture Market
Table 7: Key Economic Factors in AR in Agriculture Market
Table 8: Key Social Factors in AR in Agriculture Market
Table 9: Key Technological Factors in AR in Agriculture Market
Table 10: Key Legal Factors in AR in Agriculture Market
Table 11: Key Environmental Factors in AR in Agriculture Market
Table 12: AR in Agriculture Market (by Application), $Million, 2020-2026
Table 13: AR in Agriculture Market (by Application Subtype), $Million, 2020-2026
Table 14: List of AR Smart Glasses and Headsets
Table 15: Key HUD Manufacturers
Table 16: Available Augmented Reality Development Packages
Table 17: AR in Agriculture Market (by Solution), $Million, 2020-2026
Table 18: AR in Agriculture Market (by Region), $Million, 2020-2026
Table 19: North America AR in Agriculture Market (by Application), $Million, 2020-2026
Table 20: North America AR in Agriculture Market (by Solution), $Million, 2020-2026
Table 21: North America AR in Agriculture Market (by Country), $Million, 2020-2026
Table 22: Europe AR in Agriculture Market (by Application), $Million, 2020-2026
Table 23: Europe AR in Agriculture Market (by Solution), $Million, 2020-2026
Table 24: Europe AR in Agriculture Market (by Country), $Million, 2020-2026
Table 25: U.K. AR in Agriculture Market (by Application), $Million, 2020-2026
Table 26: U.K. AR in Agriculture Market (by Solution), $Million, 2020-2026
Table 27: China AR in Agriculture Market (by Application), $Million, 2020-2026
Table 28: China AR in Agriculture Market (by Solution), $Million, 2020-2026
Table 29: Asia-Pacific and Japan AR in Agriculture Market (by Application), $Million, 2020-2026
Table 30: Asia-Pacific and Japan AR in Agriculture Market (by Solution), $Million, 2020-2026
Table 31: Europe AR in Agriculture Market (by Country), $Million, 2020-2026

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Table 32: Rest-of-the-World AR in Agriculture Market (by Application), $Million, 2020-2026
Table 33: Rest-of-the-World AR in Agriculture Market (by Solution), $Million, 2020-2026
Table 34: Rest-of-the-World AR in Agriculture Market (by Country), $Million, 2020-2026
Table 35: Augmenta: Product Portfolio
Table 36: Grow Glide: Product Portfolio
Table 37: Grow Glide: Product Development
Table 38: EON Reality: Product Portfolio
Table 39: Think Digital: Product Portfolio
Table 40: Nedap N.V.: Product Portfolio
Table 41: Visual Logic, LLC: Product Portfolio
Table 42: Rams Creative Technologies Pvt. Ltd.: Product Portfolio
Table 43: Queppelin Technology Solutions Private Limited: Product Portfolio
Table 44: Visartech Inc.: Product Portfolio
Table 45: VSight UAB: Product Portfolio
Table 46: Trimble Inc.: Product Portfolio
Table 47: Microsoft Corporation: Product Portfolio
Table 48: Alphabet Inc.: Product Portfolio
Table 49: Vuzix Corporation: Product Portfolio
Table 50: List of Companies

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