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https://www.freepik.com/free-photo/tractor-cultivating-field_11133943.htm#page=1&query=farm%20equipment&position=7
Focus on Product and Country Analysis
Analysis and Forecast: 2020-2026
September 2021
Farm Equipment
Rental Market -
A Global and
Regional Analysis
Table of Content
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BIS Research is a leading market intelligence and technology research company. BIS Research publishes in-
depth market intelligence reports focusing on the market estimations, technology analysis, emerging high-
growth applications, deeply segmented granular country-level market data and other important market
parameters useful in the strategic decision making for senior management. BIS Research provides multi-client
reports, company profiles, databases, and custom research services.
Copyright © 2021 BIS Research Inc.
All Rights Reserved. This document contains highly confidential information and is the sole property of BIS
Research. Disclosing, copying, circulating, quoting or otherwise reproducing any or all contents of this
document is strictly prohibited. Access to this information is provided exclusively for the benefit of the people
or organization concerned. It may not be accessed by or offered whether for sale or otherwise to any third
party.
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Table of Content
Executive Summary ........................................................................ 21
Scope of the Study.......................................................................... 29
1 Markets.................................................................................... 31
1.1 Industry Outlook..............................................................................................32
1.1.1 Market Definition .........................................................................................32
1.1.2 Consortiums and Associations..................................................................33
1.1.3 Government Initiatives Landscape ............................................................35
1.1.4 Patent Analysis............................................................................................36
1.1.4.1 Patent Analysis (by Status) ..............................................................................38
1.1.4.2 Patents Analysis (by Organization)...................................................................40
1.1.5 Pricing Analysis...........................................................................................40
1.2 Business Dynamics.........................................................................................42
1.2.1 Business Drivers .........................................................................................42
1.2.1.1 Increased Government Initiatives for the Upliftment of Farm Equipment
Rental Market...................................................................................................42
1.2.1.2 High Cost of Agriculture Equipment..................................................................42
1.2.1.3 Rising Global Food Demand ............................................................................43
1.2.2 Business Challenges ..................................................................................44
1.2.2.1 High Rental Costs and Interest Rates ..............................................................44
1.2.2.2 Lack of Awareness among Farmers.................................................................45
1.2.3 Business Strategies ....................................................................................46
1.2.3.1 Product Development.......................................................................................47
1.2.3.2 Market Developments ......................................................................................47
1.2.4 Corporate Strategies...................................................................................48
1.2.4.1 Mergers and Acquisitions .................................................................................48
1.2.4.2 Partnerships, Collaborations, and Joint Ventures.............................................49
1.2.4.3 Others..............................................................................................................49
1.2.5 Business Opportunities..............................................................................50
1.2.5.1 Rise in the Adoption of Modern Agricultural Equipment....................................50
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1.2.5.2 Scope of Geographical Expansion for Equipment Manufacturers.....................50
1.2.6 Impact of COVID-19 on Global Farm Equipment Rental Market..............51
2 Products .................................................................................. 52
2.1 Global Farm Equipment Rental Market (by Product)....................................53
2.1.1 Tractor..........................................................................................................53
2.1.1.1 Tractor (by Drive) .............................................................................................54
2.1.1.1.1 Two-Wheel Drive...................................................................................................... 54
2.1.1.1.2 Four-Wheel Drive..................................................................................................... 55
2.1.1.2 Tractor (by Power Output)................................................................................55
2.1.1.2.1 Less than 50 HP....................................................................................................... 55
2.1.1.2.2 50-100 HP................................................................................................................ 56
2.1.1.2.3 More than 100 HP.................................................................................................... 56
2.1.2 Harvester......................................................................................................56
2.1.3 Baler .............................................................................................................57
2.1.4 Sprayer.........................................................................................................57
2.1.5 Others...........................................................................................................58
2.2 Demand Analysis of the Global Farm Equipment Rental Market (by
Product)............................................................................................................58
3 Region ..................................................................................... 60
3.1 North America..................................................................................................63
3.1.1 Market...........................................................................................................63
3.1.1.1 Key Providers in North America .......................................................................63
3.1.1.2 Business Drivers ..............................................................................................63
3.1.1.3 Business Challenges........................................................................................64
3.1.2 Product.........................................................................................................64
3.1.2.1 North America Farm Equipment Rental Market (by Product), $Billion, 2020-
2026.................................................................................................................64
3.1.2.2 North America Farm Equipment Rental Market (Tractor by Power Output),
$Billion, 2020-2026 ..........................................................................................64
3.1.2.3 North America Farm Equipment Rental Market (Tractor by Drive), $Billion,
2020-2026........................................................................................................65
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3.1.3 North America (by Country) .......................................................................65
3.1.3.1 U.S...................................................................................................................65
3.1.3.1.1 Market ...................................................................................................................... 66
3.1.3.1.1.1 Buyer Attributes ................................................................................................ 66
3.1.3.1.1.2 Key Providers Operating in the U.S.................................................................. 66
3.1.3.1.1.3 Business Challenges ........................................................................................ 66
3.1.3.1.1.4 Business Drivers............................................................................................... 66
3.1.3.1.2 Product..................................................................................................................... 67
3.1.3.1.2.1 U.S. Farm Equipment Rental Market (by Product), $Billion, 2020-2026.......... 67
3.1.3.2 Canada ............................................................................................................67
3.1.3.2.1 Market ...................................................................................................................... 67
3.1.3.2.1.1 Buyer Attributes ................................................................................................ 67
3.1.3.2.1.2 Key Providers Operating in Canada ................................................................. 68
3.1.3.2.1.3 Business Challenges ........................................................................................ 68
3.1.3.2.1.4 Business Drivers............................................................................................... 68
3.1.3.2.2 Product..................................................................................................................... 68
3.1.3.2.2.1 Canada Farm Equipment Rental Market (by Product), $Billion, 2020-
2026 ........................................................................................................................ 68
3.1.3.3 Mexico .............................................................................................................69
3.1.3.3.1 Market ...................................................................................................................... 69
3.1.3.3.1.1 Buyer Attributes ................................................................................................ 69
3.1.3.3.1.2 Key Providers Operating in Mexico .................................................................. 69
3.1.3.3.1.3 Business Challenges ........................................................................................ 69
3.1.3.3.1.4 Business Drivers............................................................................................... 69
3.1.3.3.2 Product..................................................................................................................... 70
3.1.3.3.2.1 Mexico Farm Equipment Rental Market (by Product), $Billion, 2020-2026
.......................................................................................................................... 70
3.2 South America .................................................................................................72
3.2.1 Market...........................................................................................................72
3.2.1.1 Key Providers in South America.......................................................................72
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3.2.1.2 Business Drivers ..............................................................................................72
3.2.1.3 Business Challenges........................................................................................72
3.2.2 Product.........................................................................................................73
3.2.2.1 South America Farm Equipment Rental Market (by Product), $Billion,
2020-2026........................................................................................................73
3.2.2.2 South America Farm Equipment Rental Market (Tractor by Power Output),
$Billion, 2020-2026 ..........................................................................................73
3.2.2.3 South America Farm Equipment Rental Market (Tractor by Drive), $Billion,
2020-2026........................................................................................................73
3.2.3 South America (by Country).......................................................................74
3.2.3.1 Brazil................................................................................................................74
3.2.3.1.1 Market ...................................................................................................................... 74
3.2.3.1.1.1 Buyer Attributes ................................................................................................ 74
3.2.3.1.1.2 Key Providers Operating in Brazil..................................................................... 74
3.2.3.1.1.3 Business Challenges ........................................................................................ 74
3.2.3.1.1.4 Business Drivers............................................................................................... 75
3.2.3.1.2 Product..................................................................................................................... 75
3.2.3.1.2.1 Brazil Farm Equipment Rental Market (by Product), $Billion, 2020-2026........ 75
3.2.3.2 Rest-of-South America.....................................................................................75
3.2.3.2.1 Market ...................................................................................................................... 75
3.2.3.2.1.1 Buyer Attributes ................................................................................................ 75
3.2.3.2.1.2 Key Providers Operating in Rest-of-South America ......................................... 76
3.2.3.2.1.3 Business Challenges ........................................................................................ 76
3.2.3.2.1.4 Business Drivers............................................................................................... 76
3.2.3.2.2 Product..................................................................................................................... 76
3.2.3.2.2.1 Rest-of-South America Farm Equipment Rental Market (by Product),
$Billion, 2020-2026 ................................................................................................. 76
3.3 Europe ..............................................................................................................78
3.3.1 Market...........................................................................................................78
3.3.1.1 Key Providers in Europe...................................................................................78
3.3.1.2 Business Drivers ..............................................................................................78
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3.3.1.3 Business Challenges........................................................................................78
3.3.2 Product.........................................................................................................79
3.3.2.1 Europe Farm Equipment Rental Market (by Product), $Billion, 2020-2026.......79
3.3.2.2 Europe Farm Equipment Rental Market (Tractor by Power Output),
$Billion, 2020-2026 ..........................................................................................79
3.3.2.3 Europe Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-
2026.................................................................................................................79
3.3.3 Europe (by Country)....................................................................................80
3.3.3.1 Germany ..........................................................................................................80
3.3.3.1.1 Market ...................................................................................................................... 80
3.3.3.1.1.1 Buyer Attributes ................................................................................................ 80
3.3.3.1.1.2 Key Providers Operating in Germany............................................................... 80
3.3.3.1.1.3 Business Challenges ........................................................................................ 81
3.3.3.1.1.4 Business Drivers............................................................................................... 81
3.3.3.1.2 Product..................................................................................................................... 81
3.3.3.1.2.1 Germany Farm Equipment Rental Market (by Product), $Billion, 2020-
2026 ........................................................................................................................ 81
3.3.3.2 France..............................................................................................................81
3.3.3.2.1 Market ...................................................................................................................... 82
3.3.3.2.1.1 Buyer Attributes ................................................................................................ 82
3.3.3.2.1.2 Key Providers Operating in France .................................................................. 82
3.3.3.2.1.3 Business Challenges ........................................................................................ 82
3.3.3.2.1.4 Business Drivers............................................................................................... 82
3.3.3.2.2 Product..................................................................................................................... 82
3.3.3.2.2.1 France Farm Equipment Rental Market (by Product), $Billion, 2020-2026
.......................................................................................................................... 82
3.3.3.3 Spain................................................................................................................83
3.3.3.3.1 Market ...................................................................................................................... 83
3.3.3.3.1.1 Buyer Attributes ................................................................................................ 83
3.3.3.3.1.2 Key Providers Operating in Spain .................................................................... 83
3.3.3.3.1.3 Business Challenges ........................................................................................ 83
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3.3.3.3.1.4 Business Drivers............................................................................................... 83
3.3.3.3.2 Product..................................................................................................................... 84
3.3.3.3.2.1 Spain Farm Equipment Rental Market (by Product), $Billion, 2020-2026........ 84
3.3.3.4 Rest-of-Europe.................................................................................................84
3.3.3.4.1 Market ...................................................................................................................... 84
3.3.3.4.1.1 Buyer Attributes ................................................................................................ 84
3.3.3.4.1.2 Key Providers Operating in the Rest-of-Europe ............................................... 84
3.3.3.4.1.3 Business Challenges ........................................................................................ 85
3.3.3.4.1.4 Business Drivers............................................................................................... 85
3.3.3.4.2 Product..................................................................................................................... 85
3.3.3.4.2.1 Rest-of-Europe Farm Equipment Rental Market (by Product), $Billion,
2020-2026 ............................................................................................................... 85
3.4 U.K. ...................................................................................................................87
3.4.1 Markets.........................................................................................................87
3.4.1.1 Buyer Attributes................................................................................................87
3.4.1.2 Key Providers in the U.K. .................................................................................87
3.4.1.3 Business Challenges........................................................................................87
3.4.1.4 Business Drivers ..............................................................................................88
3.4.2 Product.........................................................................................................88
3.4.2.1 U.K. Farm Equipment Rental Market (by Product), $Billion, 2020-2026 ...........88
3.4.2.2 U.K. Farm Equipment Rental Market (Tractor by Power Output), $Billion,
2020-2026........................................................................................................88
3.4.2.3 U.K. Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-
2026.................................................................................................................89
3.5 Middle East and Africa ....................................................................................91
3.5.1 Market...........................................................................................................91
3.5.1.1 Key Providers in Middle East and Africa...........................................................91
3.5.1.2 Business Drivers ..............................................................................................91
3.5.1.3 Business Challenges........................................................................................91
3.5.2 Product.........................................................................................................92
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3.5.2.1 Middle East and Africa Farm Equipment Rental Market (by Product),
$Billion, 2020-2026 ..........................................................................................92
3.5.2.2 Middle East and Africa Farm Equipment Rental Market (Tractor by Power
Output), $Billion, 2020-2026.............................................................................92
3.5.2.3 Middle East and Africa Farm Equipment Rental Market (Tractor by Drive),
$Billion, 2020-2026 ..........................................................................................92
3.5.3 Middle East and Africa (by Country)..........................................................93
3.5.3.1 South Africa .....................................................................................................93
3.5.3.1.1 Market ...................................................................................................................... 93
3.5.3.1.1.1 Buyer Attributes ................................................................................................ 93
3.5.3.1.1.2 Key Providers Operating in the South Africa.................................................... 93
3.5.3.1.1.3 Business Challenges ........................................................................................ 94
3.5.3.1.1.4 Business Drivers............................................................................................... 94
3.5.3.1.2 Product..................................................................................................................... 94
3.5.3.1.2.1 South Africa Farm Equipment Rental Market (by Product), $Billion, 2020-
2026 ........................................................................................................................ 94
3.5.3.2 Rest-of-Middle East and Africa.........................................................................94
3.5.3.2.1 Market ...................................................................................................................... 95
3.5.3.2.1.1 Buyer Attributes ................................................................................................ 95
3.5.3.2.1.2 Key Providers Operating in the Rest-of-Middle East and Africa ...................... 95
3.5.3.2.1.3 Business Challenges ........................................................................................ 95
3.5.3.2.1.4 Business Drivers............................................................................................... 95
3.5.3.2.2 Product..................................................................................................................... 96
3.5.3.2.2.1 Rest-of-Middle East and Africa Farm Equipment Rental Market (by
Product), $Billion, 2020-2026.................................................................................. 96
3.6 China.................................................................................................................98
3.6.1 Markets.........................................................................................................98
3.6.1.1 Buyer Attributes................................................................................................98
3.6.1.2 Key Providers in China.....................................................................................98
3.6.1.3 Business Challenges........................................................................................98
3.6.1.4 Business Drivers ..............................................................................................99
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3.6.2 Product.........................................................................................................99
3.6.2.1 China Farm Equipment Rental Market (by Product), $Billion, 2020-2026 .........99
3.6.2.2 China Farm Equipment Rental Market (Tractor by Power Output), $Billion,
2020-2026........................................................................................................99
3.6.2.3 China Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-
2026...............................................................................................................100
3.7 Asia-Pacific ....................................................................................................102
3.7.1 Market.........................................................................................................102
3.7.1.1 Key Providers in Asia-Pacific..........................................................................102
3.7.1.2 Business Drivers ............................................................................................102
3.7.1.3 Business Challenges......................................................................................103
3.7.2 Product.......................................................................................................103
3.7.2.1 Asia-Pacific Farm Equipment Rental Market (by Product), $Billion, 2020-
2026...............................................................................................................103
3.7.2.2 Asia-Pacific Farm Equipment Rental Market (Tractor by Power Output),
$Billion, 2020-2026 ........................................................................................103
3.7.2.3 Asia-Pacific Farm Equipment Rental Market (Tractor by Drive), $Billion,
2020-2026......................................................................................................104
3.7.3 Asia-Pacific (by Country)..........................................................................104
3.7.3.1 Japan.............................................................................................................104
3.7.3.1.1 Market .................................................................................................................... 105
3.7.3.1.1.1 Buyer Attributes .............................................................................................. 105
3.7.3.1.1.2 Key Providers in Japan................................................................................... 105
3.7.3.1.1.3 Business Challenges ...................................................................................... 105
3.7.3.1.1.4 Business Drivers............................................................................................. 105
3.7.3.1.2 Product................................................................................................................... 106
3.7.3.1.2.1 Japan Farm Equipment Rental Market (by Product), $Billion, 2020-2026..... 106
3.7.3.2 India...............................................................................................................106
3.7.3.2.1 Market .................................................................................................................... 106
3.7.3.2.1.1 Buyer Attributes .............................................................................................. 106
3.7.3.2.1.2 Key Providers in India..................................................................................... 106
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3.7.3.2.1.3 Business Challenges ...................................................................................... 107
3.7.3.2.1.4 Business Drivers............................................................................................. 107
3.7.3.2.2 Product................................................................................................................... 107
3.7.3.2.2.1 India Farm Equipment Rental Market (by Product), $Billion, 2020-2026....... 107
3.7.3.3 South Korea...................................................................................................107
3.7.3.3.1 Market .................................................................................................................... 108
3.7.3.3.1.1 Buyer Attributes .............................................................................................. 108
3.7.3.3.1.2 Key Providers Operating in South Korea........................................................ 108
3.7.3.3.1.3 Business Challenges ...................................................................................... 108
3.7.3.3.1.4 Business Drivers............................................................................................. 108
3.7.3.3.2 Product................................................................................................................... 108
3.7.3.3.2.1 South Korea Farm Equipment Rental Market (by Product), $Billion, 2020-
2026 ...................................................................................................................... 108
3.7.3.4 Australia.........................................................................................................109
3.7.3.4.1 Market .................................................................................................................... 109
3.7.3.4.1.1 Buyer Attributes .............................................................................................. 109
3.7.3.4.1.2 Key Providers Operating in Australia.............................................................. 109
3.7.3.4.1.3 Business Challenges ...................................................................................... 109
3.7.3.4.1.4 Business Drivers............................................................................................. 109
3.7.3.4.2 Product................................................................................................................... 110
3.7.3.4.2.1 Australia Farm Equipment Rental Market (by Product), $Billion, 2020-
2026 ...................................................................................................................... 110
3.7.3.5 Rest-of-Asia-Pacific........................................................................................110
3.7.3.5.1 Market .................................................................................................................... 110
3.7.3.5.1.1 Buyer Attributes .............................................................................................. 110
3.7.3.5.1.2 Key Providers Operating in Rest-of-Asia Pacific ............................................ 110
3.7.3.5.1.3 Business Challenges ...................................................................................... 111
3.7.3.5.1.4 Business Drivers............................................................................................. 111
3.7.3.5.2 Product................................................................................................................... 111
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3.7.3.5.2.1 Rest-of-Asia-Pacific Farm Equipment Rental Market (by Product),
$Billion, 2020-2026 ............................................................................................... 111
4 Markets - Competitive Benchmarking & Company Profiles....... 112
4.1 Competitive Benchmarking ..........................................................................113
4.2 Company Profile ............................................................................................115
4.2.1 Manufacturers............................................................................................116
4.2.1.1 Deere & Company..........................................................................................116
4.2.1.1.1 Company Overview................................................................................................ 116
4.2.1.1.1.1 Role of Deere & Company in the Global Farm Equipment Rental Market ..... 116
4.2.1.1.1.2 Product Portfolio ............................................................................................. 116
4.2.1.1.2 Strengths and Weaknesses of Deere & Company ................................................ 117
4.2.1.1.3 R&D Analysis ......................................................................................................... 117
4.2.1.2 Escorts Limited...............................................................................................118
4.2.1.2.1 Company Overview................................................................................................ 118
4.2.1.2.1.1 Role of Escorts Limited in the Global Farm Equipment Rental Market .......... 118
4.2.1.2.1.2 Product Portfolio ............................................................................................. 118
4.2.1.2.2 Strengths and Weaknesses of Escorts Limited ..................................................... 119
4.2.1.2.3 R&D Analysis ......................................................................................................... 119
4.2.1.3 JC Bamford Excavators Ltd............................................................................120
4.2.1.3.1 Company Overview................................................................................................ 120
4.2.1.3.1.1 Role of JC Bamford Excavators Ltd. in the Global Farm Equipment
Rental Market........................................................................................................ 120
4.2.1.3.1.2 Product Portfolio ............................................................................................. 120
4.2.1.3.2 Strengths and Weaknesses of JC Bamford Excavators Ltd.................................. 121
4.2.1.4 Mahindra & Mahindra Ltd. ..............................................................................122
4.2.1.4.1 Company Overview................................................................................................ 122
4.2.1.4.1.1 Role of Mahindra & Mahindra Ltd. in the Global Farm Equipment Rental
Market ................................................................................................................... 122
4.2.1.4.1.2 Product Portfolio ............................................................................................. 122
4.2.1.4.2 Strengths and Weaknesses of Mahindra & Mahindra Ltd. .................................... 123
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4.2.1.5 Tractors and Farm Equipment Limited ...........................................................124
4.2.1.5.1 Company Overview................................................................................................ 124
4.2.1.5.1.1 Role of Tractors and Farm Equipment Limited in the Global Farm
Equipment Rental Market...................................................................................... 124
4.2.1.5.1.2 Product Portfolio ............................................................................................. 124
4.2.1.5.2 Strengths and Weaknesses of Tractors and Farm Equipment Limited ................. 125
4.2.2 Retailers .....................................................................................................126
4.2.2.1 Associated Supply Company, Inc...................................................................126
4.2.2.1.1 Company Overview................................................................................................ 126
4.2.2.1.1.1 Role of Associated Supply Company, Inc. in the Global Farm Equipment
Rental Market........................................................................................................ 126
4.2.2.1.1.2 Product Portfolio ............................................................................................. 126
4.2.2.1.2 Strengths and Weaknesses of Associated Supply Company, Inc......................... 127
4.2.2.2 Cedar Street Sales & Rentals.........................................................................128
4.2.2.2.1 Company Overview................................................................................................ 128
4.2.2.2.1.1 Role of Cedar Street Sales & Rentals in the Global Farm Equipment
Rental Market........................................................................................................ 128
4.2.2.2.1.2 Product Portfolio ............................................................................................. 128
4.2.2.2.2 Strengths and Weaknesses of Cedar Street Sales & Rentals............................... 129
4.2.2.3 Farmease.......................................................................................................130
4.2.2.3.1 Company Overview................................................................................................ 130
4.2.2.3.1.1 Role of Farmease in the Global Farm Equipment Rental Market .................. 130
4.2.2.3.1.2 Product Portfolio ............................................................................................. 130
4.2.2.3.2 Strengths and Weaknesses of Farmease.............................................................. 131
4.2.2.4 Flaman Group of Companies .........................................................................132
4.2.2.4.1 Company Overview................................................................................................ 132
4.2.2.4.1.1 Role of Flaman Group of Companies in the Global Farm Equipment
Rental Market........................................................................................................ 132
4.2.2.4.1.2 Product Portfolio ............................................................................................. 132
4.2.2.4.2 Strengths and Weaknesses of Flaman Group of Companies ............................... 133
4.2.2.5 German Bliss Equipment Inc..........................................................................134
14
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4.2.2.5.1 Company Overview................................................................................................ 134
4.2.2.5.1.1 Role of German Bliss Equipment Inc. in the Global Farm Equipment
Rental Market........................................................................................................ 134
4.2.2.5.1.2 Product Portfolio ............................................................................................. 134
4.2.2.5.2 Strengths and Weaknesses of German Bliss Equipment Inc. ............................... 135
4.2.2.6 KWIPPED, Inc................................................................................................136
4.2.2.6.1 Company Overview................................................................................................ 136
4.2.2.6.1.1 Role of KWIPPED, Inc. in the Global Farm Equipment Rental Market .......... 136
4.2.2.6.1.2 Product Portfolio ............................................................................................. 136
4.2.2.6.2 Strengths and Weaknesses of KWIPPED, Inc. ..................................................... 137
4.2.2.7 Messick's .......................................................................................................138
4.2.2.7.1 Company Overview................................................................................................ 138
4.2.2.7.1.1 Role of Messick's in the Global Farm Equipment Rental Market ................... 138
4.2.2.7.1.2 Product Portfolio ............................................................................................. 138
4.2.2.7.2 Strengths and Weaknesses of Messick's .............................................................. 139
4.2.2.8 Pacific Tractor & Implement ...........................................................................140
4.2.2.8.1 Company Overview................................................................................................ 140
4.2.2.8.1.1 Role of Pacific Tractor & Implement in the Global Farm Equipment Rental
Market ................................................................................................................... 140
4.2.2.8.1.2 Product Portfolio ............................................................................................. 140
4.2.2.8.2 Strengths and Weaknesses of Pacific Tractor & Implement ................................. 141
4.2.2.9 The Papé Group, Inc......................................................................................142
4.2.2.9.1 Company Overview................................................................................................ 142
4.2.2.9.1.1 Role of The Papé Group, Inc. in the Global Farm Equipment Rental
Market ................................................................................................................... 142
4.2.2.9.1.2 Product Portfolio ............................................................................................. 142
4.2.2.9.2 Strengths and Weaknesses of The Papé Group, Inc. ........................................... 143
4.2.2.10 Titan Machinery Inc........................................................................................144
4.2.2.10.1 Company Overview................................................................................................ 144
4.2.2.10.1.1Role of Titan Machinery Inc. in the Global Farm Equipment Rental Market
........................................................................................................................ 144
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4.2.2.10.1.2Product Portfolio ............................................................................................. 144
4.2.2.10.2 Strengths and Weaknesses of Titan Machinery Inc. ............................................. 145
4.2.2.11 Other Key Players..........................................................................................146
5 Research Methodology ........................................................... 147
5.1 Data Sources..................................................................................................147
5.1.1 Primary Data Sources ...............................................................................147
5.1.2 Secondary Data Sources ..........................................................................147
5.1.3 Data Triangulation.....................................................................................148
5.2 Market Estimation and Forecast...................................................................149
16
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List of Figures
Figure 1: Global Farm Equipment Rental Market, $Billion, 2020-2026
Figure 2: Market Drivers and Challenges in Global Farm Equipment Rental Market
Figure 3: Global Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Figure 4: Global Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Figure 5: Global Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Figure 6: Global Farm Equipment Rentals Market (by Region), $Billion, 2020
Figure 7: Global Farm Equipment Rental Market Coverage
Figure 8: Global Farm Equipment Rental Patent Trend (2005-2020)
Figure 9: Year-Wise Total Number of Patents for Farm Equipment Rental Market (January 2018-August
2021)
Figure 10: Patent Analysis (by Status), January 2018-August 2021
Figure 11: Year-Wise Total Patents Filed or Granted for Farm Equipment Rental Market, January 2018-
August 2021
Figure 12: Patents Analysis (by Organization), January 2018-August 2021
Figure 13: Average Farm Equipment Cost (by Region), 2021
Figure 14: Projected Global Population Growth
Figure 15: Average Rent of Farm Equipment, 2020 (Cost/Day)
Figure 16: Share of Key Market Strategies and Developments, January 2018-August 2021
Figure 17: Mergers and Acquisitions (by Company), January 2018-June 2021
Figure 18: Global Farm Equipment Rental Market (by Product)
Figure 19: Competitive Market High & Low Matrix
Figure 20: Rental Farm Equipment Providers (by Type of Company)
Figure 21: Deere & Company: R&D Analysis, 2018-2020
Figure 22: Escorts Limited: R&D Analysis, 2018-2020
Figure 23: Data Triangulation
Figure 24: Top-Down and Bottom-Up Approach
Figure 25: Assumptions and Limitations
17
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List of Tables
Table 1: Key Consortiums and Associations in Global Farm Equipment Rental Market
Table 2: Government Initiatives Toward Global Farm Equipment Rental Market
Table 3: Average Prices of Rental Farm Equipment
Table 4: Business Expansions (by Company), January 2018-August 2021
Table 5: Partnership, Collaboration, and Joint Venture (by Company), January 2018-August 2021
Table 6: Tractor Offered by Key Companies Operating in Farm Equipment Rental Market
Table 7: Harvester Offered by Key Companies Operating in Farm Equipment Rental Market
Table 8: Global Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 9: Global Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Table 10: Global Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 11: Global Farm Equipment Rental Market (by Region), $Billion, 2020-2026
Table 12: North America Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 13: North America Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Table 14: North America Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 15: North America Farm Equipment Rental Market (by Country), $Million, 2020-2026
Table 16: U.S. Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 17: Canada Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 18: Mexico Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 19: South America Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 20: South America Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Table 21: South America Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 22: South America Farm Equipment Rental Market (by Country), $Million, 2020-2026
Table 23: Brazil Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 24: Rest-of-South America Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 25: Europe Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 26: Europe Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Table 27: Europe Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 28: Europe Farm Equipment Rental Market (by Country), $Million, 2020-2026
Table 29: Germany Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 30: France Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 31: Spain Farm Equipment Rental Market (by Product), $Billion, 2020-2026
18
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Table 32: Rest-of-Europe Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 33: U.K. Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 34: U.K. Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Table 35: U.K. Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 36: Middle East and Africa Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 37: Middle East and Africa Farm Equipment Rental Market (Tractor by Power Output), $Billion,
2020-2026
Table 38: Middle East and Africa Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 39: Middle East and Africa Farm Equipment Rental Market (by Country), $Million, 2020-2026
Table 40: South Africa Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 41: Rest-of-Middle East and Africa Farm Equipment Rental Market (by Product), $Billion, 2020-
2026
Table 42: China Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 43: China Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Table 44: China Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 45: Asia-Pacific Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 46: Asia-Pacific Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026
Table 47: Asia-Pacific Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026
Table 48: Asia-Pacific Farm Equipment Rental Market (by Country), $Million, 2020-2026
Table 49: Japan Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 50: India Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 51: South Korea Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 52: Australia Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 53: Rest-of-Asia-Pacific Farm Equipment Rental Market (by Product), $Billion, 2020-2026
Table 54: Deere & Company: Product Portfolio
Table 55: Escorts Limited: Product Portfolio
Table 56: JC Bamford Excavators Ltd.: Product Portfolio
Table 57: Mahindra & Mahindra Ltd.: Product Portfolio
Table 58: Tractors and Farm Equipment Limited: Product Portfolio
Table 59: Associated Supply Company, Inc.: Product Portfolio
Table 60: Cedar Street Sales & Rentals: Product Portfolio
Table 61: Farmease: Product Portfolio
Table 62: Flaman Group of Companies: Product Portfolio
19
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Table 63: German Bliss Equipment Inc.: Product Portfolio
Table 64: KWIPPED, Inc.: Product Portfolio
Table 65: Messick's: Product Portfolio
Table 66: Pacific Tractor & Implement: Product Portfolio
Table 67: The Papé Group, Inc.: Product Portfolio
Table 68: Titan Machinery Inc.: Product Portfolio
Table 69: Other Key Players in Global Farm Equipment Rental Market
20
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BIS Research Offerings:
We are on a mission to harness the potential of disruptive technologies to make businesses thrive in today’s
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worldwide and assist them with market intelligence in the area of emerging technologies, advisories, and other
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Disclaimer
BIS Research Inc. provides valuable market intelligence to an exclusive group of customers in response to
orders. The report is licensed for the customer's internal use only and is subject to restrictions set henceforth.
This document and its contents are confidential and may not be further distributed, published or reproduced,
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Farm Equipment Rental Market Gaining Presence in Different Regions

  • 1. 1 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T https://www.freepik.com/free-photo/tractor-cultivating-field_11133943.htm#page=1&query=farm%20equipment&position=7 Focus on Product and Country Analysis Analysis and Forecast: 2020-2026 September 2021 Farm Equipment Rental Market - A Global and Regional Analysis Table of Content
  • 2. 2 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T BIS Research is a leading market intelligence and technology research company. BIS Research publishes in- depth market intelligence reports focusing on the market estimations, technology analysis, emerging high- growth applications, deeply segmented granular country-level market data and other important market parameters useful in the strategic decision making for senior management. BIS Research provides multi-client reports, company profiles, databases, and custom research services. Copyright © 2021 BIS Research Inc. All Rights Reserved. This document contains highly confidential information and is the sole property of BIS Research. Disclosing, copying, circulating, quoting or otherwise reproducing any or all contents of this document is strictly prohibited. Access to this information is provided exclusively for the benefit of the people or organization concerned. It may not be accessed by or offered whether for sale or otherwise to any third party.
  • 3. 3 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T Table of Content Executive Summary ........................................................................ 21 Scope of the Study.......................................................................... 29 1 Markets.................................................................................... 31 1.1 Industry Outlook..............................................................................................32 1.1.1 Market Definition .........................................................................................32 1.1.2 Consortiums and Associations..................................................................33 1.1.3 Government Initiatives Landscape ............................................................35 1.1.4 Patent Analysis............................................................................................36 1.1.4.1 Patent Analysis (by Status) ..............................................................................38 1.1.4.2 Patents Analysis (by Organization)...................................................................40 1.1.5 Pricing Analysis...........................................................................................40 1.2 Business Dynamics.........................................................................................42 1.2.1 Business Drivers .........................................................................................42 1.2.1.1 Increased Government Initiatives for the Upliftment of Farm Equipment Rental Market...................................................................................................42 1.2.1.2 High Cost of Agriculture Equipment..................................................................42 1.2.1.3 Rising Global Food Demand ............................................................................43 1.2.2 Business Challenges ..................................................................................44 1.2.2.1 High Rental Costs and Interest Rates ..............................................................44 1.2.2.2 Lack of Awareness among Farmers.................................................................45 1.2.3 Business Strategies ....................................................................................46 1.2.3.1 Product Development.......................................................................................47 1.2.3.2 Market Developments ......................................................................................47 1.2.4 Corporate Strategies...................................................................................48 1.2.4.1 Mergers and Acquisitions .................................................................................48 1.2.4.2 Partnerships, Collaborations, and Joint Ventures.............................................49 1.2.4.3 Others..............................................................................................................49 1.2.5 Business Opportunities..............................................................................50 1.2.5.1 Rise in the Adoption of Modern Agricultural Equipment....................................50
  • 4. 4 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 1.2.5.2 Scope of Geographical Expansion for Equipment Manufacturers.....................50 1.2.6 Impact of COVID-19 on Global Farm Equipment Rental Market..............51 2 Products .................................................................................. 52 2.1 Global Farm Equipment Rental Market (by Product)....................................53 2.1.1 Tractor..........................................................................................................53 2.1.1.1 Tractor (by Drive) .............................................................................................54 2.1.1.1.1 Two-Wheel Drive...................................................................................................... 54 2.1.1.1.2 Four-Wheel Drive..................................................................................................... 55 2.1.1.2 Tractor (by Power Output)................................................................................55 2.1.1.2.1 Less than 50 HP....................................................................................................... 55 2.1.1.2.2 50-100 HP................................................................................................................ 56 2.1.1.2.3 More than 100 HP.................................................................................................... 56 2.1.2 Harvester......................................................................................................56 2.1.3 Baler .............................................................................................................57 2.1.4 Sprayer.........................................................................................................57 2.1.5 Others...........................................................................................................58 2.2 Demand Analysis of the Global Farm Equipment Rental Market (by Product)............................................................................................................58 3 Region ..................................................................................... 60 3.1 North America..................................................................................................63 3.1.1 Market...........................................................................................................63 3.1.1.1 Key Providers in North America .......................................................................63 3.1.1.2 Business Drivers ..............................................................................................63 3.1.1.3 Business Challenges........................................................................................64 3.1.2 Product.........................................................................................................64 3.1.2.1 North America Farm Equipment Rental Market (by Product), $Billion, 2020- 2026.................................................................................................................64 3.1.2.2 North America Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 ..........................................................................................64 3.1.2.3 North America Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026........................................................................................................65
  • 5. 5 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.1.3 North America (by Country) .......................................................................65 3.1.3.1 U.S...................................................................................................................65 3.1.3.1.1 Market ...................................................................................................................... 66 3.1.3.1.1.1 Buyer Attributes ................................................................................................ 66 3.1.3.1.1.2 Key Providers Operating in the U.S.................................................................. 66 3.1.3.1.1.3 Business Challenges ........................................................................................ 66 3.1.3.1.1.4 Business Drivers............................................................................................... 66 3.1.3.1.2 Product..................................................................................................................... 67 3.1.3.1.2.1 U.S. Farm Equipment Rental Market (by Product), $Billion, 2020-2026.......... 67 3.1.3.2 Canada ............................................................................................................67 3.1.3.2.1 Market ...................................................................................................................... 67 3.1.3.2.1.1 Buyer Attributes ................................................................................................ 67 3.1.3.2.1.2 Key Providers Operating in Canada ................................................................. 68 3.1.3.2.1.3 Business Challenges ........................................................................................ 68 3.1.3.2.1.4 Business Drivers............................................................................................... 68 3.1.3.2.2 Product..................................................................................................................... 68 3.1.3.2.2.1 Canada Farm Equipment Rental Market (by Product), $Billion, 2020- 2026 ........................................................................................................................ 68 3.1.3.3 Mexico .............................................................................................................69 3.1.3.3.1 Market ...................................................................................................................... 69 3.1.3.3.1.1 Buyer Attributes ................................................................................................ 69 3.1.3.3.1.2 Key Providers Operating in Mexico .................................................................. 69 3.1.3.3.1.3 Business Challenges ........................................................................................ 69 3.1.3.3.1.4 Business Drivers............................................................................................... 69 3.1.3.3.2 Product..................................................................................................................... 70 3.1.3.3.2.1 Mexico Farm Equipment Rental Market (by Product), $Billion, 2020-2026 .......................................................................................................................... 70 3.2 South America .................................................................................................72 3.2.1 Market...........................................................................................................72 3.2.1.1 Key Providers in South America.......................................................................72
  • 6. 6 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.2.1.2 Business Drivers ..............................................................................................72 3.2.1.3 Business Challenges........................................................................................72 3.2.2 Product.........................................................................................................73 3.2.2.1 South America Farm Equipment Rental Market (by Product), $Billion, 2020-2026........................................................................................................73 3.2.2.2 South America Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 ..........................................................................................73 3.2.2.3 South America Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026........................................................................................................73 3.2.3 South America (by Country).......................................................................74 3.2.3.1 Brazil................................................................................................................74 3.2.3.1.1 Market ...................................................................................................................... 74 3.2.3.1.1.1 Buyer Attributes ................................................................................................ 74 3.2.3.1.1.2 Key Providers Operating in Brazil..................................................................... 74 3.2.3.1.1.3 Business Challenges ........................................................................................ 74 3.2.3.1.1.4 Business Drivers............................................................................................... 75 3.2.3.1.2 Product..................................................................................................................... 75 3.2.3.1.2.1 Brazil Farm Equipment Rental Market (by Product), $Billion, 2020-2026........ 75 3.2.3.2 Rest-of-South America.....................................................................................75 3.2.3.2.1 Market ...................................................................................................................... 75 3.2.3.2.1.1 Buyer Attributes ................................................................................................ 75 3.2.3.2.1.2 Key Providers Operating in Rest-of-South America ......................................... 76 3.2.3.2.1.3 Business Challenges ........................................................................................ 76 3.2.3.2.1.4 Business Drivers............................................................................................... 76 3.2.3.2.2 Product..................................................................................................................... 76 3.2.3.2.2.1 Rest-of-South America Farm Equipment Rental Market (by Product), $Billion, 2020-2026 ................................................................................................. 76 3.3 Europe ..............................................................................................................78 3.3.1 Market...........................................................................................................78 3.3.1.1 Key Providers in Europe...................................................................................78 3.3.1.2 Business Drivers ..............................................................................................78
  • 7. 7 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.3.1.3 Business Challenges........................................................................................78 3.3.2 Product.........................................................................................................79 3.3.2.1 Europe Farm Equipment Rental Market (by Product), $Billion, 2020-2026.......79 3.3.2.2 Europe Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 ..........................................................................................79 3.3.2.3 Europe Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020- 2026.................................................................................................................79 3.3.3 Europe (by Country)....................................................................................80 3.3.3.1 Germany ..........................................................................................................80 3.3.3.1.1 Market ...................................................................................................................... 80 3.3.3.1.1.1 Buyer Attributes ................................................................................................ 80 3.3.3.1.1.2 Key Providers Operating in Germany............................................................... 80 3.3.3.1.1.3 Business Challenges ........................................................................................ 81 3.3.3.1.1.4 Business Drivers............................................................................................... 81 3.3.3.1.2 Product..................................................................................................................... 81 3.3.3.1.2.1 Germany Farm Equipment Rental Market (by Product), $Billion, 2020- 2026 ........................................................................................................................ 81 3.3.3.2 France..............................................................................................................81 3.3.3.2.1 Market ...................................................................................................................... 82 3.3.3.2.1.1 Buyer Attributes ................................................................................................ 82 3.3.3.2.1.2 Key Providers Operating in France .................................................................. 82 3.3.3.2.1.3 Business Challenges ........................................................................................ 82 3.3.3.2.1.4 Business Drivers............................................................................................... 82 3.3.3.2.2 Product..................................................................................................................... 82 3.3.3.2.2.1 France Farm Equipment Rental Market (by Product), $Billion, 2020-2026 .......................................................................................................................... 82 3.3.3.3 Spain................................................................................................................83 3.3.3.3.1 Market ...................................................................................................................... 83 3.3.3.3.1.1 Buyer Attributes ................................................................................................ 83 3.3.3.3.1.2 Key Providers Operating in Spain .................................................................... 83 3.3.3.3.1.3 Business Challenges ........................................................................................ 83
  • 8. 8 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.3.3.3.1.4 Business Drivers............................................................................................... 83 3.3.3.3.2 Product..................................................................................................................... 84 3.3.3.3.2.1 Spain Farm Equipment Rental Market (by Product), $Billion, 2020-2026........ 84 3.3.3.4 Rest-of-Europe.................................................................................................84 3.3.3.4.1 Market ...................................................................................................................... 84 3.3.3.4.1.1 Buyer Attributes ................................................................................................ 84 3.3.3.4.1.2 Key Providers Operating in the Rest-of-Europe ............................................... 84 3.3.3.4.1.3 Business Challenges ........................................................................................ 85 3.3.3.4.1.4 Business Drivers............................................................................................... 85 3.3.3.4.2 Product..................................................................................................................... 85 3.3.3.4.2.1 Rest-of-Europe Farm Equipment Rental Market (by Product), $Billion, 2020-2026 ............................................................................................................... 85 3.4 U.K. ...................................................................................................................87 3.4.1 Markets.........................................................................................................87 3.4.1.1 Buyer Attributes................................................................................................87 3.4.1.2 Key Providers in the U.K. .................................................................................87 3.4.1.3 Business Challenges........................................................................................87 3.4.1.4 Business Drivers ..............................................................................................88 3.4.2 Product.........................................................................................................88 3.4.2.1 U.K. Farm Equipment Rental Market (by Product), $Billion, 2020-2026 ...........88 3.4.2.2 U.K. Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026........................................................................................................88 3.4.2.3 U.K. Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020- 2026.................................................................................................................89 3.5 Middle East and Africa ....................................................................................91 3.5.1 Market...........................................................................................................91 3.5.1.1 Key Providers in Middle East and Africa...........................................................91 3.5.1.2 Business Drivers ..............................................................................................91 3.5.1.3 Business Challenges........................................................................................91 3.5.2 Product.........................................................................................................92
  • 9. 9 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.5.2.1 Middle East and Africa Farm Equipment Rental Market (by Product), $Billion, 2020-2026 ..........................................................................................92 3.5.2.2 Middle East and Africa Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026.............................................................................92 3.5.2.3 Middle East and Africa Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 ..........................................................................................92 3.5.3 Middle East and Africa (by Country)..........................................................93 3.5.3.1 South Africa .....................................................................................................93 3.5.3.1.1 Market ...................................................................................................................... 93 3.5.3.1.1.1 Buyer Attributes ................................................................................................ 93 3.5.3.1.1.2 Key Providers Operating in the South Africa.................................................... 93 3.5.3.1.1.3 Business Challenges ........................................................................................ 94 3.5.3.1.1.4 Business Drivers............................................................................................... 94 3.5.3.1.2 Product..................................................................................................................... 94 3.5.3.1.2.1 South Africa Farm Equipment Rental Market (by Product), $Billion, 2020- 2026 ........................................................................................................................ 94 3.5.3.2 Rest-of-Middle East and Africa.........................................................................94 3.5.3.2.1 Market ...................................................................................................................... 95 3.5.3.2.1.1 Buyer Attributes ................................................................................................ 95 3.5.3.2.1.2 Key Providers Operating in the Rest-of-Middle East and Africa ...................... 95 3.5.3.2.1.3 Business Challenges ........................................................................................ 95 3.5.3.2.1.4 Business Drivers............................................................................................... 95 3.5.3.2.2 Product..................................................................................................................... 96 3.5.3.2.2.1 Rest-of-Middle East and Africa Farm Equipment Rental Market (by Product), $Billion, 2020-2026.................................................................................. 96 3.6 China.................................................................................................................98 3.6.1 Markets.........................................................................................................98 3.6.1.1 Buyer Attributes................................................................................................98 3.6.1.2 Key Providers in China.....................................................................................98 3.6.1.3 Business Challenges........................................................................................98 3.6.1.4 Business Drivers ..............................................................................................99
  • 10. 10 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.6.2 Product.........................................................................................................99 3.6.2.1 China Farm Equipment Rental Market (by Product), $Billion, 2020-2026 .........99 3.6.2.2 China Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026........................................................................................................99 3.6.2.3 China Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020- 2026...............................................................................................................100 3.7 Asia-Pacific ....................................................................................................102 3.7.1 Market.........................................................................................................102 3.7.1.1 Key Providers in Asia-Pacific..........................................................................102 3.7.1.2 Business Drivers ............................................................................................102 3.7.1.3 Business Challenges......................................................................................103 3.7.2 Product.......................................................................................................103 3.7.2.1 Asia-Pacific Farm Equipment Rental Market (by Product), $Billion, 2020- 2026...............................................................................................................103 3.7.2.2 Asia-Pacific Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 ........................................................................................103 3.7.2.3 Asia-Pacific Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026......................................................................................................104 3.7.3 Asia-Pacific (by Country)..........................................................................104 3.7.3.1 Japan.............................................................................................................104 3.7.3.1.1 Market .................................................................................................................... 105 3.7.3.1.1.1 Buyer Attributes .............................................................................................. 105 3.7.3.1.1.2 Key Providers in Japan................................................................................... 105 3.7.3.1.1.3 Business Challenges ...................................................................................... 105 3.7.3.1.1.4 Business Drivers............................................................................................. 105 3.7.3.1.2 Product................................................................................................................... 106 3.7.3.1.2.1 Japan Farm Equipment Rental Market (by Product), $Billion, 2020-2026..... 106 3.7.3.2 India...............................................................................................................106 3.7.3.2.1 Market .................................................................................................................... 106 3.7.3.2.1.1 Buyer Attributes .............................................................................................. 106 3.7.3.2.1.2 Key Providers in India..................................................................................... 106
  • 11. 11 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.7.3.2.1.3 Business Challenges ...................................................................................... 107 3.7.3.2.1.4 Business Drivers............................................................................................. 107 3.7.3.2.2 Product................................................................................................................... 107 3.7.3.2.2.1 India Farm Equipment Rental Market (by Product), $Billion, 2020-2026....... 107 3.7.3.3 South Korea...................................................................................................107 3.7.3.3.1 Market .................................................................................................................... 108 3.7.3.3.1.1 Buyer Attributes .............................................................................................. 108 3.7.3.3.1.2 Key Providers Operating in South Korea........................................................ 108 3.7.3.3.1.3 Business Challenges ...................................................................................... 108 3.7.3.3.1.4 Business Drivers............................................................................................. 108 3.7.3.3.2 Product................................................................................................................... 108 3.7.3.3.2.1 South Korea Farm Equipment Rental Market (by Product), $Billion, 2020- 2026 ...................................................................................................................... 108 3.7.3.4 Australia.........................................................................................................109 3.7.3.4.1 Market .................................................................................................................... 109 3.7.3.4.1.1 Buyer Attributes .............................................................................................. 109 3.7.3.4.1.2 Key Providers Operating in Australia.............................................................. 109 3.7.3.4.1.3 Business Challenges ...................................................................................... 109 3.7.3.4.1.4 Business Drivers............................................................................................. 109 3.7.3.4.2 Product................................................................................................................... 110 3.7.3.4.2.1 Australia Farm Equipment Rental Market (by Product), $Billion, 2020- 2026 ...................................................................................................................... 110 3.7.3.5 Rest-of-Asia-Pacific........................................................................................110 3.7.3.5.1 Market .................................................................................................................... 110 3.7.3.5.1.1 Buyer Attributes .............................................................................................. 110 3.7.3.5.1.2 Key Providers Operating in Rest-of-Asia Pacific ............................................ 110 3.7.3.5.1.3 Business Challenges ...................................................................................... 111 3.7.3.5.1.4 Business Drivers............................................................................................. 111 3.7.3.5.2 Product................................................................................................................... 111
  • 12. 12 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 3.7.3.5.2.1 Rest-of-Asia-Pacific Farm Equipment Rental Market (by Product), $Billion, 2020-2026 ............................................................................................... 111 4 Markets - Competitive Benchmarking & Company Profiles....... 112 4.1 Competitive Benchmarking ..........................................................................113 4.2 Company Profile ............................................................................................115 4.2.1 Manufacturers............................................................................................116 4.2.1.1 Deere & Company..........................................................................................116 4.2.1.1.1 Company Overview................................................................................................ 116 4.2.1.1.1.1 Role of Deere & Company in the Global Farm Equipment Rental Market ..... 116 4.2.1.1.1.2 Product Portfolio ............................................................................................. 116 4.2.1.1.2 Strengths and Weaknesses of Deere & Company ................................................ 117 4.2.1.1.3 R&D Analysis ......................................................................................................... 117 4.2.1.2 Escorts Limited...............................................................................................118 4.2.1.2.1 Company Overview................................................................................................ 118 4.2.1.2.1.1 Role of Escorts Limited in the Global Farm Equipment Rental Market .......... 118 4.2.1.2.1.2 Product Portfolio ............................................................................................. 118 4.2.1.2.2 Strengths and Weaknesses of Escorts Limited ..................................................... 119 4.2.1.2.3 R&D Analysis ......................................................................................................... 119 4.2.1.3 JC Bamford Excavators Ltd............................................................................120 4.2.1.3.1 Company Overview................................................................................................ 120 4.2.1.3.1.1 Role of JC Bamford Excavators Ltd. in the Global Farm Equipment Rental Market........................................................................................................ 120 4.2.1.3.1.2 Product Portfolio ............................................................................................. 120 4.2.1.3.2 Strengths and Weaknesses of JC Bamford Excavators Ltd.................................. 121 4.2.1.4 Mahindra & Mahindra Ltd. ..............................................................................122 4.2.1.4.1 Company Overview................................................................................................ 122 4.2.1.4.1.1 Role of Mahindra & Mahindra Ltd. in the Global Farm Equipment Rental Market ................................................................................................................... 122 4.2.1.4.1.2 Product Portfolio ............................................................................................. 122 4.2.1.4.2 Strengths and Weaknesses of Mahindra & Mahindra Ltd. .................................... 123
  • 13. 13 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 4.2.1.5 Tractors and Farm Equipment Limited ...........................................................124 4.2.1.5.1 Company Overview................................................................................................ 124 4.2.1.5.1.1 Role of Tractors and Farm Equipment Limited in the Global Farm Equipment Rental Market...................................................................................... 124 4.2.1.5.1.2 Product Portfolio ............................................................................................. 124 4.2.1.5.2 Strengths and Weaknesses of Tractors and Farm Equipment Limited ................. 125 4.2.2 Retailers .....................................................................................................126 4.2.2.1 Associated Supply Company, Inc...................................................................126 4.2.2.1.1 Company Overview................................................................................................ 126 4.2.2.1.1.1 Role of Associated Supply Company, Inc. in the Global Farm Equipment Rental Market........................................................................................................ 126 4.2.2.1.1.2 Product Portfolio ............................................................................................. 126 4.2.2.1.2 Strengths and Weaknesses of Associated Supply Company, Inc......................... 127 4.2.2.2 Cedar Street Sales & Rentals.........................................................................128 4.2.2.2.1 Company Overview................................................................................................ 128 4.2.2.2.1.1 Role of Cedar Street Sales & Rentals in the Global Farm Equipment Rental Market........................................................................................................ 128 4.2.2.2.1.2 Product Portfolio ............................................................................................. 128 4.2.2.2.2 Strengths and Weaknesses of Cedar Street Sales & Rentals............................... 129 4.2.2.3 Farmease.......................................................................................................130 4.2.2.3.1 Company Overview................................................................................................ 130 4.2.2.3.1.1 Role of Farmease in the Global Farm Equipment Rental Market .................. 130 4.2.2.3.1.2 Product Portfolio ............................................................................................. 130 4.2.2.3.2 Strengths and Weaknesses of Farmease.............................................................. 131 4.2.2.4 Flaman Group of Companies .........................................................................132 4.2.2.4.1 Company Overview................................................................................................ 132 4.2.2.4.1.1 Role of Flaman Group of Companies in the Global Farm Equipment Rental Market........................................................................................................ 132 4.2.2.4.1.2 Product Portfolio ............................................................................................. 132 4.2.2.4.2 Strengths and Weaknesses of Flaman Group of Companies ............................... 133 4.2.2.5 German Bliss Equipment Inc..........................................................................134
  • 14. 14 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 4.2.2.5.1 Company Overview................................................................................................ 134 4.2.2.5.1.1 Role of German Bliss Equipment Inc. in the Global Farm Equipment Rental Market........................................................................................................ 134 4.2.2.5.1.2 Product Portfolio ............................................................................................. 134 4.2.2.5.2 Strengths and Weaknesses of German Bliss Equipment Inc. ............................... 135 4.2.2.6 KWIPPED, Inc................................................................................................136 4.2.2.6.1 Company Overview................................................................................................ 136 4.2.2.6.1.1 Role of KWIPPED, Inc. in the Global Farm Equipment Rental Market .......... 136 4.2.2.6.1.2 Product Portfolio ............................................................................................. 136 4.2.2.6.2 Strengths and Weaknesses of KWIPPED, Inc. ..................................................... 137 4.2.2.7 Messick's .......................................................................................................138 4.2.2.7.1 Company Overview................................................................................................ 138 4.2.2.7.1.1 Role of Messick's in the Global Farm Equipment Rental Market ................... 138 4.2.2.7.1.2 Product Portfolio ............................................................................................. 138 4.2.2.7.2 Strengths and Weaknesses of Messick's .............................................................. 139 4.2.2.8 Pacific Tractor & Implement ...........................................................................140 4.2.2.8.1 Company Overview................................................................................................ 140 4.2.2.8.1.1 Role of Pacific Tractor & Implement in the Global Farm Equipment Rental Market ................................................................................................................... 140 4.2.2.8.1.2 Product Portfolio ............................................................................................. 140 4.2.2.8.2 Strengths and Weaknesses of Pacific Tractor & Implement ................................. 141 4.2.2.9 The Papé Group, Inc......................................................................................142 4.2.2.9.1 Company Overview................................................................................................ 142 4.2.2.9.1.1 Role of The Papé Group, Inc. in the Global Farm Equipment Rental Market ................................................................................................................... 142 4.2.2.9.1.2 Product Portfolio ............................................................................................. 142 4.2.2.9.2 Strengths and Weaknesses of The Papé Group, Inc. ........................................... 143 4.2.2.10 Titan Machinery Inc........................................................................................144 4.2.2.10.1 Company Overview................................................................................................ 144 4.2.2.10.1.1Role of Titan Machinery Inc. in the Global Farm Equipment Rental Market ........................................................................................................................ 144
  • 15. 15 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T 4.2.2.10.1.2Product Portfolio ............................................................................................. 144 4.2.2.10.2 Strengths and Weaknesses of Titan Machinery Inc. ............................................. 145 4.2.2.11 Other Key Players..........................................................................................146 5 Research Methodology ........................................................... 147 5.1 Data Sources..................................................................................................147 5.1.1 Primary Data Sources ...............................................................................147 5.1.2 Secondary Data Sources ..........................................................................147 5.1.3 Data Triangulation.....................................................................................148 5.2 Market Estimation and Forecast...................................................................149
  • 16. 16 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T List of Figures Figure 1: Global Farm Equipment Rental Market, $Billion, 2020-2026 Figure 2: Market Drivers and Challenges in Global Farm Equipment Rental Market Figure 3: Global Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Figure 4: Global Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Figure 5: Global Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Figure 6: Global Farm Equipment Rentals Market (by Region), $Billion, 2020 Figure 7: Global Farm Equipment Rental Market Coverage Figure 8: Global Farm Equipment Rental Patent Trend (2005-2020) Figure 9: Year-Wise Total Number of Patents for Farm Equipment Rental Market (January 2018-August 2021) Figure 10: Patent Analysis (by Status), January 2018-August 2021 Figure 11: Year-Wise Total Patents Filed or Granted for Farm Equipment Rental Market, January 2018- August 2021 Figure 12: Patents Analysis (by Organization), January 2018-August 2021 Figure 13: Average Farm Equipment Cost (by Region), 2021 Figure 14: Projected Global Population Growth Figure 15: Average Rent of Farm Equipment, 2020 (Cost/Day) Figure 16: Share of Key Market Strategies and Developments, January 2018-August 2021 Figure 17: Mergers and Acquisitions (by Company), January 2018-June 2021 Figure 18: Global Farm Equipment Rental Market (by Product) Figure 19: Competitive Market High & Low Matrix Figure 20: Rental Farm Equipment Providers (by Type of Company) Figure 21: Deere & Company: R&D Analysis, 2018-2020 Figure 22: Escorts Limited: R&D Analysis, 2018-2020 Figure 23: Data Triangulation Figure 24: Top-Down and Bottom-Up Approach Figure 25: Assumptions and Limitations
  • 17. 17 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T List of Tables Table 1: Key Consortiums and Associations in Global Farm Equipment Rental Market Table 2: Government Initiatives Toward Global Farm Equipment Rental Market Table 3: Average Prices of Rental Farm Equipment Table 4: Business Expansions (by Company), January 2018-August 2021 Table 5: Partnership, Collaboration, and Joint Venture (by Company), January 2018-August 2021 Table 6: Tractor Offered by Key Companies Operating in Farm Equipment Rental Market Table 7: Harvester Offered by Key Companies Operating in Farm Equipment Rental Market Table 8: Global Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 9: Global Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 10: Global Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 11: Global Farm Equipment Rental Market (by Region), $Billion, 2020-2026 Table 12: North America Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 13: North America Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 14: North America Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 15: North America Farm Equipment Rental Market (by Country), $Million, 2020-2026 Table 16: U.S. Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 17: Canada Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 18: Mexico Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 19: South America Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 20: South America Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 21: South America Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 22: South America Farm Equipment Rental Market (by Country), $Million, 2020-2026 Table 23: Brazil Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 24: Rest-of-South America Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 25: Europe Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 26: Europe Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 27: Europe Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 28: Europe Farm Equipment Rental Market (by Country), $Million, 2020-2026 Table 29: Germany Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 30: France Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 31: Spain Farm Equipment Rental Market (by Product), $Billion, 2020-2026
  • 18. 18 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T Table 32: Rest-of-Europe Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 33: U.K. Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 34: U.K. Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 35: U.K. Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 36: Middle East and Africa Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 37: Middle East and Africa Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 38: Middle East and Africa Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 39: Middle East and Africa Farm Equipment Rental Market (by Country), $Million, 2020-2026 Table 40: South Africa Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 41: Rest-of-Middle East and Africa Farm Equipment Rental Market (by Product), $Billion, 2020- 2026 Table 42: China Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 43: China Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 44: China Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 45: Asia-Pacific Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 46: Asia-Pacific Farm Equipment Rental Market (Tractor by Power Output), $Billion, 2020-2026 Table 47: Asia-Pacific Farm Equipment Rental Market (Tractor by Drive), $Billion, 2020-2026 Table 48: Asia-Pacific Farm Equipment Rental Market (by Country), $Million, 2020-2026 Table 49: Japan Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 50: India Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 51: South Korea Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 52: Australia Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 53: Rest-of-Asia-Pacific Farm Equipment Rental Market (by Product), $Billion, 2020-2026 Table 54: Deere & Company: Product Portfolio Table 55: Escorts Limited: Product Portfolio Table 56: JC Bamford Excavators Ltd.: Product Portfolio Table 57: Mahindra & Mahindra Ltd.: Product Portfolio Table 58: Tractors and Farm Equipment Limited: Product Portfolio Table 59: Associated Supply Company, Inc.: Product Portfolio Table 60: Cedar Street Sales & Rentals: Product Portfolio Table 61: Farmease: Product Portfolio Table 62: Flaman Group of Companies: Product Portfolio
  • 19. 19 All rights reserved at BIS Research Inc. G L O B A L F A R M E Q U I P M E N T R E N T A L M A R K E T Table 63: German Bliss Equipment Inc.: Product Portfolio Table 64: KWIPPED, Inc.: Product Portfolio Table 65: Messick's: Product Portfolio Table 66: Pacific Tractor & Implement: Product Portfolio Table 67: The Papé Group, Inc.: Product Portfolio Table 68: Titan Machinery Inc.: Product Portfolio Table 69: Other Key Players in Global Farm Equipment Rental Market
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