1.
DAY 2Introduction – DAY 1TOGETHER:
A Journey for Survival
Social Media Campaign
Length: 10 Days
Purpose: Gain a larger
following through posts
that relate to the book
as well as provide
inspiration in life. CAPTION
T – TRUST
As vividly clear in “Together,” trust
was an important part of the
Schonwetter’s lives as they had to
make decisions on who they
trusted, sometimes with their own
lives. In life, trust is important, and
allowing others to trust us can only
make our lives better. Trust can get
you through the toughest situations,
even if hardships are in the way.
CAPTION
As stated by Henry Ford, “coming
together is a beginning; keeping
together is progress; working
together is success.” TOGETHER, a
word that we use so commonly, is
very important to the English
language and society as whole. Join
us over the next 8 days as we break
down the word TOGETHER letter by
letter, relating it to the book and the
importance of the word in life. Plus,
take a look at never-before-seen
photos of the Schonwetter family!
Posts to be shared on
Instagram, Facebook &
Twitter
First Draft – 7/15/2016
Mitch Rissmiller

2.
DAY 3 DAY 4 DAY 5
CAPTION CAPTION CAPTION
O – OVERCOME
Sala Schonwetter overcame
obstacles using her inner strength
and indomitable will, which
ultimately kept her children alive.
Although the obstacles that Sala
overcame are some that we
hopefully will never face, it is
important to have the same
courage in all of our lives to
overcome obstacles from small to
big.
G – GRATITUDE
Many individuals assisted along the
Schonwetter’s journey, and to this
day Manek is thankful to all of the
people that helped save his life. We
are thankful for his story that he has
been able to share with us, as many
survivors struggle with telling about
their daunting past experiences. Our
family’s recent visit to Poland gave
us an insightful and emotional look
at how much the area meant to my
father and how much him coming to
visit meant to the locals of the area.
Good or bad, it is important to
embrace where you came from and
share stories with others to
enlighten their lives.
E – EDUCATE
Similar to yesterday’s post, not only
is it important to express gratitude
to those that have helped you along
your life journey, but educate others
on experiences that you’ve had in
hopes of bettering the lives of
others. By writing this book, I hoped
to share my father’s story to
educate and inspire other to never
lose hope, embrace and accept
being TOGETHER with all others.

3.
DAY 6 DAY 7 DAY 8
CAPTION CAPTION CAPTION
E – EMPOWER
As mentioned previously, I wrote
this book to share my father’s story
with the world and empower others
to share their stories and
understand a different perspective
of individuals who survived the
Holocaust. Empower people that
come into your life – challenge
them to do better, accomplish their
aspirations, and lead a positive life.
Sometimes even a smile can
encourage someone to achieve
greatness.
H – HOPE
Even when Sala hit the lowest of
lows, she never lost hope that her
life could get better and her and her
children would make it out
TOGETHER. Hope is an integral part
of living a positive life, and
something that keeps us motivated
and happy. Live your life with hope
that even the smallest situations will
work out, as you can achieve
greatness with just a little hope.
T – TODAY
Today is an important part of any
journey. As Sala determined what
her next move would be to save her
children, she tried to make sure that
each day was filled with more than
just despair. Although our pasts are
major parts of who we are, it is
important to take every new day as
a fresh start and one where we can
embrace our past to make our
future better. By learning from the
past, and incorporating the lessons
we learn, we have the capability
and power to positively contribute
to the world and make it a better
place.

4.
DAY 9 Conclusion - DAY 10
CAPTION CAPTION
R – REALITY
For the last letter of TOGETHER, it is
important to realize that the
situations depicted in the book were
the Schonwetter’s reality. The reality
that they faced was hiding to save
their lives, as death was on their
doorstep almost daily. In many of
our realities, we are lucky to not
face anything close to the conflicts
that the Schonwetter’s faced, but it
is important to remember that this
was their reality. As a family, we
have tried to share this reality, and
show how proud of our heritage we
are. When faced with reality, we
persevere and accomplish great
things, TOGETHER.
Over the last 8 days, our meaningful
title, TOGETHER, has been broken
down word by word. Trust, Overcome,
Gratitude, Educate, Today, Hope,
Empower, Reality are all important
words as well, and ones that we should
keep in mind. Look at my dad, a
survivor of the Holocaust, who
continues to stay positive and greatly
impact the lives of others. After
surviving, he came to America where
he made a successful life for himself
and created our family, which we are
all so grateful for. Remember his smile,
it shows that even after experiencing
the worst, he can still smile. Smiling is
infectious – as one person smiles,
another smiles back, and so on - you
could say it keeps us TOGETHER.
Important:
Hashtags can be added to the
posts after they are approved
and finalized.