Jyrki Koskinen - Data-driven Business - DOB Datasta oivalluksia ja bisnestä - Mindtrek 2016

1. 2016 COSS
MindTrek, Data driven business
17.10.2016
Jyrki Koskinen
jyrki.koskinen@coss.fi
DOB - Datasta oivalluksia ja bisnestä
6aika, DOB – Data driven Insights and Business

2. 2015 COSS
DOB - what and why
Datasta oivalluksia ja bisnestä – DOB, Data driven
Insights and Business combines

data analytics and

service design
for insights and business ideas – together with customers
and partners, the ecosystem.
DOB project will:
– Customize the DOB open innovation platform
– Pilot the DOB innovation platform
– Train ICT companies to update their competitive
edge by data analytics and customer centric
service design
.
Open Data,
BigData,
IoT
Open Data,
BigData,
IoT
Source: WDC2012

3. 2016 COSS
DOB platform for insights, innovation and business
BigDataBigData
Owned dataOwned data
Intenet, I-o-TIntenet, I-o-T
Data analysis

Gather and organize data

Analyze data

Understanding & insights
Data analysis

Gather and organize data

Analyze data

Understanding & insights
Open dataOpen data
Service design

Together with customer,
customer's customer,
partners

Solutions to problems

Business ideas
Service design

Together with customer,
customer's customer,
partners

Solutions to problems

Business ideas
Business

Concept

Proof-of-concept

Improved operations

New service

New business
Definetheissue
Definethedata
Issue,
challenge,
need
€

4. DOB program to customize and pilot the platform
20172016
Good,
long
life for
seniors
Good,
long
life for
seniors Service design and business acceleration – seniors in the center

Oulu Karjasilta suburb

Mydata application
Service design and business acceleration – seniors in the center

Oulu Karjasilta suburb

Mydata application
Tampere,
pilot
Tampere,
pilot
VantaaVantaa
DOB toolboxDOB toolbox
DOB training
- lectures &
case projects
Research, data & analysis

Depression

Memory diseases
Research, data & analysis

Depression

Memory diseases
EspooEspoo
Aviapolis,
services
for
travellers
Aviapolis,
services
for
travellers
Business accelerationBusiness acceleration
Goal&
data
Service design
Analysis
Co-creation
hackathons
for business
ideas
Competencies,
case projects
with customers
and partners
Co-creation
hackathons
for business
ideas

5. 2016 COSS
More:
https://coss.fi/projektit/dob/DOB video
Next DOB Training course
for ICT companies
starts 15.02.2017