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IMPROVE
CUSTOMER
SATISFACTION
Improve
product quality
Make prices
more
competitive
Improve
customer
support
Increase quality control
testing
Invest in more usability
testing
Use higher quality
materials
Increase market
research budget
Work with retailers to
increase volume and
lower prices
Require results-
oriented training
Increase level of
experience required for
hiring
Lower cost of fee-
based support
Institute mentoring
program
Customer Satisfaction Improvement Plan
Add support options,
such as Internet
Customer is Our
“Bread & Butter”
Customer Expectations
• Customer expects value for money.
Triggers for Change &
Improvements
• Customer Irritations
• Best Solution for his issues
• Quick Accurate & Affordable
suggestions.
• Customer expects us to give
him class one service.
• Follow up with the customer is
utmost important.
• Ask probing questions to
assess customer needs wants
& luxuries.
Business on Customer
Demand
Your Options
Customer's Want
Luxury
Dream Car
Vintage Cars
Classic
The Family Car
C Sat Survey
• All customers expect us to find
their issue & give an appropriate
solution.
• When we visit a doctor he does a
diagnosis based on our
appearance then gives us further
recommendations based on his
knowledge.
• We are expected to resolve the
query without looking at the
problem in person. Here the
customer connect & judgement
play a critical role.
• The information shared online
must be on par with your service.
Brand your Product

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