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In this paper, you will analyze and discuss small
FOR MORE CLASSES VISIT
tutorialoutletdotcom
In this paper, you will analyze and discuss small business growth in
terms of growth strategy, business forms, short and medium term goals,
financing assistance, organizational structure and staffing needs,
customers and promotion, and ethics and social responsibility. You will
apply business and management concepts learned throughout the course
to the case scenario provided.
Step 1: Preparation for Writing the Assignment
Before you begin writing the paper, you will read the following
requirements that will help you meet the writing and APA requirements.
Not reading this information will lead to a lower grade:
Review “How to Analyze a Case Study” under Week 4 Content. You
will use the facts from the case scenario focusing on using this
information to determine opportunities and solve problems.
Read the grading rubric for the assignment. Use the grading rubric
while writing the paper to ensure all requirements are met that will lead
to the highest possible grade.
In writing this assignment, you will read and following these tasks:
Task 1: Third person writing is required. Third person means that there
are no words such as “I, me, my, we, or us” (first person writing), nor is
there use of “you or your” (second person writing). If uncertain how to
write in the third person, view this
link: http://www.quickanddirtytips.com/education/grammar/first-
second-and-third-person.
Task 2: Contractions are not used in business writing, so DO NOT use
contractions in writing this assignment.
Task 3: You are expected to paraphrase and are NOT to use direct
quotes. You are expected to paraphrase, which can be learned by
reviewing this
link: https://writing.wisc.edu/Handbook/QPA_paraphrase2.html.
Task 4: You are responsible for APA only for in-text citations and a
reference list.
Task 5: You are expected to use the facts from the case scenario paired
with the weekly courses readings to develop the analysis and support the
reasoning. No more than two (2) external resources can be used in
completing the assignment. The expectation is that you provide a robust
use of the course readings. If any material is used from a source
document, it must be cited and referenced. A reference within a
reference list cannot exist without an associated in-text citation and vice
versa. View the sample APA paper and the How to Cite and Reference
file located under Week 7 content.
Please see Week 1 Content area – “How to Cite the Saylor eBook” to
learn how to cite and reference the course eBook.
Note: Whenever material is used from any source document, it must be
cited and referenced.
Step 2: How to Set Up the Paper
Create a Word or Rich Text Format (RTF) document that is double-
spaced, 12-point font. The final product will be between 7-8 pages in
length excluding the title page and reference page. You may not exceed
eight (8) pages so it is important to write clearly and concisely.
Follow this format. Consider making an outline to ensure the correct
headings are in place and to keep you organize the paper.
• Title page with the title, your name, course number and name;
date, and the instructor’s name;
• Introduction
• Body, in paragraph form. Use the following section headings:
• Growth Strategy (Note: a growth strategy is not a
marketing strategy)
• Business Form
• Financing Assistance
• Organizational Structure and Staffing Needs
• Customers and Promotion
• Ethical Issues and Social Responsibility
• Summary paragraph
Step 3: Read the Case Scenario provided under Week 7
Step 4: Write the Introduction
Create the introductory paragraph. The introductory paragraph is the
first paragraph of the paper and tells a reader the main points covered in
the paper. To help you know how to write an introduction, view this
website to learn how to write an introductory
paragraph: http://www.writing.ucsb.edu/faculty/donelan/intro.html
Step 5: Growth Strategy
Phoebe has to have a plan to grow her business. Read the course
readings on Entrepreneurship as well as other chapters in the eBook.
Then:
• Discuss the steps Phoebe should take to organize and prioritize
her business growth strategy. NOTE: a growth strategy is
different than a marketing strategy so do not go to the Internet and
pull up articles that discuss market expansion, market penetration,
product expansion and diversification as this information is not
what Step 5 is referencing.
Step 6: Business Form
Phoebe currently operates using a sole proprietorship business form.
Phoebe enjoys all facets of owning a business. Now expanding by
owning a restaurant, Phoebe will reconsider the current business form
and determine the best business form for expanding the business.
All business forms have advantages and disadvantages so create a table
with three columns. Label the first column, "Business Form." Label the
second column, “Advantages” and the third column, “Disadvantages.”
Review the material on business forms and complete the table making
sure to cover all business forms and capturing the advantages and
disadvantages of each business form.
• Once you have identified several advantages and disadvantages,
then you are to discuss the advantages and disadvantages
and identify the business form that best fits Phoebe’s expansion
plan. Explain why the business form selected best fits Phoebe’s
expansion plan.
Step 7: Financing Assistance
Phoebe has to ensure she has the resources to handle the expected
growth.
For Phoebe to have the resources needed to manage the expected
growth, she must have financing in place.
• Discuss what kind of financing assistance might be available to
Phoebe.
• Select the best financing option for Phoebe's business and explain
why the financing assistance was chosen.
Step 8: Staffing Needs/Organizational Structure
Phoebe knows that the expansion will require changes to the staffing.
Think about the business and what Phoebe needs in terms of human
capital and how she can best organize the business so that she organize
every employee and create a chain of command.
• How might Phoebe’s staffing needs change?
• Discuss the best way for Phoebe to organize, orient, and train
her restaurant staff.
• What organizational structure would work best for Phoebe’s
expanded business? [e.g., vertical hierarchy, functional, teams, flat
(horizontal), matrix] to meet the needs of her new business;
Step 9: Customers/Promoting the Business
Two of Phoebe’s main concerns have to do with her current customers,
and how she can promote the business with limited funds. Make sure to
read the chapters in the eBook and explain:
• How should Phoebe deal with her current customers about the
change?
• What kind of promotion should she consider in attracting
customers to her new location? Be thorough with the responses.
Step 10: Ethics and Social Responsibility
With having only a few employees, Phoebe has never put a lot of
thought about how she can ensure her business is run ethically. At the
same time, Phoebe has not put much thought into being socially
responsible although she believes strongly in supporting the community
and does so by purchasing products locally.
• What are the ethical issues and potential social responsibilities
highlighted by this change in business? (Consider customers,
employees, the current and new communities, and other
stakeholders.)
• How might these issues be dealt with most appropriately?
Step 11: Write the summary paragraph
Write the summary paragraph. A summary paragraph restates the main
topics of the paper. Make sure to leave a reader with a sense that the
paper is complete. The summary paragraph is the last paragraph of a
paper and does not need a heading.
Step 12: Review the Paper
Read the paper to ensure all required elements are present. Use the
grading rubric to ensure that you gain the most points possible for this
assignment.
Proofread the paper for spelling and grammatical issues, and third
person writing.
• Read the paper aloud as a first measure;
• Use the spell and grammar check in Word as a second measure;
• Have someone who has excellent English skills to proof the paper;
• Consider submitting the paper to the Effective Writing Center
(EWC). The EWC will provide 4-6 areas that may need
improvement.
Step 13: Submit the paper in the Assignment Folder.
************************************************
In this paper/tutorialoutlet

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In this paper/tutorialoutlet

  • 1. In this paper, you will analyze and discuss small FOR MORE CLASSES VISIT tutorialoutletdotcom In this paper, you will analyze and discuss small business growth in terms of growth strategy, business forms, short and medium term goals, financing assistance, organizational structure and staffing needs, customers and promotion, and ethics and social responsibility. You will apply business and management concepts learned throughout the course to the case scenario provided. Step 1: Preparation for Writing the Assignment Before you begin writing the paper, you will read the following requirements that will help you meet the writing and APA requirements. Not reading this information will lead to a lower grade: Review “How to Analyze a Case Study” under Week 4 Content. You will use the facts from the case scenario focusing on using this information to determine opportunities and solve problems. Read the grading rubric for the assignment. Use the grading rubric while writing the paper to ensure all requirements are met that will lead to the highest possible grade. In writing this assignment, you will read and following these tasks: Task 1: Third person writing is required. Third person means that there are no words such as “I, me, my, we, or us” (first person writing), nor is there use of “you or your” (second person writing). If uncertain how to write in the third person, view this link: http://www.quickanddirtytips.com/education/grammar/first- second-and-third-person.
  • 2. Task 2: Contractions are not used in business writing, so DO NOT use contractions in writing this assignment. Task 3: You are expected to paraphrase and are NOT to use direct quotes. You are expected to paraphrase, which can be learned by reviewing this link: https://writing.wisc.edu/Handbook/QPA_paraphrase2.html. Task 4: You are responsible for APA only for in-text citations and a reference list. Task 5: You are expected to use the facts from the case scenario paired with the weekly courses readings to develop the analysis and support the reasoning. No more than two (2) external resources can be used in completing the assignment. The expectation is that you provide a robust use of the course readings. If any material is used from a source document, it must be cited and referenced. A reference within a reference list cannot exist without an associated in-text citation and vice versa. View the sample APA paper and the How to Cite and Reference file located under Week 7 content. Please see Week 1 Content area – “How to Cite the Saylor eBook” to learn how to cite and reference the course eBook. Note: Whenever material is used from any source document, it must be cited and referenced. Step 2: How to Set Up the Paper Create a Word or Rich Text Format (RTF) document that is double- spaced, 12-point font. The final product will be between 7-8 pages in length excluding the title page and reference page. You may not exceed eight (8) pages so it is important to write clearly and concisely. Follow this format. Consider making an outline to ensure the correct headings are in place and to keep you organize the paper.
  • 3. • Title page with the title, your name, course number and name; date, and the instructor’s name; • Introduction • Body, in paragraph form. Use the following section headings: • Growth Strategy (Note: a growth strategy is not a marketing strategy) • Business Form • Financing Assistance • Organizational Structure and Staffing Needs • Customers and Promotion • Ethical Issues and Social Responsibility • Summary paragraph Step 3: Read the Case Scenario provided under Week 7 Step 4: Write the Introduction Create the introductory paragraph. The introductory paragraph is the first paragraph of the paper and tells a reader the main points covered in the paper. To help you know how to write an introduction, view this website to learn how to write an introductory paragraph: http://www.writing.ucsb.edu/faculty/donelan/intro.html Step 5: Growth Strategy Phoebe has to have a plan to grow her business. Read the course readings on Entrepreneurship as well as other chapters in the eBook. Then:
  • 4. • Discuss the steps Phoebe should take to organize and prioritize her business growth strategy. NOTE: a growth strategy is different than a marketing strategy so do not go to the Internet and pull up articles that discuss market expansion, market penetration, product expansion and diversification as this information is not what Step 5 is referencing. Step 6: Business Form Phoebe currently operates using a sole proprietorship business form. Phoebe enjoys all facets of owning a business. Now expanding by owning a restaurant, Phoebe will reconsider the current business form and determine the best business form for expanding the business. All business forms have advantages and disadvantages so create a table with three columns. Label the first column, "Business Form." Label the second column, “Advantages” and the third column, “Disadvantages.” Review the material on business forms and complete the table making sure to cover all business forms and capturing the advantages and disadvantages of each business form. • Once you have identified several advantages and disadvantages, then you are to discuss the advantages and disadvantages and identify the business form that best fits Phoebe’s expansion plan. Explain why the business form selected best fits Phoebe’s expansion plan. Step 7: Financing Assistance Phoebe has to ensure she has the resources to handle the expected growth. For Phoebe to have the resources needed to manage the expected growth, she must have financing in place.
  • 5. • Discuss what kind of financing assistance might be available to Phoebe. • Select the best financing option for Phoebe's business and explain why the financing assistance was chosen. Step 8: Staffing Needs/Organizational Structure Phoebe knows that the expansion will require changes to the staffing. Think about the business and what Phoebe needs in terms of human capital and how she can best organize the business so that she organize every employee and create a chain of command. • How might Phoebe’s staffing needs change? • Discuss the best way for Phoebe to organize, orient, and train her restaurant staff. • What organizational structure would work best for Phoebe’s expanded business? [e.g., vertical hierarchy, functional, teams, flat (horizontal), matrix] to meet the needs of her new business; Step 9: Customers/Promoting the Business Two of Phoebe’s main concerns have to do with her current customers, and how she can promote the business with limited funds. Make sure to read the chapters in the eBook and explain: • How should Phoebe deal with her current customers about the change? • What kind of promotion should she consider in attracting customers to her new location? Be thorough with the responses. Step 10: Ethics and Social Responsibility With having only a few employees, Phoebe has never put a lot of thought about how she can ensure her business is run ethically. At the same time, Phoebe has not put much thought into being socially
  • 6. responsible although she believes strongly in supporting the community and does so by purchasing products locally. • What are the ethical issues and potential social responsibilities highlighted by this change in business? (Consider customers, employees, the current and new communities, and other stakeholders.) • How might these issues be dealt with most appropriately? Step 11: Write the summary paragraph Write the summary paragraph. A summary paragraph restates the main topics of the paper. Make sure to leave a reader with a sense that the paper is complete. The summary paragraph is the last paragraph of a paper and does not need a heading. Step 12: Review the Paper Read the paper to ensure all required elements are present. Use the grading rubric to ensure that you gain the most points possible for this assignment. Proofread the paper for spelling and grammatical issues, and third person writing. • Read the paper aloud as a first measure; • Use the spell and grammar check in Word as a second measure; • Have someone who has excellent English skills to proof the paper; • Consider submitting the paper to the Effective Writing Center (EWC). The EWC will provide 4-6 areas that may need improvement. Step 13: Submit the paper in the Assignment Folder. ************************************************