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Rodrigo Carvalho - Nutri Ventures - Congresso Nacional de Marketing 2014
1.
2.
Ask Your Mother!
3.
Before we take
off
4.
• Six feet
under Marketing? • How to sell rocks (the Nutri Ventures case) • News from the Afterlife Marketing • You got a message! Agenda
5.
Marketing
6.
Temporary Monopoly =
INOVATION
7.
Differentiation?
8.
Katrina Kaif
9.
10.
Risk Aversion
11.
The Fashion Marketing
12.
“I See Dead
People!”
13.
A light at
the end of the tunnel…
14.
How to Sell
Rocks
15.
16.
17.
Does it really
work?
18.
Maslow’s Avatar
19.
The Wolf of
Wall Street
20.
“Motivare”
21.
The Afterlife Marketing
22.
Customer, Buyer, Client…
23.
INSIDOVATION
24.
Gut Data Feeling
25.
The Weakest Link
26.
Objectives with Purpose
27.
Be Bold!
28.
INOVATION: Everybody Can
do It
29.
You Got a
Message!
30.
Conclusion
31.
In Memory Of
32.
Thank You! “It is
better to fail in originality than to succeed in imitation” Herman Melville rqc@nutri-ventures.com