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National account manager plan
1. National Account Manager
Responsibilities:
Recruit, negotiate and sign new national manufacturers
Work with German Parent companies & Connect to USA
counterparts.
Develop a strong understanding of key customer requirements
Deliver clear and regular communication to internal staff & RSM
Develop & maintain strong relationships with upper management
Reach out to new customers to set up presentations / meetings.
Present information and solutions in a professional manner
Develops proposals, negotiates terms and conditions, and
contractual agreements.
Forecast, budget and track revenues and cost
2. National Account Industries
Defense
Lockheed Martin receives 26% of the U.S. Air Force budget and is the top
contractor. How do we focus?
Automotive / Truck
Lightweight vehicle truck sales up 11.6% from one year ago.
Additional 31 million people by 2020 means demand will increase
Main focus of next decade is the powertrain for more efficiency: in all class of
vehicles: hybrid, diesel, gas, plug-ins, natural gas etc.
Medical
orthopedic market expects a growth rate from 6.4% CAGR in ‘09 to 6.8% CAGR by
‘13.
FDA policies are causing large companies to reduce their supply base
extremities and sports medicine/trauma, are expected to perform better than the
hip/knee and spine market segments
Industry's is moving towards manufacturing products using advanced materials.
SUD’s are being focuses upon.
Aerospace
How do we become competitive with the advanced prismatic shapes and composites
arriving in new products?
New Aerospace manufacture park is being developed in Orlando area.
Agriculture
Weak dollar and increased exporting of corn and wheat are helping growth. High gas
prices are creating demand for bio-diesel and other petroleum subsidies.
3. National Account Targets
Companies with locations in 3 or more states, which have potential to utilize large
manufacturing programs requiring Index specific applications and resources.
ZF Transmission Bosch General Dynamics
Cummings Engine Caterpillar Bucyrus
TRW Automotive WABCO International
Allison Transmission Dephi / Nexteer Mahle Engine
GKN Visteon Rolls-Royce
Parker Hannifin John Deere Flowserve
Briggs & Stratton Harley Davidson Moog
Maclean Vehicle Systems American Axle Honeywell
Danfoss Lockheed Martin Tuthill
SGL ThyssenKrupp CE Niehoff & Co
Gardner Denver Case New Holland Electro-Motive
Voith Schaeffler Gear Medtronic
General Electric Northrop Grumman Curtis Wright FC
Companies Ingersoll Rand
* List will expand in Medical, aerospace and defense
4. National Account Manager
Action Plan
Review past activity of targets Target Southeast to increase coverage
Bosch, ZF, other target accounts
Contact Tyler/Rhonda for previous
quotations Focus Borg Warner, TN?
Visit former potential customers Develop external target list
IL: Metform, Burgess Norton, Divide Accounts into sub-territories
Mattoon Precision, Kay Prepare and market IMX tradeshow
Target German sister companies 25 invitations by July 30, 2011
Work with German Sales
Manager to obtain application / Obtain Department of Defense License
model / specs Develop Testimonials / industry
Top 5 sister companies/region Monthly email sent with education or
Cross Reference w /past activity event.
Review 2009 feedback from RSM Develop competitive database
Installations / quotations / literature
5. National Account Manager
Action Plan
Keep in Mind Keep in Mind (con’t)
Read Carl Henry Book Prepare letter of introductions
Develop Database Survey IMTS target attendees
Who are Advocates? Review presentations/rehearse
Review company websites Review states commerce plans
Google names prior to calling Cross Reference accounts with:
Purchase stock for news UCC
Join Local/National IMTS
PMTS
Association
Create Supplier Tree, when we get a quote
Trip to Factory the others should be quoting also.
Learn mechanics/build
Receive process education
Receive German Sister
company information
Visit German manufacturing
Lean about economy
6. German Sister Company Territory Division
17 territories, 4 time zones
Priority will be given to 2,3,1,7 & 5
Database will be organized accordingly
7. IL
PA 7
WI 5
IN 10
OH 20
CA 18
Parker Hannifin
GA 2 1
1
ZF Lemforder
TX 10 1 1
MI 9 4 4
7 2 2
Continental
1
5
SC 3 2 1 1
Voith
1 2
1
2
NC 11 1 1 1 2
SGL
1
1
Danfoss
1 1
3 1
TRW
1 2 1
1 1
1
Wacker
1
1 2 1
1
ThyssenKrupp
3
Dailmer
Schaeffler
1 2 1 4 1
1
Getrag
1 1
1
1
Kendrion
2
1
2 Wieland
Eberspacker
1
Carl Stahl
1
1 1 Bosch
2
A. Berger Inc.
Rosenberger
2 1
Dorma
1
1 1
Brose
1
1
Spinner Atlanta
Deloro
2
Inc.
1
HC Stark
1
1 1
Hugo
1
1
Guhring
1
1
1 Haver
1
WIKA
1
Otto
* 270 of the 470 North America
accounts are in these 10 states
1
Telegärtner Inc.
1
Birgmann
1
Erbe
1
Voss
1
Erhardt
1
Daitest
1
ETO
1
Suessen
1
Fertigungstechnik
1
Vercore
1
FTE
1
Weinig
1
Brucher
1
Rohm
102 1 9 9 7 7 6 6 5 4 4 3 3 3 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1
Bucher
8.
9.
10.
11. The Trent XWB has been developed and optimized exclusively
for the Airbus A350 XWB family, which has currently attracted
530 firm aircraft orders from 33 customers, an order book that
already exceeds 1,000 engines before its entered into service,
another record for any Rolls-Royce engine.
12. EXISTING ACTIVITY:
Mattoon:
They are currently
GOAL:
investigate a Hydromat. 3 units / $4.5 USD
Kay Manufacturing 42 pcs of qualified
Quoting pinion shafts for 8 activity by 12/20/2011
speed transmission 20 pcs of qualified
Metform activity 7/30/2011
Currently quoting IMX Goal : 25 invitations
(3) ZF Transmissions
(1) Allison Transmissions 7/30/2011
(1) Mahle Piece
(1) Clipper wind power
piece
13. Estimated Operation Budget
May Jun Jul Aug Sep Oct Nov Dec Total
Travel
Hotel
1,200 1,200 1,200 1,200 1,200 1,200 1,200 1,200 $9,600
Auto Rental
1,200 1,200 1,200 1,200 1,200 1,200 1,200 1,200 9,600
Home Office Expenses
(phone, postage, supplies
Monthly email program) 250 250 250 250 250 250 250 250 2,000
Dining / Per Diem
744 744 744 744 744 744 744 744 5,952
Air Fare
2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 16,000
Mileage / Gas
500 500 500 500 500 500 500 500 4,000
Personnel Total
$5,894 $5,894 $5,894 $5,894 $5,894 $5,894 $5,894 $5,894 $47,152