The document defines and provides examples of different types of audio and visual media used for advertising purposes. It discusses jingles, film trailers, music videos, newspapers, and magazines. Jingles are short songs that promote products through hooks and slogans. Trailers are commercial advertisements for upcoming films. Music videos integrate songs with imagery primarily to market music recordings. Newspapers are printed publications containing news, articles, and ads, while magazines are periodicals on particular subjects.

1. Audio Media
Marc Carroll

2. Jingle
• A jingle is a short song or tune used in advertising and for other commercial uses. A jingle
contains one or more hooks and meaning that explicitly promote the product or service being
advertised, usually through the use of one or more advertising slogans.
https://www.youtube.com/watch?v=BJWRRv3vRFI

3. Audio Visual Media

4. Film Trailer
• A trailer (also known as a preview or coming attraction) is a commercial advertisement for a
feature film that will be exhibited in the future at a cinema, the result of creative and technical
work. The term "trailer" dates back to the distribution of movies on reels of film.
https://www.youtube.com/watch?v=dzxFdtWmjto

5. Music Video
• A music video is a short film that integrates a song with imagery, and is produced for promotional
or artistic purposes. Modern music videos are primarily made and used as a marketing device
intended to promote the sale of music recordings.
https://www.youtube.com/watch?v=hE2Ira-Cwxo

6. Print Based Product

7. Newspaper
• A newspaper is a printed publication (usually issued daily or weekly) consisting of folded
unstapled sheets and containing news, articles, advertisements, and correspondence.

8. Magazine
• A magazine is a periodical publication containing articles and illustrations, often on a particular
subject or aimed at a particular readership.