The document discusses how Spirit Health Group can help healthcare facilities gain a competitive edge by engaging women and physicians. They provide exclusive programming and consultative support to: 1) engage women who make most healthcare decisions, 2) support overburdened physicians, and 3) help hospitals reach communities by identifying at-risk groups and connecting services. Spirit Health Group has over 450 healthcare facility clients across 32 states and helps facilities realize significant growth in market share, utilization, and revenue through their targeted programming and consumer database.

1. Attain a measurable competitive
edge by activating consumers
and physicians with exclusive
programming to engage women—
the spirited influencers of
healthcare choices.
With consultative planning and dedicated support from your Spirit team:
1 WOMEN need to be engaged:
n 80% of healthcare decisions are made by women.
n 87% of health system revenue is controlled by them.
n 60% feel misunderstood by their healthcare providers.
2 PHYSICIANS need to be supported:
n They are increasingly burdened by ever-changing industry.
n Physician champions are key to changing consumer habits & behaviors.
n There is a growing demand for services meeting a more diverse and
aging female population.
3 HOSPITALS need to reach communities:
n Proactively identify and navigate undiagnosed populations.
n Connect service line silos to an umbrella strategy, and connect to best
practices and national think tanks.
n Drive maximum community engagement and measureable returns with
market-based exclusivity.
WHAT
WHY
spirithealthgroup.com
561.544.0755 | FAX 561.544.8149
© 2015 Spirit Health Group. All rights reserved.
EXECUTIVE OVERVIEW
450
Healthcare Facilities
YEARS
RETENTION
RATE
non-competing
hospital markets in
states
32
450
Healthcare Facilities
YEARS
RETENTION
RATE
non-competing
hospital markets in
states
32
HOW
1 Build Spirit Plan.
2 Select and deploy programming.
3 Establish and maintain consumer database.
4 Measure impact and demonstrate value.
SUCCESS
Spirit of Women hospitals realize
significant market share growth,
increased utilization, and
revenue returns.
Average annual results measured
from Spirit of Women consumer
database:

$2.3 Million
net revenue

$2,613
net revenue per
Spirit of Women consumer

8.43:1 ROI based on
net patient revenue

2. © 2015 Spirit Health Group. All rights reserved.
MARKET-READY PROGRAMMING
When your child participates in sports activities,
bumps and bruises are inevitable, but when
those blows affect a child’s head, it is important
to watch for a possible concussion.Traumatic
brain injuries (TBI), such as concussions, are any
blow to the head that disrupts normal brain
function.When allowed to heal properly, con-
cussions are generally not serious, and the child
can usually return to playing sports. If the brain
is not allowed proper time to heal and the child
suffers subsequent injury, he or she may suffer
permanent brain damage, coma, or even death.
TBI is the leading cause of death from sports-
related injuries. It is critical to pay attention if
your child experiences a hit or jolt to the head
during practice or play.
[orthopedics]
Sometimes just the thought of moving your
body makes you feel those aches and pains.
You rely on more than 200 bones and 200
joints, along with muscles, tendons,
ligaments, nerves, and cartilage or connective
tissue, to get you through your day.
If taking care of all of that seems like
a big job, we’re here to help.
Join us for a free seminar.
~punctuateyourhealth
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Sponsor
© 2014 Spirit Health Group. All rights reserved.
As we age, many of us
joke about “going senile”
if we start forgetting or
repeating things, but
dementia is not a normal
part of aging. Dementia
is an umbrella term that
is used to describe the
symptoms that people
with brain disorders or
damage may have with
memory, thinking, and
language. Alzheimer’s
diseaseisthemostcommon
type of dementia,
affecting between 60 and
80 percent of Americans
with dementia.
[men’shealth]
You can help the men in your
life get and stay healthier.
Men often need encouragement
to participate in routine preventive care,
including recommended screenings and
assessments for the leading causes of
death in men: heart disease, cancer,
and accidents or injuries.
Join us for a free seminar
to learn more about men’s health.
~punctuateyourhealth
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© 2014 Spirit Health Group. All rights reserved.
HIM
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Heart-beating, feet-tapping, finger-snapping, song-singing,
fun-loving, laughter-filled day to kick up your health.
© 2014 Spirit Health Group. All rights reserved.
Corporate
Partners
Corporate
Partners
everybodydancenow
Sparkling health isn’t just the icing on your cupcake.
Do you define your health by what you deny yourself? Get rid of the guilt!
Join us to learn how better health and wellness are less about what not to do and more about
what to do–visiting your doctor, choosing a healthy lifestyle, and making yourself a priority.
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© 2014 Spirit Health Group. All rights reserved.
Corporate
Partners
Corporate
Partners
Corporate
Partners
Local
Sponsor
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Sponsor
Promote your hospital as a valued contributor to a
powerful coalition of healthcare organizations and
advocacy groups.
Adopt or adapt from marketing and educational content
and creative that is consistently recognized for excellence
from the major healthcare award organizations.
AWARD-WINNING PROGRAMMING,
CONTENT AND DESIGN
ADVOCACY AND
GOVERNMENTAL AFFILIATIONS