2. Have there been times when you were faced with challenges and
wished life came with an instruction manual to help you overcome
problems and challenges?
Ever wondered why some people consistently achieve success
while others do not?
Is there a secret formula to success and achieving your dreams?
Many say they have No Choice, that their life is the way it is and
they cannot do anything about it. Winners are those who choose to
make the choice to live the life they desire.
Life may present challenges and problems, whether from family or
work or the economy, or from natural disasters. What are you going
to do when these things happen? Do you have the tools to help
you overcome them and come out stronger?
Do you want to live by default or would you rather Live By Design?
Live By Design combines the techniques of Neuro-Linguistic
Programming (NLP), Time Line Therapy™ (TLT) and Hypnotherapy to
provide you with the keys to unlocking your own life’s instruction manual
which is within you.
• Enhance negotiation and influencing skills
• Create instant rapport with others
• Increase sensitivity to self and others
• Communicate effectively, persuasively
and powerfully
• Take relationships to a higher level
• Help others enhance their performance
• Enhance self-esteem and boost
self-confidence
• Manage stress and relieve anxiety
• Lose weight
• Stop smoking
• Discover how to get what you want in life
• Enhance your personal performance
• Achieve your goals
• Perform at peak state
• Master the keys to open up the wisdom
within you
• Unleash your potential
• Eliminate self-limiting beliefs
• Get rid of phobias
• Generate new positive behaviors
• Improve sales performance
• Develop strong teamwork
Success is what you create for yourself through your own actions and mindset. It is what you do for your-
self and others. The secret of success is defining what you want out of life and accepting that you are
100% responsible for getting there.
Live By Design and
“Learning NLP, TLT and Hypnotherapy
has helped me personally as well as
professionally. It has helped me to be
more aware of how I think and how
thoughts affect me. By understanding
this, I have better control of my state and
emotions. Lessons in hypnotherapy have
helped me better relax myself when I need
to,whichisveryhandy.
Professionally, it has increased my
performance in my teachings as well
as knowing how to deal with students
effectively. NLP Presuppositions and
Meta Model in particular have helped
me in many ways to deal with
limiting beliefs of students to give
them quick motivation when they
need it. These have also helped me
with my dealings with my
colleagues.
I guess the best part is being able to
help others better. We all can agree
to this: ‘When we help others, we
help ourselves as well.’"
~ Shamsuddin Abdullah, Lecturer,
International Islamic University
Action
The actions we take today
will influence our results tomorrow.
- Dr. Billy Kueek
3. • Personal Coaching
• Business Meetings and Negotiations
• Selling and Presenting
• Leadership Coaching and Counseling
• Learning and Education
• Positive Change and Growth
• Enhance Performance of Self and Others
Choose to Live By Design and apply the learnings in
NLP is an innovative approach to understanding and appreciating human experience, communication
and behavior. NLP has helped many people achieve breakthroughs in their performance, rela-
tionships, education, coaching, business, therapy and for themselves.
Neuro-Linguistic Programming
Time Line Therapy™ enables you to get rid of unwarranted negative emotions and phobias and elimi-
nate limiting decisions so that your life is not burdened by issues of your past. With Time Line Therapy
™ techniques, you can insert your goals in your future, and achieve them.
Time Line TherapyTM
Be the best that you are meant to be as you make a difference to others. Learn how you can be
an effective coach by utilizing combination strategies.
NLP Coach
Practical assessment on the application and utilization of NLP techniques in your chosen area of
business.
Applied NLP in Business
Unleash the power and potential of your Unconscious Mind using the powers of Hypnosis. Accelerate
positive change in yourself and for others.You have the ability to be amazing, if only you knew how.
Professional Hypnotherapy
“Being a parent, raising four kids
and still having to stay on top of
my career is a daunting task.
With these techniques, I am able
to perform at peak and at the
same time, coach my children to
excel in their studies too.”
~ EC Tan,
Engineering Trainer, MAS
“The real beauty of the training
is about equipping myself with
new skills to take charge of my
thoughts and feelings;
skills which will grow and
expand and continue to provide
a source of empowerment
throughout my life.
I am now open to possibilities.
I feel more at choice.
Possibility is real for me and
I am free to step forward.”
~ Sharon Ooi,
Manager, ALCIM Sdn Bhd
“Billy is a very inspiring,
authentic & sincere trainer.
He brings out the best in you and
opens up our minds to possibilities.
He will strengthen your
commitment to learn and gives
you permission to question,
with no holds barred.
Enrol for a journey of learning,
personal development and
transformation, friendship and
muchmore.Createthetransformation
you desire and make it happen.”
~ Olivia Ong
Learning & Development, PwC
4. COURSE CONTENT – LIVE BY DESIGN
• Fundamentals
- Presuppositions
- Prime Directives of
the Unconscious Mind
- Principles of Success
• Communication
- Rapport
- Predicates
- Eye Patterns
- Sensory Acuity
• Linguistics
- Hierarchy of Ideas
- Meta Model
- Milton Model
- Reframing
• Submodalities
- Like to Dislike
- Belief Change
- Swish Patterns
• Anchoring
• Strategies
- T.O.T.E. Model
- Representational
Systems
- Strategy Elicitation
• Parts Integration
•Introduction
•ElicitationofTimeLine
•TLTNegativeEmotions#1
•TLTNegativeEmotions#2
•TLTLimitingDecisions
•SingleGoalInsertion
•HistoryofHypnosis
•TheConsciousand
UnconsciousMind
•HypnoticPatterns
•PreparationforTrance
•StagesofHypnosis
•SuggestibilityTesting
•EricksonianInductions
•PendulumParadigm
•DeepeningTechniques
•PostHypnoticSuggestions
•Self-Hypnosis
Neuro-Linguistic Programming
Practitioner
Professional Hypnotherapist
•IntroductiontoCoaching
•TheClient-CoachRelationship
•CoachingTools
•Gettingtotherootoftheclient’sproblem
•Thebusinessofcoaching
•ApplicationsofNLP,TimeLineTherapy™,
HypnotherapyandEmotionalIntelligence
•Experiencearealcoachingsession
Time Line Therapy™ Practitioner
PRACTITIONER LEVEL MASTER LEVEL
NLP Coach
• Quantum Linguistics
• Parts Integration
• Meta Programs
• Quantum Physics
• Values
• Advanced Submodalities
• Advanced Strategies
• Personal Breakthrough
• Sleight of Mouth
• Cartesian Coordinates
• Prime Concerns
• Decision Destroyer
•Taking Detailed
Personal History
• Releasing Negative
Emotions
•The Drop DownThrough
(DDT)Technique
•TLT Anxiety
•TLT Phobia Model
• Logical Levels of
Sequential Coaching
• Forensic Regression
• TLT Regression
• Releasing Symptoms
• Intervention to Stimulate
Healing
• Hypnotic Inductions
• Stages of Hypnosis
• Elements of
Elman Induction
• Elman’s Stages of
Hypnosis
• Pre-Talk
• Speed Induction
• Dave Elman
Inductions #1 and #2
• Estabrooks
• Convincers -
The Krasner Method
•ProgressiveTestInductions
• Conversion of sleep to
hypnosis
Neuro-Linguistic Programming
Master Practitioner
Master Hypnotist
•Applyingprofilingtools
•ClareGraves’ValuesLevels
•CoachingthroughtheValuesLevels
•CoachingCycle
•Coachingclientforbreakthrough
•CaseStudies
Time Line Therapy™ Master Practitioner
NLP Master Coach
5. COURSE CONTENT – TRAINER LEVEL
•Buildingrapportwithanaudience,ofanysize
•Understandinggroupdynamics
•Trainer’sstate
•Communicatingconsciouslyandunconsciously
•Trainingdesignandstructure
•Demonstrationsandhowtoselectdemosubjects
•Differentlearningstyles
•Stageanchoring
•Vocalprojection
•Creatingloopsandusingmultipleembeddedmetaphors
•Howtosetupyourtrainingroom
•Overcomeyourfearsandanxietyasatrainer
•Using4MATsysteminyourtraining
•Settingupexercises
•Givingfeedback
•Thebusinessoftraining
•Howtorunsuccessfulpreviewsandworkshops
NLP TRAINERS’ TRAINING
HYPNOTHERAPY TRAINERS’ TRAINING
Become a certified NLP Trainer and embark on the most exhilarating journey as a trainer.
On completion of this program, you will be able to certify NLP Practitioners and Master
Practitioners. Increase your competitive edge as a trainer or coach as a Certified NLP
Trainer. **
•Usinghypnoticlanguagepatternsandembeddedcommands
•Accelerateyourstudents’learning
•Howtoinducetrance
•Howtousestagehypnosistechniquestodemonstratehypnoticphenomena
•HowtoteachhypnosisatPractitionerandMasterPractitionerlevel
•Designexercisesthatwork
•Differentstylesofhypnosis
•Grouphypnosis–inducingtranceingroupsofanysize
•Selectingsuitabledemosubjectsforhypnosis
•Howtodesignanddevelopyourtrainingprogram
•Howtosellyourhypnotherapyworkshopandprogram
Become a certified Trainer in Hypnotherapy and certify your students as Professional
Hypnotherapists and Master Hypnotists.
TIME LINE THERAPY™ TRAINERS’ TRAINING
We can facilitate your certification as Time Line TherapyTM
Trainer.
“NLP has changed my life. I wake up feeling good and grateful to be healthy and being me.
Thank you for showing me the possibilities to achieve what I want. I now know I am on the right
track and beautiful experiences are coming my way.”
~ Vinnie Kaur
Teacher
6. USING NLP TECHNIQUES TO TEACH NLP
Proper Planning Prevents Potential Problems.
We prepare you in advance to maximize in-class learning.
Pre-Course Reading Materials
Plenty of hands-on exercises with real-life cases.
In-Class Exercises
Free admission (up to 3 times) to public programs.
Admission to Public Programs
Special platform for graduates to practice and master their skills, working on real clients and real
cases, under the supervision and guidance of coaches, in our office (up to 6 times a year).
Skills Enhancement Training (SET)
Exclusively created for our graduates, the online forum provides continuous learning, resource
sharing, virtual contacts and business referrals, as well as access to collection of video resources
& technique demonstrations.
Online Forums & Video Resources
Graduates are given the opportunity to further hone their skills by applying to coach in subsequent
Live By Design Certification programs.
Coaching, Re-skilling, Mentoring and after class support
• NLP Practitioner* and Master Practitioner*
•TLT™ Practitioner and Master Practitioner
• Professional Hypnotherapist and Master Hypnotist
• NLP Coach and NLP Master Coach
*Additional Certification - Applied NLP in Business
Be Certified As
i
7. PROGRAM DIRECTOR & TRAINER
Dr. Billy Kueek
Transforming People, Inspiring Lives is the maxim that drives Master Trainer and international
motivational speaker, Dr Billy Kueek, on his continuing quest to empower you so that you too can
empower others. With over 16 years in the industry, Billy has inspired and taught hundreds of
thousands in over 45 countries in varied industries to reach their potential and live their dreams.
Whether he is speaking to an audience of ten or thousands, Billy will engage, educate and enter-
tain.
When delivering his wide repertoire of topics that includes Sales & Negotiation,
Leadership and Motivation, Influencing and Presenting, Creative Thinking, NLPandmany
others, Billy’s approach and genuine passion is evident and empowering. His client list includes
world-class organizations, MNCs and Fortune 500 companies.
A most sought after speaker and trainer, Billy is one of the first Asian speakers to breakthrough the
circuit. Billy has shared the stage with other renowned speakers including Emmy Award-winning TV producer and accom-
plished speaker Bill Stainton, President of the National Speakers Association (2004-2005) Scott Friedman and award-
winning keynote speaker and bestselling author W Mitchell.
He holds a degree in Organizational Psychology, an MBA and a Doctorate degree in Business Administration. In addition to that, he
is also accredited as:
• Certified NLP MasterTrainer (ABNLP & NLPU)
• Certified MasterTime LineTherapy PractitionerTrainer (TLTA)
• Certified MasterTrainer in Hypnotherapy (ABH)
• Certified Administrator ofThe Enneagram
• Certified Stress Management Consultant
• Certified Instructor in Emotional Intelligence
Billyalsowritesfororganizationalnewsletters,periodicalsandmanagementjournals. Hemakesregularon-airappearancesasguest
speaker on Radio and was featured on TV in Channel U’s Primetime news in a Personality Profile segment and as Guru-For-Hire
in Human Resources magazine.
•
Lim KitWan
Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a
lifetime. - Confucius
Empowerment – the word that perfectly sums up Kit’s passion. She has made it her life mission
to empower the youths of today with skills they will use come what may.
Kit is a social entrepreneur with the desire to change the world, one child at a time. She believes
in making a difference for others in everything that she does and utilizes the techniques, skills
andknowledgeshehaslearntovertheyearstohelpothersbethebesttheycanbe.Herpassion
to share her knowledge has led her to become a trainer, inspiring and empowering her
audiences in a wide range of topics, including NLP (Neuro-Linguistic Programming), communi-
cation and presentation skills as well as entrepreneurship. She co-founded Kidz Smart Academy, a centre that offers life skills
programs for youths so that she can teach others to fish.
Her credentials include:
• Certified NLP MasterTrainer (NLPU)
• Certified NLPTrainer (ABNLP)
• Certified NLP CoachingTrainer (ABNLP)
• CertifiedTime LineTherapy™ PractitionerTrainer (TLTA)
• CertifiedTrainer in Hypnotherapy (ABH)
Ontopofthat,Kitisalsoimmersedinediting,publicrelations,corporatecommunicationsandbrandconsultancy.SheisalsoaWriter
and Foodie/Cook (Cordon Bleu) and is the publisher of Superkidz and Kidz magazine, a parenting magazine that was given Honor-
able Mention in the Prime Minister’s Corporate Social Responsibility Award for Media Reporting 2009.
Her vast and varied experience have provided her the stepping stones towards empowering others and making a difference.
