Marketing Presentation for a premium men's toiletry bag.

1. A bag made to keep you
organized when you’re on
the go and to make sure
your products never spill.

2. Price Strategy
● $15
● Much cheaper than opposing companies
● Very reasonable price considering it’s elastic straps and amazing cloth on
the inside and outside

3. Placement
● Mostly online retailing
● Very little in store retailing, but will be done at bath good stores

4. Promotional
● Social media marketing, will have social media accounts for all major
websites
● Will have a professional marketing manager for all accounts
● Will run promotions around holidays and major traveling times

5. Political
● Consider that there are competitors
● There are gonna be better deals on products similar to ours
● No matter what, we stick to our marketing plan and adjust accordingly

6. Economic Factors
● This is a cheap product with high quality material made with it
● It is important that we harp on how high quality this material is when trying
our best to outsell your competitors

7. Social Factors
● A product mostly marketed to male but could be used by anyone
● We want our customer to know that this product will most likely improve
their organizational skills and want to organize everything

8. Technological Factors
● This is a product that can be bought and sold online
● It is going to be marketed online
● It will be criticized and praised online

9. Legal Factors
● Completely legal product
● No false advertising
● No guarantees of anything

10. Environmental Factors
● Made of PU leather, premium but cheap leather
● Water-resistant material, won’t be ruined if it is ever in the rain
● Easy to wipe down for cleaning