How to prepare your investment pitch
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Simple guidelines on how startups can prepare their investment pitch. It includes main info needed to be presented so investors can understand the potential of an opportunity.
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How to prepare your investment pitch
- 1. How to prepare your investment Pitch Lewa Abukhait – Chief Investment Officer @lewaabukhait
- 2. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Investors are not homogenous Startups even more fragmented H2P Investment Pitch
- 3. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Who are we What is the problem How we fix it What are we investing in?
- 4. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Total Addressable Market How big is the opportunity?
- 5. TAM https://www.forentrepreneurs.com/calculating-tam/ •“according to Gartner, this is a $Xbn market by 2022” •Least favorite way to frame a TAM discussion, and most commonly used. It contains remarkably little information, and relies on faith in the analysts at Gartner Top-down, using industry research and reports •“here’s how we price and how many units of that price we can sell” •Involves tangible, relatable data on current pricing/usage of the product and imagines a larger customer base Bottom-up, using data from early selling efforts •“here’s how much value we can add, saving we can make and why we’ll be able to capture it.” •Relies on an estimate of the value provided to a set of users by the product, as well as a guess at how much of that value creation can be captured through pricing. Value theory, using conjecture about buyer willingness to pay
- 6. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Business Model “Canvas” How you will generate revenues?
- 7. BM
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- 9. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Competition & Competitive Advantage Did you do your homework?
- 10. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Market Traction “Acceptance” Well customs use/buy the product/service?
- 12. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Metrics Measurements More info Numbers don’t lie, People do.
- 13. income you receive when a customer buys your products or signs up for your services.Sales Revenue • Pricing • Seasons • Marketing how your business is scaling, measure how your sales are developing over a specified period of time.Revenue Run Rate • Mainly forecasting • Patterns • Adjust pricing it’s easier to keep a customer than it is to get a new one. An often- overlooked metric for new business ownersCustomer Loyalty • Repeated customers • Brand ambassadors • Retention rate Customer acquisition cost, how much it costs you to acquire a new customer. This includes all your marketing as well.CAC • Total acquisition expenses • Total number of new customers M https://siliconvalleyforum.com/7-key-metrics-startups-must-track/
- 14. How much cash goes out your door every month. Salaries, overhead, marketing and other expenses make up your burn rate. Burn Rate • Very crucial to success • Lean startups usually have low burn rate Are you charging the right amount for your products or services. Taking in account all variable and fixed cost Profit and Loss • All operation expenses • General expenses • revenues How long does it take your employees to do their jobs? employee salaries are one of the most expensive parts of doing business Labor Hours • Fine tune the process • Optimize operations • Stay focused M https://siliconvalleyforum.com/7-key-metrics-startups-must-track/
- 15. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A The Ask? Round size? Valuation? What are you offering? Be specific … Be reasonable … Be flexible
- 17. What is your burn rate? What is your runaway for the coming 12-18 months? What stage you are in? How much you are willing to let go from the company? A
- 18. A
- 19. VISION Our vision is to become the leading technology-focused venture capital firm in Saudi Arabia through domestic and international investment in emerging companies MISSION At Daal, our aim is simple: to pioneer investment opportunities in the emerging technology sector within the GCC region and beyond. We do this through cultivating relationships between innovative entrepreneurs and experienced investors W TAM BM C MT M A T/A Team & Advisory Board We invest in team, not products or services. Never go SOLO, you are not John Wick