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Using Media, to Mediate

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LeahWalters

This is a slide show of my personal brand. It is always evolving and can be found in different forms in different places. It is a work in progress and constantly updated.

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MY PERSONAL BRAND— Using Media, To Mediate
“ First, have a definite, clear, practical ideal; a goal, an objective. Second, have the necessary means to achieve your ends; Third, adjust all your means to the end.” -- Aristotle
My goal is to use different mediums of media to mediate . I intend to use my education and experience to provide a unique perspectives and ultimately creative solutions to breaking down communication barriers. Public relations gives us both the tools and the stage to reduce gaps between different peoples, products, and audiences. I want to maximize this to its full potential.
[object Object],-- John F. Kennedy
Objectives. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strengths Weaknesses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Opportunities Threats ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Channels.
Blogging.
[the added value of the “e”] ,[object Object],[object Object],[object Object],[object Object],[object Object]
@LeahWalters
Key Messaging. ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Strategies and Tactics. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Critical Path. ,[object Object],[object Object]
Mentor. To help me develop my personal brand, I thought about what my dream job would be. Though it may be different by tomorrow, I decided my dream is to work in the media department of an embassy. I googled it and came across Melissa Grosser, the director of public affairs at the Israeli Consulate in Toronto. I got in touch with her and the rest is history… She is now my mentor and an incredibly helpful resource in this field. She reviewed my personal brand with me. Melissa gave me advice about how to best position myself and who I should be making connections with now. I value her opinion tremendously as she graduated from this very program and has been incredibly successful. I hope to continue to meet with her and work on my personal brand together.
Brand Positioning Statement ,[object Object],[object Object]
 

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Using Media, to Mediate

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  • 2. MY PERSONAL BRAND— Using Media, To Mediate
  • 3. “ First, have a definite, clear, practical ideal; a goal, an objective. Second, have the necessary means to achieve your ends; Third, adjust all your means to the end.” -- Aristotle
  • 4. My goal is to use different mediums of media to mediate . I intend to use my education and experience to provide a unique perspectives and ultimately creative solutions to breaking down communication barriers. Public relations gives us both the tools and the stage to reduce gaps between different peoples, products, and audiences. I want to maximize this to its full potential.
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  • 17. Mentor. To help me develop my personal brand, I thought about what my dream job would be. Though it may be different by tomorrow, I decided my dream is to work in the media department of an embassy. I googled it and came across Melissa Grosser, the director of public affairs at the Israeli Consulate in Toronto. I got in touch with her and the rest is history… She is now my mentor and an incredibly helpful resource in this field. She reviewed my personal brand with me. Melissa gave me advice about how to best position myself and who I should be making connections with now. I value her opinion tremendously as she graduated from this very program and has been incredibly successful. I hope to continue to meet with her and work on my personal brand together.
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