2. Final Decision
 I have chosen to make a music video for the song Old
Pine by Ben Howard
 Ben Howard is an artist from the indie genre, and is a
singer/songwriter
 I chose this song as it is quite uplifting
 The song also has a summery feel and, as I would be
filming in summer, I think I could make a suitable video
 The lyrics are also suitable to make a video with perhaps
a romance element or a friendship/relationship element

3. Summary of Narrative
 I have decided that my music video will have a loose
narrative
 Throughout the video two people will feature, with a
mixture of friends throughout
 The friendship will ‘grow’ throughout the video
 But the aesthetics of the video will be the most
important thing

4. Content
 The video will be set in multiple country locations such as
fields, forests, gardens or beaches around sunset
 Close ups will be used to make a personal experience, like
friends talking to each other
 Handheld camera will be the main camera movement used in
the video as this gives it a more indie, home video atmosphere
 Point of view shots will be used to make the viewer feel like
they’re with the people, making the video uplifting
 The lighting will be soft and I will use soft focus as this will
create a warm feeling

5. Messages
 The main message in this video will be about
friendship and to appreciate it
 The uplifting nature of the song allows the video to
give the message of enjoying life and your youth

6. Representation
 I will create a representation of youth as carefree
and fun loving through the setting and events of the
video
 A representation of gender will be created as they
will both feature in the video
 As the main people will be female, they will be
represented as loving and enjoying life and their
friendship

7. Andrew Goodwin
 This video will have a link between the lyrics and the
visuals
 The lyrics talk about camping in forest, with people
and refers to things relevant to forests, for example
pine cones
 This closely links to my video ideas

8. Stuart Hall
 This video will cause the audience to get a
negotiated reading from the text
 As there isn’t a specific obvious reading/story of the
text, the audience will bring personal knowledge and
experiences that will let them get more or less from
the text
 Some people may enjoy the video more than others
because of social and cultural context (Morley)