2. Nicholson Gateway
Development Goals
Solve the housing problem
• Improve housing offerings,
attract/retain residents,
accommodate growing population
Improve the quality and use
of the corridor
• Create a new center for the
campus and the surrounding
community
• Contribute to campus recruitment
for University students, faculty
and staff
• Enhance the game day
experience- retail/entertainment,
improved environment for
tailgating, convenient parking, etc.
3. Nicholson Gateway- 9 Month Study
July- October-
March-May June-July September December
Market/ Concept Concept BOARD
Master Plan
Program Exploration Development REVIEW
BOARD
Concept Development BOARD BOARD
Schematic
Exploration
APPROVAL Plan/ Program APPROVAL Design APPROVAL
7. Nicholson Gateway Working Group
Residential Life
Student Life
Planning, Design, & Construction
University Auxiliary Services
Athletics
Tiger Athletic Foundation
Chancellor’s Office
FAS
Purchasing
Academic Affairs
Student Government
RHA, President
Family/Graduate Housing
Parking, Traffic &Transportation
Facility Services
LSU Foundation
8. Stakeholder and Community Engagement
Market/ Concept Concept Documentation
Program Exploration Development
Spring Early Late Summer/ Fall
Summer Early Fall
9. Stakeholder and Community Engagement
LSU Senior Leadership
LSU Foundation
Tiger Athletics Foundation
LSU Alumni Association
Facility Design and Development Committee
Budget Planning and Accounting Services
Market/ Concept Concept Documentation
LSU Athletics
Program Exploration Development
LSU Residential Life
Student Groups
University Auxiliary Services, Dining
City and State Facility and Traffic Agencies
FuturEBR
Spring Early Late Summer/ Stakeholders
Campus Fall
Summer EarlyLocal Elected Officials
Fall
12. Mixed Use- Market Analysis
• Analyze current market for retail,
housing, and office (spending, rent,
occupancy)
• Evaluate demand drivers such as
local/regional demographics, LSU
population, game day visits, and
tourism
• Establish development program
based on market demand and
financial viability
• Consider indirect benefits
(reposition edges, compete for
students, grow endowment, etc)
13. Student Residential Market Analysis
• Analyze local market including on
and off-campus housing
• Compare to regional and national
trends in higher education
• Assembly of student preferences
through focus groups and web-
based survey (campus location, unit
type, etc.)
• Translate demand into development
program
14. Mixed Use- Project Benchmarks
Same Scale
Comparisons
Champion Square, New Orleans, LA Eddy Street Commons; Notre Dame, IN
AT&T Plaza; Dallas, TX South Campus Gateway; OSU, Columbus, OH
Nokia Plaza; Los Angeles, CA Calhoun St Marketplace, U Cincinnati, OH
25. Development Program
Mixed Use Center
• 120,000 SF Retail
• 110,000 SF Office
• 90 Faculty/Staff Apartments
• 370 beds, Student Housing
West Side Residential District
• 870 Beds, Student Housing
East Side District
• Parking Deck on old softball field
site, not part of Nicholson
Gateway development project
35. Nicholson Gateway
Outcomes
• Improves the quality and
use of the corridor
• Improves housing
offerings, attract/retain
residents, accommodates
growing population
• Creates a new center for
the campus and the
surrounding community
• Contributes to campus
recruitment for University
students, faculty and staff
• Enhances the game day
experience