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Everwear Fluid Program Midas Set Up
- 9. First and Foremost Don’t Prejudge the Customer
- 14. Fuel System Cleaning (FSTU)
- 20. Cooling System Service (CSFN)
- 34. Power Steering Flush (PSFF) One fluid one application!!!
- 38. ANNUAL POTENTIAL
- 42. $75 Inspection Communication High High Low Low Target Business Needs $350 $500 $200 $150 Service Invoice Averages
- 44. Thank you GREAT SELLING TEAMS
Editor's Notes
- ONE OF THE LARGEST COMPANIES IN THE WORLD..
- VERY IMPORTANT FOCUS…..
- COURTESY CHECK === PMA
- THIS SHOWS US ALL THE OPPORTUNITY OUT THEIR…
- GREAT POINTS FOR OUR COURTESY CHECKS; ADDED SALE ITEMS TO BE LOOKED OVER EVERY VEHICLE
- GREAT POINTS FOR OUR COURTESY CHECKS; ADDED SALE ITEMS TO BE LOOKED AT– BELTS/FILTER/LIGHTS/BATTERY/CABLES/ ADDED SERVICES
- GREAT POINTS FOR OUR COURTESY CHECKS; ADDED SALE ITEMS TO BE LOOKED AT– LIGHT BULBS/WIPER BLADE/BATTERY SERVICES/FILTERS
- STATS
- GREAT POINT…
- THIS IS AN EXAMPLE OF HOW WE CAN SET UP OUR MAT AND OFFER: “GOOD – BETTER – BEST”
- THIS IS HOW WE GET CUSTOMERS IN. THEN WE UP SELL
- EXAMPLE OF UP SELLING THE COUPON TO: “GOOD – BETTER – BEST”
- VALUE OF THE UP SELL
- ONE OF THE BEST PRODUCTS: “GREEN PRODUCT” THIS WAS PRODUCED FOR DISNEY 1 ST THEN BROUGHT TO THE POPULATION
- DEMONSTRATION
- DEMONSTRATION
- INJECTION AND THROTTLE BODY SERVICES
- REPORT
- HOW DO I..
- EQUIPMENT
- GREAT POINT
- COOLANT
- HOW DO I..
- EQUIPMENT
- TAKE NOTES AND APPLY
- DATA SHEET FOR USAGE
- CRITICAL FOR THE SALE
- ADDITIONAL HELP TO CLOSE THE SALE
- HOW DO I..
- BRAKE
- NOTE.. IMPORTANT ON TEST STRIP USE
- BRAKE FLUID INFO
- HOW DO I..
- POWER STEERING
- EXPLANATION
- HOW DO I…
- GREAT RECAP AND STEPS TO TAKE
- OPPORTUNITIES WE CAN GRAB HOLD OF IN OUR MARKET = 1 Service Each; Per Day Per Store
- POTENTIAL PROFIT === 1 Service Each; Per Day… Per Store… 5 Store Profit
- With Just an $15 UPGRADE this is our Potential…
- POTENTIAL PROFIT.. Add $152,500 with just a $100 INCREASE== $1,044,625
- Adding theses services WILL Increase Our $Per Car ===== Min Dollar Per Car $200… Our Goal $225
- In my travels, and I sure most of you would agree the biggest opportunity is from inspection to presentation to the customer? If the P.M.A. is even filled our, or the test strips are even used, do you see the counter associate, who was working at the GAP last week, explaining to the customer PPM of copper exceed 200? How does the associate explain reserve alkalinity? My concept above is as follows…. It will be laminated 8 x 11 and placed on the back of every clipboard in the store. Notice the place where the strips are to be placed. At this point the CA hands the test results to the customer and asks “Which flush would you like today?” Very similar to a dessert tray. Very little explanations is needed! The results: Increased inspection percentage (more detailed) Increased strip sales Increased knowledge at store level Increased coolant and brake flush sales Overall increase in TK’s PM business
- THANK YOU TEAMS… LETS PUT THIS TO USE TODAY!!!
- Food For Thought ----- Add On Service and the effect…… Increasing Our $Per Car!!!