Media Coursework

1. Evaluation Task 3
What kind of media institution might
distribute your media product and
why?

2. As my magazine is not of a conventional style and does
not fit in with the mainstream market, I would prefer to
have my magazine printed by a smaller company such as
Ex Why Zed. Despite the fact that they publish zines, they
are of a higher standard than the paper copies made from
scratch in the 80s, and so this would give my magazine the
quality lacking in old punk fanzines, as well as slight
publicity (as they distribute their best work on their
website: http://www.exwhyzed.co.uk/zines.html) but
without costing too much and still keeping a certain
reserve and 'cult' style to it, as the mainstream market
would not be interested in this type of magazine, as I have
previously said.

3. The company express wishes of content 'the more
creative the better' and promise 'the top illustration,
writing and photographic talent in the country', which
seems to suit my style idea perfectly and offers great
prestige. They are a hardworking company and my
magazine would be sure to prosper with this publisher -
'Cambridge printers Ex Why Zed have a forward
thinking attitude to print and combined with a "Can
Do" attitude we will find a solution to the tightest
deadline or the most bespoke request.' They are 'large
enough to offer huge savings but small enough to give
your job individual attention', which is perfect for
'Jaded' mag.

4. Ex Why Zed Products
Popshot Magazine
Ex Why Zed says: 'Popshot Magazine. A life affirmingly
good celebration of poetry and illustration. Poetry, it's
not just for funeral readings. We were inspired by this
new zine from the first tentative email and were
happy to advise on stocks, sizes and the best way to
get it on the shelves of Borders (RIP) and other
nationwide stockists.'

5. Awesome Zombie Ants
Ex Why Zed says: 'Record sleeves. You'll remember
them? They used to have them a while back. You put
big, plastic mp3s in them. Records they used to call
them. We printed a set of record sleeves for the
midlands rock band. After diecutting the sleeves down
to size, edges were glued, sealed on two edge and
assembled to form the striking covers.'

6. Both products have been printed exceedingly
well by Ex Why Zed and are very graphic in their
designs. Each are widely different and quirky,
and so I don’t think my punk magazine would
seem out of place amongst the works of Ex Why
Zed’s dark poetry & illustration publication and
gruesome-looking record sleeves.