feeling: what makes an
engaging product?
Kumi Akiyoshi
Kumi Akiyoshi
http://www.youtube.com/watch?v=DelJrP3P7tA
elements of delightful
experience
(*^^*)
playful+lightness
anthropomorphism

       Sochi
community:
socially responsible
delightful experience can not
be created with aesthetic
alone
Yay!!
quality of craft
http://flickr.com/photos/73553/914737983/
http://flickr.com/photos/73553/914737983/
http://gizmodo.com/343641/1960s-braun-products-hold-the-secrets-to-apples-futur
elements of delightful
experience

playfulness+lightness
community: socially responsible
quality of craft
aesthetic


people




         http://www.dekobokofriends.jp/
wearable               ubicomp
                                                brand
                 emerging
           ...
content
  usability        branding
                                                  engineer


                         ...
aesthetic


people
silo buster
7 tools
-1-
seek out cheerleaders!
-2-
spot workable solutions to
 create achievable goals
first
impression
              relationship


     memory
-3-
give project a name
UI light.
-4-
     impromptu review
present initial look & feel
    to the right people
  to get right feedback.
not sure

        keep that

great
start
make it
                      not sure
            bigger
        keep that

                                 ?
great
star...
make it
                                             ?
                          not I know when
                         ...
make it          content
                                                 ?
                             not I know when
 ...
make it          content
                                                   ?
                             not I know when...
“can you add more purple?”
-5-
shake it up and
 pare it down
-6-
brand liaison
-7-
   build plug and play
design system to promote
       consistency.
we delighted users by...
acting on the user feedback fast

improving perceived and actual
performance

refreshed outdated ...
7 tools
1. seek out cheerleaders!
2. spot workable solutions & get agreement on
   specific achievable goals
3. give proje...
elements of delightful
experience

playful+lightness
socially responsible
quality of craft
@kumi_




    (*   - )v
kumi@adaptivepath.com
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Interaction09 - Feeling: what makes an engaging product?
Upcoming SlideShare
Loading in …5
×

Interaction09 - Feeling: what makes an engaging product?

1,033 views

Published on

Visceral experience can change the way people feel, behave and live. How do you go about creating an experience that delights users?
Kumi will discuss design leadership strategies for keeping the original vision on track while collaborating with various stakeholders.

Published in: Design, Business, Technology
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,033
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
21
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

Interaction09 - Feeling: what makes an engaging product?

  1. 1. feeling: what makes an engaging product?
  2. 2. Kumi Akiyoshi
  3. 3. Kumi Akiyoshi
  4. 4. http://www.youtube.com/watch?v=DelJrP3P7tA
  5. 5. elements of delightful experience
  6. 6. (*^^*) playful+lightness
  7. 7. anthropomorphism Sochi
  8. 8. community: socially responsible
  9. 9. delightful experience can not be created with aesthetic alone
  10. 10. Yay!!
  11. 11. quality of craft
  12. 12. http://flickr.com/photos/73553/914737983/
  13. 13. http://flickr.com/photos/73553/914737983/
  14. 14. http://gizmodo.com/343641/1960s-braun-products-hold-the-secrets-to-apples-futur
  15. 15. elements of delightful experience playfulness+lightness community: socially responsible quality of craft
  16. 16. aesthetic people http://www.dekobokofriends.jp/
  17. 17. wearable ubicomp brand emerging guidelines themes aesthetic technology tangible scarcity ambient various devices sketching prototyping design design aesthetic approaches processes visualization
  18. 18. content usability branding engineer product search design advertising marketing event hardware
  19. 19. aesthetic people
  20. 20. silo buster
  21. 21. 7 tools
  22. 22. -1- seek out cheerleaders!
  23. 23. -2- spot workable solutions to create achievable goals
  24. 24. first impression relationship memory
  25. 25. -3- give project a name
  26. 26. UI light.
  27. 27. -4- impromptu review present initial look & feel to the right people to get right feedback.
  28. 28. not sure keep that great start
  29. 29. make it not sure bigger keep that ? great start ! 0_0
  30. 30. make it ? not I know when sure bigger I see it keep that ? great start I like do we need to change? ! purple ... keep that we’ve great done that keep start workin
  31. 31. make it content ? not I know when sure bigger usability branding I see it engineer keep that ? great product startI like do we need design to change? ! purple advertising ... marketing keep that we’ve great done that keep start workin
  32. 32. make it content ? not I know when sure bigger usability branding I see it engineer keep that ? facilitate well great tensionproduct start I like do we need design information change? to ! purple emotional exchange advertising ... marketing keep that we’ve great done that keep start workin
  33. 33. “can you add more purple?”
  34. 34. -5- shake it up and pare it down
  35. 35. -6- brand liaison
  36. 36. -7- build plug and play design system to promote consistency.
  37. 37. we delighted users by... acting on the user feedback fast improving perceived and actual performance refreshed outdated visual design system to promote consistency across multiple channels
  38. 38. 7 tools 1. seek out cheerleaders! 2. spot workable solutions & get agreement on specific achievable goals 3. give project a name 4. impromptu review-present initial look & feel at hallway to the right people to get buy-in. 5. shake it up and pare it down 6. brand liaison 7. build plug and play design system to promote consistency.
  39. 39. elements of delightful experience playful+lightness socially responsible quality of craft
  40. 40. @kumi_ (* - )v kumi@adaptivepath.com

×