This document outlines plans for a wellness hotel business across multiple locations in Mexico, Costa Rica, and Canada. It introduces the team behind the business and describes their concept of a wellness hotel that helps guests improve all elements of well-being through healthy travel. The document then provides details on the business models and environments in each location, including potential sites in Valle de Bravo, Mexico and Guanacaste, Costa Rica. It analyzes the sustainability and blue ocean strategy of the business concept and concludes by thanking the audience.

1. Global
Business
Strategy

2. Agenda
- Our Team
- Concept of Wellness Hotel
- Business Model Environment
Canada
Costa Rica
- Sustainability Analysis
- Blue Ocean Analysis
- Conclusion

3. Our Team
Daniela Barros
Background
- Hospitality
Country
- Mexico
Paola Luna
Background
- Hospitality
Country
- Mexico
Daniel Martinez
Background
- Management
- Hospitality
Country
- Mexico
Peter Hubka
Background
- Real Estate
- Finance
Country
- Slovakia
Kohei Takeshita
Background
- Marketing
- Advertising
Country
- Japan

4. Wellness Hotel aims to help reclaim travel as an opportunity to improve
all elements of living a well life by doing healthy travelling

6. Boutique Hotel Healthy Eating Alternative Therapies
Wellness Hotel = Unique and Authentic Experience

7. Business Culture
How we do it

8. Valle de Bravo, Mexico

9. Wellness Hotel Mexico Signature Treatment

10. Business Model Environment/Canada

11. 5.9%
Financing Positive
Driver of Economy

12. A year-round
destination
DAILY RATE 3.9%
REVPAR 4.1%
HOTELDEMAND
Ancestral
Smudging

13. Business Model Environment/Costa Rica

16. Guanacaste, Costa Rica
Volcanic Hot Springs

17. Sustainability Analysis

19. Ideal Scenario

20. Blue Ocean Analysis
ELIMINATE
-Alcohol/Party
-Concierge
-Plastic keys
REDUCE RAISE CREATE
-Different type of rooms
-Stressful check-in experience
-Customer service
-Transportation
-Wellness knowledge
-Healthy food menus
-Alternative Treatments
-Customized service
-Customized package

21. Competitors
El Santuario
(Mexico)
The Springs
Resort and Spa
(Costa Rica)
DAR Centro
Naturista
(Mexico)
Vipassana
Meditation Centre
(Canada)
4-star hotel
Luxurious Hotel
5-star hotel
Luxurious Hotel
Retreats program
Healthy stay
Meditation event
Healthy stay

22. Strategy
Eliminate Reduce Raise Create

23. Scaling Up

25. Conclusion

26. Thank you for taking your time