EVALUATIONBy Kirsty Allen.
PRODUCT.
Q1. In what ways doesyour media product use,develop or challengeforms and conventions ofreal media products?
SIMILARITIES IN FRONT COVERS           Both of the magazines have the           main images looking straight at the       ...
DIFFERENCES IN FRONT COVERS          In my magazine my image is central          and in Q magazine the image is more      ...
SIMILARITIES IN CONTENTS PAGES           Both magazines have their logos at           the top of the magazines. This is   ...
DIFFERENCES IN CONTENTS PAGES          Q magazine only had one main image          and a small one underneath, and in my  ...
SIMILARITIES IN DOUBLE PAGESPREADS              Both magazines have a little title illustrating what the is on the page.  ...
DIFFERENCES IN DOUBLE PAGESPREADS              In Q magazine they chose to have a black and white              photo where...
Q2. How does your media product represent particular social groups?Professional image                                     ...
Q3. What kind ofmedia institution mightdistribute your mediaproduct and why?IPC media produces over 85 different media bra...
Q4. Who would the audience be for yourmedia product?For my product I have chosen to challenge the conventions of R&B/hip-h...
Initial targetresearch of whatpeople wanted inmy magazine.I done this because Iwanted to make mymagazine to appeal to myta...
 Name; Ollie Collins Aged;17 Ethnicity; White British Occupation; Student Favourite colour; Blue Favourite artists; ...
 Name; Georgie Pitt Aged;17 Ethnicity; White British Occupation; Student Favourite colour; Pink Favourite artists; B...
5. How did you attract/address youraudience?I attracted my audience by addingeye catching sell lines E.g.‘exclusive’ ‘must...
I chose to have a range ofethnicities in my magazine making awider range for my target audience.I kept the images in my ma...
I chose to have a sepiaeffect on my double pagespread as it gives a warmfeeling towards theaudience.The name of the band i...
As R&B originates from traditional rhythm and blues music, today the ‘R&B’ is oftenused to describe a style of African Ame...
AUDIENCE FEEDBACKOverall how would you rate this magazine?   4  3.5   3  2.5   2                                          ...
6. What have you learnt about technologiesfrom the process of constructing thisproduct?                            I used ...
Stages ofDevelopment
Using Photoshop.                                                               Because I didn’t want the background of    ...
Here I edited the contract and           Then I started to add text onto my front cover. I made mythe curves to make my im...
Using InDesign                                                  Then I added my masthead ‘contents’ down the left handI pl...
Using                         Photoshop                         To manipulate my                         images I edited t...
Using InDesign.              I started off by adding my image to                             the double page spread. Then ...
7. Looking back at your preliminary task, whatdo you feel you have learnt in the progressionfrom it to the full product?  ...
Front pages.     I made my final product                   image more sophisticated                   then my preliminary ...
Contents pages.                   On my preliminary magazine,      Full productPreliminary task   the page has a lot of em...
Double page spread.                      I have expanded my                      knowledge by making a                    ...
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Kirsty Allen, EVALUATION.

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Kirsty Allen, EVALUATION.

  1. 1. EVALUATIONBy Kirsty Allen.
  2. 2. PRODUCT.
  3. 3. Q1. In what ways doesyour media product use,develop or challengeforms and conventions ofreal media products?
  4. 4. SIMILARITIES IN FRONT COVERS Both of the magazines have the main images looking straight at the camera. This is sticking to the conventions of a magazine front cover by making eye contact with the reader. Both of the magazines have a colour theme of reds, gold, white and black writing. In both of the magazines, the font is bold throughout. They both have a header. Headers are used to help sell the magazine. The barcodes on both of the magazines are to the side of the magazine. There’s a variation of font and size in both magazines. This makes the magazines look more excited, and less dull. I have done this to make it look like a real magazine.
  5. 5. DIFFERENCES IN FRONT COVERS In my magazine my image is central and in Q magazine the image is more to the right because I want my image to stand out and by dominant on the page I have a footer on my magazine, where as Q magazine doesn’t, because I wanted to include more information onto my front page without cluttering it. In Q magazine the colours gold and white are used more then mine. In my magazine I have displayed the website address on my front cover and Q hasn’t, as I wanted to make my audience aware of how they can get involved with the magazine in different ways. The main image of the Q magazine takes up the majority of the page. Q uses flashers on its magazine, mine doesn’t have any. I didn’t use any of I didn’t want to make my page look cluttered. The masthead on the Q magazine has a red background to it, and mine is just plain. I chose not to have a background because the black font contrasts the white background.
  6. 6. SIMILARITIES IN CONTENTS PAGES Both magazines have their logos at the top of the magazines. This is because it’s the first place the reader will look, magazines do this to remind the reader of the magazine they are reading. The date and issue number are both placed in the top right hand corner in both magazines. This is because it is one of the first places the readers will look. Both of the magazines have boxes around the headings and white writing inside the boxes. Then underneath that, the page number and heading have a short paragraph describing what each section is about. This separates each heading, making it easier for my audience to read. Both of the magazines have a white background, and both of the colour schemes are red, white and black. Both magazines have capital letters as the headings. This makes the headers stand out. Both have information by the photographs telling the readers what it is and where to find it in the magazine. This gives the readers more information.
  7. 7. DIFFERENCES IN CONTENTS PAGES Q magazine only had one main image and a small one underneath, and in my magazines there’s two smaller images. I chose to have 2 images instead of 1 because I didn’t want just one photo to dominate my page. Also because if my readers look at my contents page they only have to look at my photos instead of reading in the ‘features or news’. In my magazine I have my mast head going down the left hand side of my magazine, Q’s masthead goes along the top. I done this because I found it looked different, and makes the page look spread out instead of cluttered. I abbreviated ‘January’ to ‘Jan’ in magazine, Q hasn’t abbreviated and kept it as ‘October’. I chose to do this because it gives a informal approach to my audience, making it more friendly. My images are at a canted angle. Q’s images are very square and straight on. This makes my magazine look more exciting and gives the idea of ‘chaos’. I have a subscription section at the bottom of my page. I have done this to try and attract my readers to keep buying the magazine by offering them deals.
  8. 8. SIMILARITIES IN DOUBLE PAGESPREADS Both magazines have a little title illustrating what the is on the page. E.g. Q – ‘lady GAGA’ and my magazine has ‘TWIST INTERVIEW’. This helps the readers understand what is on the page without having to read it, if they are just flicking through the magazine. Both of the magazines had only one images on their double page spread. This is because my interview is only about one band, so I felt it would be unnecessary to add more images, and just one of the band was sufficient enough. The magazines both have the page number and title of the magazine at the bottom right hand of the page. This helps the readers to find the pages they are looking for and to keep reminding them of the magazine they are reading.
  9. 9. DIFFERENCES IN DOUBLE PAGESPREADS In Q magazine they chose to have a black and white photo where I had a coloured/slightly sepia effect. I chose to have sepia effect as it gives a warm feeling to my audience. My magazine has a pull quote above my image and information at the bottom of the page telling the reader whos in the photo graph and a page number. Q magazine had nothing but the photograph on the page. My image is on the right page and Q’s is on the left. I have a pull quote in the middle of my article and the questions are a different colour to the answers. Q has 2 drops caps in their article and the colour is the same throughout. The people in my image are smiling and look happy but in the Q magazine the photograph is looking serious. I have made my photograph look as if the people in it are happy and having fun, and there’s nothing serious about them.
  10. 10. Q2. How does your media product represent particular social groups?Professional image Professional image R&B/hip-hop artists are stereotyped and associated with wearing hats or hoodies over their heads and quite serious looking, they have confidence and attitude. My photos can represent a social group as they represent the R&B/hip-hop culture, they are wearing the latest trends in fashion, they have their own unique styles and there’s a variation of ethnicity. Women in the R&B genre are well dressed, good looking and up to date with fashion. I have made the people in my images dress the way they have because I found that it gave them their own identities and styles. I chose these photos because they had similarities to professional images. I challenged the stereotype of having people in hoodies as afro Caribbean by using a White British person in my photo. My image My image Professional image My image
  11. 11. Q3. What kind ofmedia institution mightdistribute your mediaproduct and why?IPC media produces over 85 different media brands. Their brands collectively reach 20 million users each month. They publish a wide range of magazines which suit everyone.This would be good for IPC as my magazine as IPC has a good reputation, they have been publishing magazines for many years so this makes them reliable. They are also a very successful publisher group.My magazine would be distributed in shops, festivals, gigs and specific music shops like HMV.IPC Medias leading music magazine is NME. So I believe they should distribute my magazine as it is similar to mine. Although NME is ‘indie’ and my magazine is R&B, I believe that IPC will help my magazine reach the correct target audience and even help to widen it.
  12. 12. Q4. Who would the audience be for yourmedia product?For my product I have chosen to challenge the conventions of R&B/hip-hop audience.I have chose to aim my magazine towards a wider range of different ethnicbackground. Not only to Afro-Caribbean, which is normally stereotyped for people whoenjoy this music.I want to aim my magazine to both genders who have a interest in R&B music. I haveused images of both women and men to attract both genders. The age group which Iwould like the audience for my magazine to be would is between 16-24.Stereotypical R&B fans..
  13. 13. Initial targetresearch of whatpeople wanted inmy magazine.I done this because Iwanted to make mymagazine to appeal to mytarget audience. So byasking people who enjoythe genre ‘R&B’, it allowedme to understand whatthey’d want and enjoy inmy magazine. It gave menew ideas.
  14. 14.  Name; Ollie Collins Aged;17 Ethnicity; White British Occupation; Student Favourite colour; Blue Favourite artists; Drake, Ed Sheeran, Wiz Khalifa, Eminem, Rihanna, Rizzle Kicks Interests; Socializing, music, Likes to be up to date with fashion. Wears vans, converse, tracksuits, body warmers and skinny jeans. Likes the makes Ralph Lauren, Converse, Adidas and Nike.
  15. 15.  Name; Georgie Pitt Aged;17 Ethnicity; White British Occupation; Student Favourite colour; Pink Favourite artists; Beyoncé, Emeli Sandé, Rihanna, Nickie Minaj, Jason Derulo, Bruno Mars. Interests; Socializing, music, spending time with family, cooking. Wears leather jackets and skinny jeans. Cares a lot about her appearance and listens to music every day.
  16. 16. 5. How did you attract/address youraudience?I attracted my audience by addingeye catching sell lines E.g.‘exclusive’ ‘must have’.I added pull quotes on my frontcover, contents and double pagespread, which is also eye catching.My header ‘the UKs brand newR&B music magazine wouldaddress the audience by tellingthem the genre and also the word‘new’ would attract the.My magazine is designed to attractmainly middle class people, so byadding ‘first issue only £2’, thiswould attract them to buy it.I addressed my audience by usingsimple language making it easy formy audience to read.
  17. 17. I chose to have a range ofethnicities in my magazine making awider range for my target audience.I kept the images in my magazine topeople aged between 16-25, as thisis the target audience I was aimingfor, this would attract my targetaudience as similar aged people willbe reading about people there ownage.I attracted my audience by usingwell known artists which they will befamiliar with.I added a subscription at the bottomof my page. This will attract myaudience because it tells theaudience they will save money.
  18. 18. I chose to have a sepiaeffect on my double pagespread as it gives a warmfeeling towards theaudience.The name of the band isin big capital lettersdominating the page, thiswill catch the readersattention.To attract my audience Iadded quotes from theband, with advice to thereaders.I attracted the audience byadding ‘Rhythmix’s’twitter, and addressed theaudience by telling themto follow ‘us’ meaning theband.
  19. 19. As R&B originates from traditional rhythm and blues music, today the ‘R&B’ is oftenused to describe a style of African American music. A lot of R&B artists are black asthey originate from this tradition.So I decided to have my front cover image to represent African Americans. This iswhat R&B is stereotyped as so this would attract the audience.
  20. 20. AUDIENCE FEEDBACKOverall how would you rate this magazine? 4 3.5 3 2.5 2 Series1 1.5 1 0.5 0 excellent very good good O.K poorStrengths WeaknessesColour scheme Lots of white wasted spaceManipulation of images Front cover plain backgroundGood choice of sell linesLanguage
  21. 21. 6. What have you learnt about technologiesfrom the process of constructing thisproduct? I used blogger Using Photoshop I made my front to upload my cover for my magazine. I was able work. to manipulate my original images until I was satisfied with how they looked. I learnt the different ways you could manipulate images. I used Slideshare to upload my I made my contents page and work onto my double page spread on blog. InDesign. I learnt the features of InDesign. I used Scribd Using a camera I was to upload my able to take high quality work onto my photographs for my blog. magazine. I learnt angles and type of shot.
  22. 22. Stages ofDevelopment
  23. 23. Using Photoshop. Because I didn’t want the background of I opened my image in Adobe the image, I clicked on the forth box onThis was my original Photoshop and then made it the left hand side. This allows you toimage. bigger so I could see what I select everything around your image to was working with. delete what you don’t want. I carried on and deleted the I then made my image biggerHere you can see the whole of the background, just again, as I wanted a mediumsection around my image keeping the main image in the close up.that I deleted. middle.
  24. 24. Here I edited the contract and Then I started to add text onto my front cover. I made mythe curves to make my image masthead on www.dafont.comstand out more. Here it shows me editing the font on my page, to make it look like it had a shadow – this makes it easier for my readers to read. Here I added my I added most of my sell lines, footer, barcode and my header. date and issue number.
  25. 25. Using InDesign Then I added my masthead ‘contents’ down the left handI placed 2 boxes to start with on my contents side in the red column. I reused the masthead ‘twist’ offpage. Then coloured them in black and red, as the front cover and placed it on my contents page. Thenthese colours match the front cover. added the date and issue number. Picture 2I added my boxes with headings in and added 2 I finished off my ‘subscription’ box, by adding aphotographs. Then tilted them and added a website and telephone number. I finished adding myshadow behind them. I also added my front cover text and added subheadings underneath the headingsto offer a subscription for the readers. to explain to the readers what’s on each page.
  26. 26. Using Photoshop To manipulate my images I edited theThese are my original curve levels , thisimages for my contents changed the contrastpage and brightness of my images, making them brighter.These were mymanipulated images.
  27. 27. Using InDesign. I started off by adding my image to the double page spread. Then I added a black box on the top of the page. I add ‘twist interview’. As the magazine is called twist and it’s an interview. I added the band name, and explained underneath what the interview is about. I also added a quote from the interview to attract the audience.THIS IS MY ORIGINAL IMAGEFOR MY DOUBLE PAGE SPREAD.AND USING PHOTOSHOP IMANIPULATED MY IMAGE I started to add more text andGIVING IT A ‘SEPIA’ EFFECT another quote in the middle of myAND DELETING THEBACKGROUND article. I finished off by adding the page numbers in the bottom right hand corner of each page. I used the same font and box colour as I did on my contents page. I also wrote underneath my photograph the name of each member of the band.
  28. 28. 7. Looking back at your preliminary task, whatdo you feel you have learnt in the progressionfrom it to the full product? Full productI feel that I have learnt:•How to manipulate my photographs better using Photoshop•How to use the drop shadow to make my magazine lookeffective•To use a consistent colour scheme throughout my magazine•To use a consistent font throughout my magazine Preliminary task
  29. 29. Front pages. I made my final product image more sophisticated then my preliminary image. I done this by thinkingPreliminary task Full product about the mise-en-scene, so instead of using someone holding a book looking happy in my college magazine, I chose to have the person in my final product to keep there hood up and have a serious looking face. I have used better language in my sell lines, and added more information to my readers. I used better images, by using different angle shots. I learnt how to manipulate my images and text, so I adjusted the contrasts and added shadows on my final product, making my magazine look more professional.
  30. 30. Contents pages. On my preliminary magazine, Full productPreliminary task the page has a lot of empty space, so I decided to add more text and boxes in my final product to fill the page up. I added more information in my headings and subheadings. I gained more information by looking at similar magazines, this helped me decide on what to include in my magazine. I chose my mise-en differently by using images to represent my genre. E.g. I used people with hoods and serious faces instead of people smiling reading books. I manipulated my images in my final product.
  31. 31. Double page spread. I have expanded my knowledge by making a double page spread, instead of just making a front cover and contents page. I linked the colours throughout the pages. I added the right amount of text which is similar to other magazines. I manipulated my images by using Photoshop.

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