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The Age of Engagement
When it comes to communicating and collaborating with people,
customers and even our things, we’ve never had more options to engage.
Technology continues to radically transform our everyday lives,
and one of the key enablers of all this change will be the Cloud. But what
impact will Cloud technologies have in 2014?

Big Data
2014 will be about managing
and monetising big data

91% of company execs have a

Big Data initiative planned or in place

30% of analytics projects
will deliver
insight via Big Data

50% of firms

will have hybrid cloud
technology in place

The
Consumerisation
of Tech
Technological advances will be driven
by consumers rather than organisations

32% of consumers say

technology will change the
way they communicate
with companies

98% of the UK population

is predicted to have 4G
coverage by the end of 2014

the Personal Cloud will
replace personal
computers by 2014

The Workplace

Our working lives will evolve to exploit
the opportunities that Cloud brings

60% of organisations

need or are planning to hire
a Chief Data Officer (CDO)

70% of professionals will

conduct their work on personal
smart devices by 2018

Gamification can lead to between

110% and 150%

pick up in engagement
metrics, including unique
views and page views

The Age of Engagement promises to be an exciting time for
communication and connectivity. At Kcom, we want to imagine
and develop valuable engagement possibilities so that our
platforms free up vital resources and time, help energise and
empower collaboration, but are also platforms for the future.

Sources:
Kcom
NewVantage Partners 2013 Big Data Executive Survey: http://newvantage.com/wp-content/uploads/2013/09/Big-Data-Survey-2013-Executive-Summary.pdf
CTOVision: http://ctovision.com/2013/01/by-2015-more-than-30-percent-of-analytics-projects-will-deliver-insights-based-on-structured-and-unstructured-data/
Gartner: http://www.gartner.com/newsroom/id/1947315
http://www.gartner.com/newsroom/id/1844115
EE: http://www.ispreview.co.uk/index.php/2013/08/ee-4g-rollout-reaches-60-uk-population-105-towns-cities.html
Data Blueprint: http://www.datablueprint.com/publications/2013-The-Precarious-State-of
SecurEdge Networks: http://www.securedgenetworks.com/secure-edge-networks-blog/bid/94764/10-Stats-that-Show-it-s-Time-to-Prepare-for-BYOD
M2 Research: http://www.slideshare.net/wandameloni/gamification-in-2012-trends-in-consumer-and-enterprise-markets-13453048

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Age of engagement #KcomBTT13

  • 1. The Age of Engagement When it comes to communicating and collaborating with people, customers and even our things, we’ve never had more options to engage. Technology continues to radically transform our everyday lives, and one of the key enablers of all this change will be the Cloud. But what impact will Cloud technologies have in 2014? Big Data 2014 will be about managing and monetising big data 91% of company execs have a Big Data initiative planned or in place 30% of analytics projects will deliver insight via Big Data 50% of firms will have hybrid cloud technology in place The Consumerisation of Tech Technological advances will be driven by consumers rather than organisations 32% of consumers say technology will change the way they communicate with companies 98% of the UK population is predicted to have 4G coverage by the end of 2014 the Personal Cloud will replace personal computers by 2014 The Workplace Our working lives will evolve to exploit the opportunities that Cloud brings 60% of organisations need or are planning to hire a Chief Data Officer (CDO) 70% of professionals will conduct their work on personal smart devices by 2018 Gamification can lead to between 110% and 150% pick up in engagement metrics, including unique views and page views The Age of Engagement promises to be an exciting time for communication and connectivity. At Kcom, we want to imagine and develop valuable engagement possibilities so that our platforms free up vital resources and time, help energise and empower collaboration, but are also platforms for the future. Sources: Kcom NewVantage Partners 2013 Big Data Executive Survey: http://newvantage.com/wp-content/uploads/2013/09/Big-Data-Survey-2013-Executive-Summary.pdf CTOVision: http://ctovision.com/2013/01/by-2015-more-than-30-percent-of-analytics-projects-will-deliver-insights-based-on-structured-and-unstructured-data/ Gartner: http://www.gartner.com/newsroom/id/1947315 http://www.gartner.com/newsroom/id/1844115 EE: http://www.ispreview.co.uk/index.php/2013/08/ee-4g-rollout-reaches-60-uk-population-105-towns-cities.html Data Blueprint: http://www.datablueprint.com/publications/2013-The-Precarious-State-of SecurEdge Networks: http://www.securedgenetworks.com/secure-edge-networks-blog/bid/94764/10-Stats-that-Show-it-s-Time-to-Prepare-for-BYOD M2 Research: http://www.slideshare.net/wandameloni/gamification-in-2012-trends-in-consumer-and-enterprise-markets-13453048