Zara Spring 2010 PD Project

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My Zara Computer-Aided Product Development Project created using Illustrator. Displayed at Fashion Institute of Technology Fall 2009!

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Zara Spring 2010 PD Project

  1. 2. <ul><li>Top Competitors </li></ul><ul><li>Arcadia </li></ul><ul><li>The Gap </li></ul><ul><li>H&M </li></ul><ul><li>Target Customer </li></ul><ul><li>Age: 18-40 </li></ul><ul><li>College Educated </li></ul><ul><li>Income: 20-50K </li></ul><ul><li>Residence: Urban, Populated </li></ul>
  2. 3. In Stores Now
  3. 10. ZARA BASIC
  4. 11. ZARA BASIC
  5. 12. ZARA BASIC
  6. 13. ZARA BASIC
  7. 14. ZARA BASIC
  8. 15. ZARA BASIC
  9. 17. ZARA WOMAN
  10. 18. ZARA WOMAN
  11. 19. ZARA WOMAN
  12. 20. ZARA WOMAN

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