2. Who We Are
Kate Bischoff
Employment Attorney
Social Media Aficionado
@k8bischHRLaw
Rory Zamansky
Civil Litigator
Social Media Aficionado
3. What We’re Going to Cover
• How employee use of social media impacts
the workplace
• How employers can use social media to their
advantage
• How to avoid the legal pitfalls surrounding
social media in the workplace
4.
5. 1.42 billion users*
58% of adult population**
58% are connected to work colleagues**
85% post daily or weekly**
* Statistica. http://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/
** Demographics of Key Social Networking Platforms, pewinternet.org (1/9/15)
6. 288 million users*
19% of adult population**
30% are college educated**
60% of user post daily or weekly**
* Statistica. http://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/
** Demographics of Key Social Networking Platforms, pewinternet.org (1/9/15)
7. 347 million users*
23% of adult population**
50% of online adults holding a college degree**
38% of users post daily or weekly**
* Statistica. http://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/
** Demographics of Key Social Networking Platforms, pewinternet.org (1/9/15)
8. 300 million users*
21% of adult population**
90% of users are under 35 years of age***
73% post daily or weekly**
* Statistica. http://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/
** Demographics of Key Social Networking Platforms, pewinternet.org (1/9/15)
*** DMR, http://expandedramblings.com/index.php/important-instagram-stats/2/ (6/16/15)
9. 200 million users*
70% of users are female**
71% of users are under 34 years of age
100 million users share daily**
* Statistica. http://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/
** DMR, http://expandedramblings.com/index.php/snapchat-statistics/
10. 72.8 million users*
22% of adult online users**
85% users are female*
4.8% of users use Pinterest during work hours*
* DMR, http://expandedramblings.com/index.php/pinterest-stats/ (7/3/2015).
** Demographics of Key Social Networking Platforms, pewinternet.org (1/9/15)
11.
12. • It’s everywhere
– On employer-owned
equipment
– Smartphones
• Employees are already
connected
• Employee posts, tweets &
pictures around the water
cooler
23. Tips
• Recruiting
– What disqualifies
– HR Pro researches
– Wait as late as possible
– Ask the candidate
• Management
– Friending? Following? Connecting?
– Does it impact the workplace?
24. Wage & Hour
• If non-exempt employees use social media
during non-work time for work, the time is
compensable.
• Number of non-exempt employees will
dramatically increase sometime in 2016.
25. Unfair Labor Practice
• National Labor Relations Board
– Examine Employer Behavior
– Examine Employer Policies
• Suggestions
– General Counsel Advice
– Policies
34. Recordkeeping
• What social media records are you keeping?
– Recruitment records
– Disciplinary records
• Investigations
– Internal
– Agency (EEOC, OFCCP, state agencies)
Rapid Global Business Solutions supervisor Kelsey Rossey acknowledged that Banks’ comment was an expression of his religious convictions, but “the tone of the comment … was discrimination in and of itself and that’s not something that we can protect.” -
