ZPAS on CEE 2015

1. EC "KievExpoPlaza"
OCTOBER 2015
Форум
Виставка 9-11
Report

2. Dear partners,
Commerce Direction is grateful to you for your active participation and
support given during the Partners Forum and the Exhibition CEE 2015.
The Partners Forum, which was attended by 3,560 delegates, 89 speakers and
vendors from 15 countries, was a great success and it provided the
participants with a variety of opportunities for future cooperation.
Without your support the CEE 2015, which took place on 10th -11th October,
would not have been such a success either. More than 41,200 people attended
the Exhibition within the two days it was held!
Hopefully, the rich and eventful program which you joined has left the most
vivid impressions and gave you an opportunity to demonstrate all the
advantages of your product solutions.
We hope that the important contacts and reviews that you received in the
course of the event will help in the further development of our joint business.
No later than in the first days and weeks after the event had been held we
started doing incremental business related to the enterprise, and this business
keeps growing.

3. Basic Information
Short description:
 A three-day event.
 October 09th - "Partners Forum ERC”.
 10th -11th October – the Exhibition Consumer Electronics
Expo 2015.
Product categories:
 All current and future products from the portfolio of ERC and
their vendors
Venue of the event:
 EC "KievExpoPlaza" Salyutnaya Str.2-B.
Visiting:
 3,560 delegates, 89 speakers and vendors from 15 countries.
 More than 41,200 visitors during the exhibition.
The format of the event :
 Demonstration of products and solutions.
 Presentations from the main stage.
 Lectures for focus groups in the classrooms.
 Personal meetings and negotiations with vendors.
 Open press conferences arranged by vendors.
 Contests and gifts for partners and visitors.
 Entertainment tournaments for visitors.
 Opportunity for end-users to place orders for products.
 Testing of individual solutions and products.
 Business-lodges for meetings with corporate clients
 Participation of dealers in the format of the exhibition 14-
15/09/13 with an opportunity to work with visitors and
receive their orders for products.

4. Audience (regions of Ukraine)
Forum Partners ERC (3 740 visitors) CEE 2015 (41 280 visitors)

5. List of Participants
XEROX
ZANUSSI
ZPAS
3M
A
ACER
AMD
APC
APPLE
ARISTON
ASUS
AVAYA
B BALLU
BELKIN
BRAUN
C CANON
CHIEFTEC
CISCO
CRUMPLER
D
DELL
DELONGHI
DTBG
DIGITUS
D-LINK
E EATON
EDU
ELECTROLUX
EPSON
EVEREST
F FORTINET
FOTOS
FSP
FUJIFILM
FUJITSU
G
G&G
GENIUS
GIGABYTE
GIOTTOS
GOLLA
H HITACHI
HP
HP EG
HUAWEI
IBM
INTEL
K
KENEKSI
KENKO
KENWOOD
KINGSTON
KIIT
L LEGRAND
LENOVO
LG
LOGITECH
MEDISANA
MICROLAB
MICROSOFT
MOYO
MSI
NIKON
M, N
O, P
ORACLE
OZAKI
PANASONIC
PANTUM
PHILIPS
POCKETBOOK
R, S
REMINGTON
RUSSELL HOBBS
SAMSUNG
SANDISK
SENCOR
SHNIDER
SOLAR
SONY
T TENDA
TEPLO
THOMAS
THRUSTMASTER
TRANSCEND
TUCANO
U, V, W UAG
VARTA
WD
X, Z, 3
GENERAL PARTNER
I
OFFICIAL PARTNER GAMING PARTNER
A

6. Media-plan
Budget Distribution Time Scale of Activities

7. Media representatives who attended the event
 AIN.UA
 BLOG.IMENA.UA
 CHANNEL4IT.COM
 China Review
 CHIP.UA/CHIP MAGAZINE
 COMPUTER
 Delo
 droidspeaker.com
 EPRAVDA.COM.UA
 F.UA
 Ferumm.com
 FOCUS
 FOTOS.UA
 GAGADGET.COM
 GECID.COM
 G-NEWS.COM.UA
 HiTech Expert
 Hi-Tech TV
 HT.UA, ИД СофтПресс
 IGATE.COM.UA
 Image.ua
 IT4M.COM.UA
 ITC.UA
 ITEXPERT.ORG.UA
 ITNEWS.COM.UA
 KEDDR.COM
 KO.COM.UA
 Mediasat
 NET&BUSINESS
 NET.& COMM.
 OVERCLOCKERS.UA
 PCWEEK.UA
 Podrobnosti.ua
 REVOLVERLAB.COM
 ROOT-NATION.COM
 ROZETKA.UA
 SHPIL (PLAY)
 SMARTPHONE.UA
 TECHNOGUIDE.UA
 TECHNOPARK
 TEUA.JIMDO.COM
 VIDO.COM.UA
 Винахідник і раціоналізатор журнал
 Журнал "Личности"
 Зеркало недели
 ИгроПарк
 Интер
 Каменярі.info
 Киевская русь ТВ
 Колесо Обзору
 Международная организация
журналистов
 Национальная телекомпания
Украины
 Первый деловой
 Радио "Голос Столицы"
 Украинская конфедерация
журналистов
 Украинская правда
 Час Руху
 Часопис
 Шкипер
During the event, there were more than 85 journalists attending

8. Reviews links
 http://itc.ua/video/cee-2015-reportazh-s-vyistavki-elektroniki/
 http://www.overclockers.ua/news/hardware/2015-10-14/116772/
 http://www.overclockers.ua/editorial/cee-2015-1/
 http://www.overclockers.ua/editorial/cee-2015-2/
 http://www.overclockers.ua/editorial/cee-2015-3/
 http://hi-tech.ua/cee-2015-sony-xperia-z5-premium-ekshen-kameryi-tv-
na-android-i-podvodnyiy-pleer/
 http://znaj.ua/news/society/23611/privablivi-itdivchata-z-cee-2015.html
 http://ko.com.ua/forum_ili_vystavka_112694
 https://chdtu.edu.ua/news/item/4559-cee-2015
 http://www.iphones.ru/iNotes/cee-2015-report-bigbeastus
 http://tehnot.com/pochemu-mne-bylo-skuchno-na-cee-2015/
 http://www.dut.edu.ua/ua/news/1/category/9/view/1982
 http://keddr.com/2015/10/vyistavka-elektroniki-cee-2015-hay-tek-
solyanku-zakazyivali/

9. Layout-plan of CEE2015
 Floor area: 10 000 m2
 The number of visitors: 41,280 people
144 м
84м

10. Exhibition stands
 more than 120 individual stands
 advice, guidance, counseling
 demonstration of model ranges
 questionnaire survey
Выставочные стенды

11. Speaking from the podium
 presentation of new models
 competitions
 gifts handed in
 popularization of knowledge about the
vendor and their products
Scene
Выступление со сцены

12. Развлекательная программа
Presenting gifts
Concert
Tournaments
Promo actions Contests and quizzes
Entertainment program
 events contributing to partners’ - and visitors’ brand loyalty
 popularization of knowledge about the vendor and their products

13. Games zone
 organizing game tournaments by making use only of the exhibitors’ (vendors’)
products (Product Placement in actions)
Выставочные стенды

14. Photos «ZPAS»

15. Photos «ZPAS»

16. CEE2016 is scheduled of 7-9 October 2016, and is
expected to be an even more interesting and large-
scale event.
We will be grateful for suggestions oriented at a more
effective planning and arrangement of the next
Forum-Exhibition.
Information on participation is going to be provided
in January 2016.
Thanks a lot for taking part in our joint event. We wish all of you sound health and heaps of happiness!
CEE 2016