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At OSF St. Joseph
Medical Center
FTR Consulting © Julie Boyd & Kate Sies
The Employee GivingThe Employee Giving
Campaign (EGC)Campaign (EGC)
 Used to secure employee support
Donations & PTO
 Run simultaneously with the
United Way
 Campaign runs mid-
September through end of October
 Past campaign goals = $50,000
All money raised contributes to various hospital
projects
E G C
$ G
E
SWOT Analysis of OSFSWOT Analysis of OSF
 Merger with Carle
Clinic
 Recent designation of
Magnet Status
 Economic struggles
 Recent employee salary
freezes
June 2009 – January 2010
(expected)
2009 Employee Giving Campaign2009 Employee Giving Campaign
 Theme: “Sharing today for a brighter
tomorrow” (Boyd, 2009)
 Goal =
$50,000
Julie
Kate
MethodMethod
 Current Consulting:
Electronic Survey
○ 47 questions
○ 5 point Likert Scale & Demographics
1 = strongly disagree / 3 = neutral / 5 = strongly agree
Survey SampleSurvey Sample
 A link to the survey was placed on the
employee portal
 Goal: at least 100 out of 900+ employees
 Sample breakdown
103 respondents
53% clerical, 47% clinical
16% male, 84% female
ResultsResults
 Strengths
 Areas of Improvement
 Recommendations
Survey results
General overview of campaign
StrengthsStrengths
 Primary areas
Attitudes toward
donating
Perceptions of
pressure
Views of campaign
Areas of ImprovementAreas of Improvement
 Primary areas
Economic challenges
Distribution of
campaign funds
Employee
involvement
RecommendationsRecommendations
 Adopt realistic goals
 Guiding strategies
 Increase employee involvement
 Year-round promotion & planning
 Evaluate alternative donation methods
Applied Communication PPT

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Applied Communication PPT

  • 1. At OSF St. Joseph Medical Center FTR Consulting © Julie Boyd & Kate Sies
  • 2. The Employee GivingThe Employee Giving Campaign (EGC)Campaign (EGC)  Used to secure employee support Donations & PTO  Run simultaneously with the United Way  Campaign runs mid- September through end of October  Past campaign goals = $50,000 All money raised contributes to various hospital projects E G C $ G E
  • 3. SWOT Analysis of OSFSWOT Analysis of OSF  Merger with Carle Clinic  Recent designation of Magnet Status  Economic struggles  Recent employee salary freezes June 2009 – January 2010 (expected)
  • 4. 2009 Employee Giving Campaign2009 Employee Giving Campaign  Theme: “Sharing today for a brighter tomorrow” (Boyd, 2009)  Goal = $50,000 Julie Kate
  • 5. MethodMethod  Current Consulting: Electronic Survey ○ 47 questions ○ 5 point Likert Scale & Demographics 1 = strongly disagree / 3 = neutral / 5 = strongly agree
  • 6. Survey SampleSurvey Sample  A link to the survey was placed on the employee portal  Goal: at least 100 out of 900+ employees  Sample breakdown 103 respondents 53% clerical, 47% clinical 16% male, 84% female
  • 7. ResultsResults  Strengths  Areas of Improvement  Recommendations Survey results General overview of campaign
  • 8. StrengthsStrengths  Primary areas Attitudes toward donating Perceptions of pressure Views of campaign
  • 9. Areas of ImprovementAreas of Improvement  Primary areas Economic challenges Distribution of campaign funds Employee involvement
  • 10. RecommendationsRecommendations  Adopt realistic goals  Guiding strategies  Increase employee involvement  Year-round promotion & planning  Evaluate alternative donation methods