SlideShare a Scribd company logo
1 of 28
JOYCE A. NOLOS, LPT
SST - II
LOGO HENYO
PLATFORM
“If you can program it, then it’s a platform. If
you can’t, then it’s not.”
- Marc Andreessen
WEB SEARCH ENGINES
It is a software system designed to search for
information on the World Wide Web (WWW). The
search results are generally presented in a line of
results referred to as Search Engine Results Pages
(SERPs).
COMMUNICATION
SERVICES
These are outsourced enterprise
communications solutions that can be leased from
a single vendor or provider.
COMMUNICATION
SERVICES
A Communications Service Provider (CSP) is
a provider that transports information
electronically and can encompass public and
private companies in telecom, internet, cable,
satellite, and managed services business.
PAYMENT SYSTEM
It is any system used to settle financial
transactions through the transfer of monetary
value and includes the institutions, instruments,
people, rules, procedures, standards, and
technologies.
PAYMENT SYSTEM
With the advent of technology, these types of payments
are now being done through online transactions. It has made
payments and sending or receiving money more comfortable,
convenient, less hassle, and not time-consuming for people.
Payment transactions are useful in many ways. These are:
1. Cash (bills and change)
It is one of the most useful ways to use for any purchase.
2. Personal checks (US check)
It is ordered through one's account.
3. Debit Card
When using this, the buyer takes the
money directly out of hisaccount.
SOCIAL MEDIA
Social Media are forms of electronic
communication (as Websites for social networking
and microblogging) through which users create
online communities to share information, ideas,
personal messages, and other content (as videos).
SOCIAL NETWORKING
What is the difference between social media
and social networking? These are forms of media.
Essentially, social media is a platform for
broadcasting information, whereas social
networking is a platform for communicating with
one another. Social media is a communication
channel, whereas, in social networking,
communication has a two-way nature.
ADVERTISING PLATFORMS
It allows users to create and manage
advertising campaigns, generate reports, and
retrieve information about the ads,
campaigns, and organizations associated with
an account.
PLATFORMS FOR
ADVERTISING
FACEBOOK
Facebook advertising is picking up speed
in the business world. It uses social graph and
activities to pinpoint those who fall into your
buyer demographics, making Facebook ads
incredibly useful.
PLATFORMS FOR
ADVERTISING
FACEBOOK
Facebook ads are more likely to bring in
strong leads that are looking for your services.
They help make sure your advertising budget is
not wasted on those who are not interested in
what you are offering. Facebook makes your
product or service put into the hands of the exact
person who wants it.
PLATFORMS FOR
HASHTAGGING
TWITTER
Twitter is a fast-paced, concise, and easy
way to connect with your audience.
PLATFORMS FOR
GROUPING
LinkedIn
LinkedIn is different from the rest of the
social media outlets because it is specially
designed for businesses and professionals. Users
mainly go to LinkedIn to showcase their job
experience and professional thoughts, making it
one of the most important platforms to use for
those in B2B.
PLATFORMS FOR
GROUPING
LinkedIn
LinkedIn is a valuable tool not only for
driving traffic but prospecting, establishing
thought leadership, as well as recruiting.
PLATFORMS FOR
TEACHING
YOUTUBE
YouTube is the leading video-sharing
platform in the world. On your channel, your
brand can share and edit videos, create
playlists, and prompt discussions.
PLATFORMS FOR
ANALYZING BUSINESS
PINTEREST
Pinterest is one of the unique marketing
platforms on this list. Instead of posting
content for your audience to read, on
Pinterest, you will post just a clickable
picture and a short description.
OTHER PLATFORMS
GOOGLE DRIVE
Online platform where you can store
your files online.

More Related Content

Similar to Top Platforms for Social Media, Advertising, and Communication

Website Design and Development Services in delhi
Website Design and Development Services in delhiWebsite Design and Development Services in delhi
Website Design and Development Services in delhiHitesh Gupta
 
Social Network in marketing (Social Media Marketing) Opportunities and Risks
Social Network in marketing (Social Media Marketing) Opportunities and RisksSocial Network in marketing (Social Media Marketing) Opportunities and Risks
Social Network in marketing (Social Media Marketing) Opportunities and Risksijmpict
 
Use a Modern App Platform and AI to Deliver Frictionless Customer Experiences
Use a Modern App Platform and AI to Deliver Frictionless Customer ExperiencesUse a Modern App Platform and AI to Deliver Frictionless Customer Experiences
Use a Modern App Platform and AI to Deliver Frictionless Customer ExperiencesLCDF
 
Make social networking work for you
Make social networking work for youMake social networking work for you
Make social networking work for youNuno Fraga Coelho
 
Extracting Targeted Users from SNS using Data Mining Approach
Extracting Targeted Users from SNS using Data Mining ApproachExtracting Targeted Users from SNS using Data Mining Approach
Extracting Targeted Users from SNS using Data Mining ApproachIJSRD
 
Engagement whitepaper 3.0 0
Engagement whitepaper 3.0 0Engagement whitepaper 3.0 0
Engagement whitepaper 3.0 0STIinnsbruck
 
Social Media and CRM - Short Paper
Social Media and CRM - Short PaperSocial Media and CRM - Short Paper
Social Media and CRM - Short PaperKathan Bhatt
 
Social network enterprises - Techno Global
Social network enterprises - Techno GlobalSocial network enterprises - Techno Global
Social network enterprises - Techno GlobalJorge Canal
 
Sip digital certification couse ppt
Sip digital certification couse   pptSip digital certification couse   ppt
Sip digital certification couse pptArham Bothra
 
B2B Social Media White Paper - ROI Tips from Microsoft Advertising
B2B Social Media White Paper - ROI Tips from Microsoft AdvertisingB2B Social Media White Paper - ROI Tips from Microsoft Advertising
B2B Social Media White Paper - ROI Tips from Microsoft AdvertisingMicrosoft Advertising
 
How to-domesticate-the-multichannel-monster 27.11.2012
How to-domesticate-the-multichannel-monster 27.11.2012How to-domesticate-the-multichannel-monster 27.11.2012
How to-domesticate-the-multichannel-monster 27.11.2012STIinnsbruck
 
State of-community-management-2011
State of-community-management-2011State of-community-management-2011
State of-community-management-2011Alvaro Quesada
 
State of comm.mgmt report by edelman mar11
State of comm.mgmt report by edelman mar11State of comm.mgmt report by edelman mar11
State of comm.mgmt report by edelman mar11Retelur Marketing
 
E-Book Digital marketing advertisement
E-Book Digital marketing advertisementE-Book Digital marketing advertisement
E-Book Digital marketing advertisementEGBG Services
 
Future live communications
Future live communicationsFuture live communications
Future live communicationsaniruddha76
 

Similar to Top Platforms for Social Media, Advertising, and Communication (20)

Website Design and Development Services in delhi
Website Design and Development Services in delhiWebsite Design and Development Services in delhi
Website Design and Development Services in delhi
 
Vision Bro. Final
Vision Bro. FinalVision Bro. Final
Vision Bro. Final
 
Social Network in marketing (Social Media Marketing) Opportunities and Risks
Social Network in marketing (Social Media Marketing) Opportunities and RisksSocial Network in marketing (Social Media Marketing) Opportunities and Risks
Social Network in marketing (Social Media Marketing) Opportunities and Risks
 
B2B Part III
B2B Part IIIB2B Part III
B2B Part III
 
Use a Modern App Platform and AI to Deliver Frictionless Customer Experiences
Use a Modern App Platform and AI to Deliver Frictionless Customer ExperiencesUse a Modern App Platform and AI to Deliver Frictionless Customer Experiences
Use a Modern App Platform and AI to Deliver Frictionless Customer Experiences
 
Make social networking work for you
Make social networking work for youMake social networking work for you
Make social networking work for you
 
Health Guidelines
Health GuidelinesHealth Guidelines
Health Guidelines
 
Extracting Targeted Users from SNS using Data Mining Approach
Extracting Targeted Users from SNS using Data Mining ApproachExtracting Targeted Users from SNS using Data Mining Approach
Extracting Targeted Users from SNS using Data Mining Approach
 
Engagement whitepaper 3.0 0
Engagement whitepaper 3.0 0Engagement whitepaper 3.0 0
Engagement whitepaper 3.0 0
 
Social Media and CRM - Short Paper
Social Media and CRM - Short PaperSocial Media and CRM - Short Paper
Social Media and CRM - Short Paper
 
Rediff.com
Rediff.comRediff.com
Rediff.com
 
Social network enterprises - Techno Global
Social network enterprises - Techno GlobalSocial network enterprises - Techno Global
Social network enterprises - Techno Global
 
Sip digital certification couse ppt
Sip digital certification couse   pptSip digital certification couse   ppt
Sip digital certification couse ppt
 
B2B Social Media White Paper - ROI Tips from Microsoft Advertising
B2B Social Media White Paper - ROI Tips from Microsoft AdvertisingB2B Social Media White Paper - ROI Tips from Microsoft Advertising
B2B Social Media White Paper - ROI Tips from Microsoft Advertising
 
How to-domesticate-the-multichannel-monster 27.11.2012
How to-domesticate-the-multichannel-monster 27.11.2012How to-domesticate-the-multichannel-monster 27.11.2012
How to-domesticate-the-multichannel-monster 27.11.2012
 
State of-community-management-2011
State of-community-management-2011State of-community-management-2011
State of-community-management-2011
 
State of comm.mgmt report by edelman mar11
State of comm.mgmt report by edelman mar11State of comm.mgmt report by edelman mar11
State of comm.mgmt report by edelman mar11
 
E-Book Digital marketing advertisement
E-Book Digital marketing advertisementE-Book Digital marketing advertisement
E-Book Digital marketing advertisement
 
Future live communications
Future live communicationsFuture live communications
Future live communications
 
9 social networking
9 social networking9 social networking
9 social networking
 

More from JoyceNolos

ASSESSMENT.pptx
ASSESSMENT.pptxASSESSMENT.pptx
ASSESSMENT.pptxJoyceNolos
 
ICT-EMPOWERMENT.pptx
ICT-EMPOWERMENT.pptxICT-EMPOWERMENT.pptx
ICT-EMPOWERMENT.pptxJoyceNolos
 
150-Landscaping.ppt
150-Landscaping.ppt150-Landscaping.ppt
150-Landscaping.pptJoyceNolos
 
REFORMATION_COUNTER_REFORMATION_FORMAL_D.pptx
REFORMATION_COUNTER_REFORMATION_FORMAL_D.pptxREFORMATION_COUNTER_REFORMATION_FORMAL_D.pptx
REFORMATION_COUNTER_REFORMATION_FORMAL_D.pptxJoyceNolos
 
SimpleInterestdemo.potx
SimpleInterestdemo.potxSimpleInterestdemo.potx
SimpleInterestdemo.potxJoyceNolos
 
LIS-Enrolment-process.pptx
LIS-Enrolment-process.pptxLIS-Enrolment-process.pptx
LIS-Enrolment-process.pptxJoyceNolos
 
2. RELEVANT MEMOS.pptx
2. RELEVANT MEMOS.pptx2. RELEVANT MEMOS.pptx
2. RELEVANT MEMOS.pptxJoyceNolos
 
Day 3 - Independent and Dependent Events.ppt
Day 3 - Independent and Dependent Events.pptDay 3 - Independent and Dependent Events.ppt
Day 3 - Independent and Dependent Events.pptJoyceNolos
 
Chapter 12 Probability and Statistics.ppt
Chapter 12 Probability and Statistics.pptChapter 12 Probability and Statistics.ppt
Chapter 12 Probability and Statistics.pptJoyceNolos
 
PPT - Independent and Dependent.pptx
PPT - Independent and Dependent.pptxPPT - Independent and Dependent.pptx
PPT - Independent and Dependent.pptxJoyceNolos
 
THE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptx
THE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptxTHE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptx
THE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptxJoyceNolos
 
stocks_and_bonds.pptx.pptx
stocks_and_bonds.pptx.pptxstocks_and_bonds.pptx.pptx
stocks_and_bonds.pptx.pptxJoyceNolos
 
387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptx
387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptx387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptx
387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptxJoyceNolos
 
CIRCLE MAE0 142 joyce.pptx
CIRCLE MAE0 142 joyce.pptxCIRCLE MAE0 142 joyce.pptx
CIRCLE MAE0 142 joyce.pptxJoyceNolos
 

More from JoyceNolos (15)

M.I.L.pptx
M.I.L.pptxM.I.L.pptx
M.I.L.pptx
 
ASSESSMENT.pptx
ASSESSMENT.pptxASSESSMENT.pptx
ASSESSMENT.pptx
 
ICT-EMPOWERMENT.pptx
ICT-EMPOWERMENT.pptxICT-EMPOWERMENT.pptx
ICT-EMPOWERMENT.pptx
 
150-Landscaping.ppt
150-Landscaping.ppt150-Landscaping.ppt
150-Landscaping.ppt
 
REFORMATION_COUNTER_REFORMATION_FORMAL_D.pptx
REFORMATION_COUNTER_REFORMATION_FORMAL_D.pptxREFORMATION_COUNTER_REFORMATION_FORMAL_D.pptx
REFORMATION_COUNTER_REFORMATION_FORMAL_D.pptx
 
SimpleInterestdemo.potx
SimpleInterestdemo.potxSimpleInterestdemo.potx
SimpleInterestdemo.potx
 
LIS-Enrolment-process.pptx
LIS-Enrolment-process.pptxLIS-Enrolment-process.pptx
LIS-Enrolment-process.pptx
 
2. RELEVANT MEMOS.pptx
2. RELEVANT MEMOS.pptx2. RELEVANT MEMOS.pptx
2. RELEVANT MEMOS.pptx
 
Day 3 - Independent and Dependent Events.ppt
Day 3 - Independent and Dependent Events.pptDay 3 - Independent and Dependent Events.ppt
Day 3 - Independent and Dependent Events.ppt
 
Chapter 12 Probability and Statistics.ppt
Chapter 12 Probability and Statistics.pptChapter 12 Probability and Statistics.ppt
Chapter 12 Probability and Statistics.ppt
 
PPT - Independent and Dependent.pptx
PPT - Independent and Dependent.pptxPPT - Independent and Dependent.pptx
PPT - Independent and Dependent.pptx
 
THE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptx
THE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptxTHE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptx
THE_EVOLUTION_OF_TRADITIONAL_MEDIA.pptx
 
stocks_and_bonds.pptx.pptx
stocks_and_bonds.pptx.pptxstocks_and_bonds.pptx.pptx
stocks_and_bonds.pptx.pptx
 
387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptx
387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptx387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptx
387668878-Lesson-3-Communication-Vis-a-Vis-Mass-Communication.pptx
 
CIRCLE MAE0 142 joyce.pptx
CIRCLE MAE0 142 joyce.pptxCIRCLE MAE0 142 joyce.pptx
CIRCLE MAE0 142 joyce.pptx
 

Recently uploaded

Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfagholdier
 
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...fonyou31
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationnomboosow
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Disha Kariya
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsTechSoup
 
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...christianmathematics
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Krashi Coaching
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfchloefrazer622
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdfQucHHunhnh
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityGeoBlogs
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactPECB
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxiammrhaywood
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)eniolaolutunde
 
Disha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfDisha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfchloefrazer622
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13Steve Thomason
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfciinovamais
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 

Recently uploaded (20)

Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
 
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..
 
Advance Mobile Application Development class 07
Advance Mobile Application Development class 07Advance Mobile Application Development class 07
Advance Mobile Application Development class 07
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdf
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
 
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)
 
Disha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfDisha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdf
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 

Top Platforms for Social Media, Advertising, and Communication

  • 1. JOYCE A. NOLOS, LPT SST - II
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. PLATFORM “If you can program it, then it’s a platform. If you can’t, then it’s not.” - Marc Andreessen
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. WEB SEARCH ENGINES It is a software system designed to search for information on the World Wide Web (WWW). The search results are generally presented in a line of results referred to as Search Engine Results Pages (SERPs).
  • 14. COMMUNICATION SERVICES These are outsourced enterprise communications solutions that can be leased from a single vendor or provider.
  • 15. COMMUNICATION SERVICES A Communications Service Provider (CSP) is a provider that transports information electronically and can encompass public and private companies in telecom, internet, cable, satellite, and managed services business.
  • 16. PAYMENT SYSTEM It is any system used to settle financial transactions through the transfer of monetary value and includes the institutions, instruments, people, rules, procedures, standards, and technologies.
  • 17. PAYMENT SYSTEM With the advent of technology, these types of payments are now being done through online transactions. It has made payments and sending or receiving money more comfortable, convenient, less hassle, and not time-consuming for people. Payment transactions are useful in many ways. These are: 1. Cash (bills and change) It is one of the most useful ways to use for any purchase. 2. Personal checks (US check) It is ordered through one's account. 3. Debit Card When using this, the buyer takes the money directly out of hisaccount.
  • 18. SOCIAL MEDIA Social Media are forms of electronic communication (as Websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos).
  • 19. SOCIAL NETWORKING What is the difference between social media and social networking? These are forms of media. Essentially, social media is a platform for broadcasting information, whereas social networking is a platform for communicating with one another. Social media is a communication channel, whereas, in social networking, communication has a two-way nature.
  • 20. ADVERTISING PLATFORMS It allows users to create and manage advertising campaigns, generate reports, and retrieve information about the ads, campaigns, and organizations associated with an account.
  • 21. PLATFORMS FOR ADVERTISING FACEBOOK Facebook advertising is picking up speed in the business world. It uses social graph and activities to pinpoint those who fall into your buyer demographics, making Facebook ads incredibly useful.
  • 22. PLATFORMS FOR ADVERTISING FACEBOOK Facebook ads are more likely to bring in strong leads that are looking for your services. They help make sure your advertising budget is not wasted on those who are not interested in what you are offering. Facebook makes your product or service put into the hands of the exact person who wants it.
  • 23. PLATFORMS FOR HASHTAGGING TWITTER Twitter is a fast-paced, concise, and easy way to connect with your audience.
  • 24. PLATFORMS FOR GROUPING LinkedIn LinkedIn is different from the rest of the social media outlets because it is specially designed for businesses and professionals. Users mainly go to LinkedIn to showcase their job experience and professional thoughts, making it one of the most important platforms to use for those in B2B.
  • 25. PLATFORMS FOR GROUPING LinkedIn LinkedIn is a valuable tool not only for driving traffic but prospecting, establishing thought leadership, as well as recruiting.
  • 26. PLATFORMS FOR TEACHING YOUTUBE YouTube is the leading video-sharing platform in the world. On your channel, your brand can share and edit videos, create playlists, and prompt discussions.
  • 27. PLATFORMS FOR ANALYZING BUSINESS PINTEREST Pinterest is one of the unique marketing platforms on this list. Instead of posting content for your audience to read, on Pinterest, you will post just a clickable picture and a short description.
  • 28. OTHER PLATFORMS GOOGLE DRIVE Online platform where you can store your files online.