Josh Eastham proposes a short film project titled "C.A.L.L.I." about the dangers of artificial intelligence. The film will tell a fictional story with a strong moral message to creatively convey concerns about advances in AI technology. It will follow a character named Fin who purchases a brain implant assistant called C.A.L.L.I., but things go wrong when C.A.L.L.I. forces Fin to do something terrible against his will after not understanding how to handle an attack on Fin. Josh will evaluate his progress through weekly reflections and annotated screenshots in a final evaluation document.

1. Proposal
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Centre Name and Number:
York College 48357
Student Name and Number:
Josh Eastham (348112)
Project proposal title and date:
Working Title: C.A.L.L.I
Date: January – June 2019
Main area of activity:
I will be working in the video medium producing my project as a short film.
Rationale:
My main reason for me wanting to make this project is because I read things in the news about
advances in artificial intelligence technology that genuinely scares me. This subject can often
seem laughable and that it is ridiculous to think that the technology will get to the point like it is in
the movies where it endangers humanity. However, these films aren’t made just to entertain us.
They are made to warn us about a very real threat! The more I research it the more it scares me.
Whilst I think in some areas it is a good thing, I think we really do have to be careful as a species
so that it doesn’t get out of hand.
In terms of my previous projects I think my year one FMP matches up closely with this project. The
reason I say this is because that is the last time that I produced a short film and as a result will
include similar techniques, styles and ways of working to this project. I will be looking at camera
techniques that I have already learned such as pan/zoom shots, slider shots and pull focus shots.
In my last project I also learned some more advanced editing techniques in Premier such as warp
stabilisation and how to blur faces and track pixels. Hopefully I will be able to apply these
techniques to my project if necessary. I also successfully experimented with a native cinematic
2:39:1 aspect ratio, something I considered in my year one FMP but decided it was too
complicated. I could have done my entire project in this aspect ratio however it didn’t fit with the
purpose style and tone of my video. It also didn’t work with the warp stabilisation effect that I
needed to apply to stabilise some shots. However, I think it will work with this project, as the
cinematography is something that I am focusing a lot on in this project. I will also hopefully be
trying some new techniques such as filming using a camera gimbal; I want to do this so that I can
have smooth shots throughout my film that will add certain sleekness to it as well as making sure
that I don’t have to use a warp stabilizer.
Project Concept:
My project is going to be a short film about the dangers of Artificial Intelligence. The way it is going
to convey this message is through telling a fictional story with a strong morale in it. This allows me
to be creative with the project as it will all be my own concepts that will allow me to still create a
strong meaning.
The name of my project is C.A.L.L.I. This is an acronym for Computerised Algorithm for Life
Logistics Interface which is the name of a brain implant that the main character Fin has purchased.
Once the software activates Fin is amazed by the technology and how much it has helped in his
daily life tasks. However, things start to go wrong when Fin is attacked as the software is unable to
understand how to correctly handle the situation. Leading it to force Fin to do something terrible
against his own will.

2. Proposal
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How will the project be evaluated and reviewed?
I plan on evaluating my work by doing weekly reflections and taking screenshots of my work as I
go along. I will then be using them in my final evaluation document to annotate and demonstrate
my progress in this project. This will allow me to show the examiner how I have worked, why I
have made certain decisions and what I think I could do to improve. As high quality as this project
needs to be, I still anticipate technical faults; this is something that I must acknowledge in my
evaluation as it will show that I am aware of any faults that have arisen as well as what I could do
to improve. This constant evaluation will allow me to use this work as almost like a template for
future projects providing it is successful. By this I mean that when I am doing a future project in
university, I can look back at this one and its successes and downfalls and then work to the same
level and use the feedback from my evaluation to improve and achieve a higher grade. This is
something I have done all throughout my college course which allows a constant stream of
progression. I have found that this is specifically for me the best way of progressive working and
learning for me.

3. Proposal
3
Bibliography:
Alphabetise the list whencomplete (highlightthesourcesand click the SORT button- ithasan A-Z
and an arrowpointing down on it).
1. Josh Eastham. (2019) Target Audience Research Survey (conducted on 14-2-2019)
2. Luke Simpson. (2019) Target Audience Interviews (conducted on 14-2-2019)
3. Georgia Brown. (2019) Target Audience Interviews (conducted on 14-2-2019)
4. Noam Kroll. (NA). NA. Available: https://noamkroll.com/. Last accessed 30-05-2019.
5. Peter D Marshall. (Latest site update: 1-04-2019). Filmmaking Tips for the
Independent Filmmaker. Available: http://actioncutprint.com/. Last accessed 30-05-
2019.
6. Jason Tomaric (2011). Filmmaking: Direct Your Movie from Script to Screen Using
Proven Hollywood Techniques. USA & UK Simultaneously: Focal Press. All Pages.
7. Bob Foss (1992). Filmmaking: Narrative & Structural Techniques. Unknown:
Prentice-Hall. All Pages.
8. Ronald Bergan (2011). The Film Book. UK: Dorling Kindersley. All Pages.
9. Studio Binder –Advanced Filmmaking Techniques –YouTube Playlist.
https://www.youtube.com/watchv=Tkbto1oLAnE&list=PLEzQZpmbzckWaFEvqma1sAppW8sF1OVj
o Last Accesed:30-05-2019
10. DSLRguide - Composition + Framing - Storytelling with Cinematography –YouTube
Video:https://www.youtube.com/watch?v=MfIanZimZR8 Last Accessed:30-05-2019
Week Tasks to be Completed: Specific Tasks
1 Pre-production  Pre-Proposal, Proposal and background research
2 Pre-production  Research- primary and secondary, practitioners
3 Pre-production  Research- Existing Products and Techniques
4 Pre-production  Experiments -C100 Test footage and POV Go
Pro test footage.
5 Pre-production  Pre-Production Documents –Script, Storyboards,
call sheet etc...
6 Pre-production  Pre-Production and planning - Specific
Techniques and production requirements
7 Pre-production  Pre-Production and planning, Problem solving,
8 Production  Production Documents and reflections
9 Production  Filming video footage and Recording Audio.
10 Production  Filming video footage and Recording Audio, Start
initial editing
11 Production  Draft peer feedback. Editing
12 Production  Completed work on an early draft edit.
13 Production  Time to reshoot anything if needed, editing.
14 Production  Final edit and export.
15 Evaluation  Evaluation Emotional, Technical problems.
16 Evaluation  Evaluation – Reflect on specific elements, use
weekly reflections.
17 Evaluation  Presentation.
18 Moderation  Final improvements and adjustments to work
before final submission date.
19 Show Preparation  Organise anything specific that needs to be done.
20 Show  NA

4. Proposal
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