The document discusses different elements used to create branding for a movie production. It describes the logo as a simple but innovative geometric design using warm, pastel colors. Social media, especially Instagram, was used for marketing, publicity and communication given the target teenage audience. A website was created using Wix to provide film information, though the platform was initially confusing. Film posters were designed using Picsart and Phonto apps to promote and increase branding for the movie. In conclusion, these elements including the logo, social media, website and posters worked together to help establish the brand identity for the film production.

1. How do elements of your production
work together to create a sense of
“Branding”
EVALUATION QUESTION 2
Jose Pablo Ruiz
Romero

2. LOGO
• Our logo is simple but innovative. We have
used a geometric figure to create order in the
logo. The colours we used were pastel and
warm since we liked the combination
between them. I think it is an original logo
and not very common in companies so by
being new it will persuade the viewer.

3. SOCIAL MEDIA
• Social media has been one of the most
important steps after creating our
products. We used social media to achieve
marketing, publicity, communication and
branding.
• To create marketing in our movie we used
Instagram, this decision was based on our
audience since they are most teenagers
and this is one of the plattforms which
they more use frequently
• Social media involves posting and sharing
content like photos or videos for our
followers, this specially helps with
branding in our case

4. wix
• Besides our Instagram account, we have also created a
web page where all of our information about the film is
provided for everyone.
• The plattform WIX firstly was very confussing and messy
since they do not explain how to use it but once you
manage it is not so difficult.
• This could help people if they have any questions since
there is information about the location, characters or back
the scenes videos. I think it is a very useful way to keep in
contact with the viewer

5. FILM POSTER
• We created a poster for promoting
our film and to increase our
branding. We choosed two different
programs called “ Picsart and
Phonto” since we did more than
one poster we tried different
applications but our final poster
was done with Phonto.
• We are very happy with the result
and i hope people like it since we
worked hard for it!

6. THE END!!
I hope you enjoy it.