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One Foundation’s Approach to
Framing and Managing Public
Policy Engagement Risks
Kenneth W. Austin, General Counsel
The Wallace Foundation
Presentation for Council on Foundations
Public Policy Breakfast Roundtable
April 13, 2018
Agenda
• Background: The Wallace Foundation and public
policy
• Five risks in public policy engagement, and a
framework for managing it
• Mini case study of its application
• Discussion: What is your approach?
2
About The Wallace Foundation
The mission of The
Wallace Foundation is to
foster
 improvements in learning and
enrichment for disadvantaged
children and
 the vitality of the arts for
everyone.
3
Our goal: Generating dual benefits
4
Benefits for
the broader
field through
credible
knowledge
Benefits for
our partners,
e.g. improved
services and
capacity
‘The Wallace Approach 2.0’
5
Understand the
Context
(Engage with the external
environment to identify
knowledge gaps, field
interest, and time lines)
Catalyze Broad
Impact
(Improve practice and
policy nationwide)
Generate
Improvements and
Insights
(Build promising new
approaches and new
evidence/knowledge)
Why – and how – we approached
public policy engagement
 In 2013 we concluded – with input from field leaders – we
could be more systematic and intentional in engaging
policymakers
 We had already been broadly sharing evidence with
policymakers on our website (800,000 downloads last year)
 To be more systematic, we realized that we had to:
 Develop principles for public policy engagement
 Be clear-eyed about risks - legal and otherwise – as well as
benefits
 Identify ways to assess and manage those risks
6
Agenda
• Background: The Wallace Foundation and public
policy
• Our framework for managing public policy
engagement
• Mini case study of its application
• Discussion: What is your approach?
7
Guiding Principles for Public Policy Engagement:
‘We say more only as we know more’
• We act at all times in ways that reflect our commitment to sharing only reliable,
credible information and evidence with policymakers, practitioners and others.
• We seek to ensure that we are always viewed as a nonpartisan “honest broker” of
useful lessons and evidence.
• We recommend options for specific policies and practices only when we have
experience and evidence of their effectiveness, seeking to avoid causing harm or
creating negative unintended consequences.
• We embrace the full range of evidence, actively seeking out counter indicators of the
soundness of our policy strategies, and acknowledging contrary evidence in our policy
analysis.
• We always offer a set of evidence-based policy options, not a single prescription,
because we recognize that evidence rarely suggests a single policy solution and that
policy is most effective when adapted to local circumstances.
• We comply fully at all times with the laws governing private foundation activities in the
public policy realm.
8
Windows of Opportunity
Policy windows open and close unpredictably
Policy Window Framework
A. Priority
B. Feasible
Solutions
C. Insufficient
Opposition
Policy
Setting
Policy
Implementation
Bridged by formal govt. action*
* Formal govt. actions include enactment of laws, court decisions, executive orders, etc.
9
Five-pronged strategy
Limited to areas where we have evidence of effectiveness
10
Proactive work
at the state and district
levels
Defensive work
Support work of partners
at the federal level
Preparation
Commissioning policy
relevant research
Monitoring
for threats and
opportunities
Evaluation
for continuous learning
Five types of risk we identified in
public policy engagement
 Reputational Risk – Unwanted controversy to the foundation and/or
undermining of our reputation as a source of credible information.
 Opportunity Cost Risk – We fail to produce the desired policy change
and the same resources could have been put to better use elsewhere.
 Risk of Policy Failure – Once achieved, the policy goal does not result
in the desired outcomes.
 Risk of Harm – Once achieved, the policy goal creates unintended
negative consequences.
 Legal Risk – We are accused of having violated laws or regulations and
incur legal defense costs and/or penalties up to and including losing our
tax-exempt status as a 501(c)3 organization.*
11
*To our knowledge, there is scant case law regarding the application of the lobbying
restrictions on private foundations and regulators have also provided little in the way
of guidance concerning these laws.
A risk management approach
Five types of risk
 Reputational
 Opportunity cost
 Policy failure
 Harm
 Legal
How Wallace manages risk
 Engaging in public policy only
when we have solid evidence of
effectiveness
 Developing policy options
 Defining risk tolerance w/board
 Having clear roles and processes
to mitigate risk
 ‘Enhanced review process’ when
risk is substantial
 Lexicon
 Training for staff
 Government relations firm
12
Agenda
• Background: The Wallace Foundation and public
policy
• Five risks in public policy engagement, and a
framework for managing it
• Mini case study of its application
• Discussion: What is your approach?
13
Case study of Florida testimony: An invite
 Wallace invited to provide testimony before a subcommittee
of Florida’s House Education Committee
 Informational hearing designed to help legislators better understand
issues/opportunities in education leadership and decide whether to
explore measures to strengthen effectiveness of school leadership
 No legislation was pending at the time of the request
 Using our Enhanced Review Process for public policy
engagement, we decided to send a representative to testify
at the hearing to further our goal of sharing evidence and
lessons Wallace has learned about effective training and
support of school principals
14
Case study: Identifying steps to mitigate risk
 Under federal tax regulations, private foundations cannot address the
merits of specific legislative proposals or encourage action on legislation
 Our public policy risk assessment process found that no legislation was
pending, and since we were invited to testify, we saw testifying as falling
outside the legal prohibition
 We further mitigated reputational and other risks by:
 Giving our staff representative legal training on policy engagement
 Not addressing the merits of or encouraging action on any legislation
 Using an existing presentation that had worked well for Wallace in past
briefings as it was non-partisan and presented options
 Afterwards the Education Committee included provisions regarding
principal preparation in a proposed school administration bill; we don’t
know whether, or to what extent, Wallace’s testimony led to the
inclusion of these provisions
15
Case study: A request we declined as we saw
no way to adequately mitigate the risks
 Subsequently a Florida state education official asked Wallace
to express support for the legislation when it came up for
consideration by the full House of Representatives
 Using our Enhanced Process, we decided to politely decline
the request and not to express support for the legislation
 Given that there was pending legislation in Florida’s House, we
did not see a way to offer support of the legislation to the full
body that would also enable us to mitigate our legal risks.
 The bill ultimately passed the Florida House unanimously
16
Agenda
• Background: The Wallace Foundation and public
policy
• Five risks in public policy engagement, and a
framework for managing it
• Mini case study of its application
• Discussion: What is your approach?
17
Discussion
 What approaches have you used to manage
public policy engagement risks?
 What lessons have you learned?
 Do you have questions about our approach
that would be helpful to have answered?
18
Appendix
Lexicon
19
Wallace Public Policy Lexicon
 Developed in 2013
 Offers a common Wallace vocabulary to support a
shared understanding and consistent use of public
policy-relevant terms and to help us in our initiative
planning, implementation, and risk management
efforts.
 We recognize that public policy work is by nature
complex and resistant to simple categorization.
 We also recognize that individual and institutional
actors typically have multiple roles in the public
policy process.
20
Key Term: Policy
Policy is a principle or protocol adopted by a government or
private sector entity for the purpose of guiding decisions or
behavior.
 Wallace examples: Appropriate use of technology in the
work place; matching employee gifts to charitable
organizations
 Non-Wallace examples: The Boy Scouts allowing gay
members; the Metropolitan Museum of Art opening on
Mondays
Policy includes, but is not limited to, public policy.
21
Key Term: Public Policy
Public policy is the action taken by a government
entity or its representatives to address a particular
issue. This action may consist of laws, regulatory
measures, enforcement priorities and/or funding
priorities.
 Examples:
 Congress passed the Every Student Succeeds Act
in 2015 that delegates substantial discretion to
states and districts over how to spend federal K-12
education dollars.
 Governor Haslam of Tennessee announced plans
in March to spend $3.5 million to improve the
state’s principal pipeline.
22
Key Terms: Public Policy Roles
 Constitutional policymakers are elected or appointed officials to whom a
federal or state constitution explicitly grants authority to set public policy.
 Delegated policymakers are appointed officials who operate on the basis of
authority granted by constitutional policymakers, e.g., leaders of national
administrative agencies, such as the Federal Communications Commission
and the Environmental Protection Agency.
 Implementers are public agencies, service providers and other entities that
translate public policy goals and objectives into ongoing practice by
establishing operational rules, regulations or guidelines; allocating resources;
or assigning and training personnel.
 Influencers—such as interest groups, political parties, research organizations,
and communications and media outlets—are entities that do not have legal
authority to set or implement public policy but provide information, develop
policy proposals, exert pressure and seek to persuade.
 Policy entrepreneurs are individuals or institutions that seek to introduce
public policy innovations and actively engage in the public policy process to
advance their agenda. They can be policymakers, influencers or
implementers.
23
Key Terms: Government Entities
Government entities in the public policy process can include
both government institutions themselves and those bodies
empowered by institutions. They can serve as policymakers,
influencers or implementers.
 Federal and state governments have the authority to enact
and enforce public policy via federal or state constitution.
 Local governments, such as cities and counties, are
jurisdictions created by states and derive their power to enact
and enforce public policy from the state (or the federal
government in the case of Washington, D.C.) that created
them.
 Instrumentalities are entities created and operated for a
specific public purpose as determined by federal or state
statute. Generally, an instrumentality’s powers are limited in
accordance with the purpose that it serves.
24

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Charting a Careful Course in Public Policy Engagement

  • 1. One Foundation’s Approach to Framing and Managing Public Policy Engagement Risks Kenneth W. Austin, General Counsel The Wallace Foundation Presentation for Council on Foundations Public Policy Breakfast Roundtable April 13, 2018
  • 2. Agenda • Background: The Wallace Foundation and public policy • Five risks in public policy engagement, and a framework for managing it • Mini case study of its application • Discussion: What is your approach? 2
  • 3. About The Wallace Foundation The mission of The Wallace Foundation is to foster  improvements in learning and enrichment for disadvantaged children and  the vitality of the arts for everyone. 3
  • 4. Our goal: Generating dual benefits 4 Benefits for the broader field through credible knowledge Benefits for our partners, e.g. improved services and capacity
  • 5. ‘The Wallace Approach 2.0’ 5 Understand the Context (Engage with the external environment to identify knowledge gaps, field interest, and time lines) Catalyze Broad Impact (Improve practice and policy nationwide) Generate Improvements and Insights (Build promising new approaches and new evidence/knowledge)
  • 6. Why – and how – we approached public policy engagement  In 2013 we concluded – with input from field leaders – we could be more systematic and intentional in engaging policymakers  We had already been broadly sharing evidence with policymakers on our website (800,000 downloads last year)  To be more systematic, we realized that we had to:  Develop principles for public policy engagement  Be clear-eyed about risks - legal and otherwise – as well as benefits  Identify ways to assess and manage those risks 6
  • 7. Agenda • Background: The Wallace Foundation and public policy • Our framework for managing public policy engagement • Mini case study of its application • Discussion: What is your approach? 7
  • 8. Guiding Principles for Public Policy Engagement: ‘We say more only as we know more’ • We act at all times in ways that reflect our commitment to sharing only reliable, credible information and evidence with policymakers, practitioners and others. • We seek to ensure that we are always viewed as a nonpartisan “honest broker” of useful lessons and evidence. • We recommend options for specific policies and practices only when we have experience and evidence of their effectiveness, seeking to avoid causing harm or creating negative unintended consequences. • We embrace the full range of evidence, actively seeking out counter indicators of the soundness of our policy strategies, and acknowledging contrary evidence in our policy analysis. • We always offer a set of evidence-based policy options, not a single prescription, because we recognize that evidence rarely suggests a single policy solution and that policy is most effective when adapted to local circumstances. • We comply fully at all times with the laws governing private foundation activities in the public policy realm. 8
  • 9. Windows of Opportunity Policy windows open and close unpredictably Policy Window Framework A. Priority B. Feasible Solutions C. Insufficient Opposition Policy Setting Policy Implementation Bridged by formal govt. action* * Formal govt. actions include enactment of laws, court decisions, executive orders, etc. 9
  • 10. Five-pronged strategy Limited to areas where we have evidence of effectiveness 10 Proactive work at the state and district levels Defensive work Support work of partners at the federal level Preparation Commissioning policy relevant research Monitoring for threats and opportunities Evaluation for continuous learning
  • 11. Five types of risk we identified in public policy engagement  Reputational Risk – Unwanted controversy to the foundation and/or undermining of our reputation as a source of credible information.  Opportunity Cost Risk – We fail to produce the desired policy change and the same resources could have been put to better use elsewhere.  Risk of Policy Failure – Once achieved, the policy goal does not result in the desired outcomes.  Risk of Harm – Once achieved, the policy goal creates unintended negative consequences.  Legal Risk – We are accused of having violated laws or regulations and incur legal defense costs and/or penalties up to and including losing our tax-exempt status as a 501(c)3 organization.* 11 *To our knowledge, there is scant case law regarding the application of the lobbying restrictions on private foundations and regulators have also provided little in the way of guidance concerning these laws.
  • 12. A risk management approach Five types of risk  Reputational  Opportunity cost  Policy failure  Harm  Legal How Wallace manages risk  Engaging in public policy only when we have solid evidence of effectiveness  Developing policy options  Defining risk tolerance w/board  Having clear roles and processes to mitigate risk  ‘Enhanced review process’ when risk is substantial  Lexicon  Training for staff  Government relations firm 12
  • 13. Agenda • Background: The Wallace Foundation and public policy • Five risks in public policy engagement, and a framework for managing it • Mini case study of its application • Discussion: What is your approach? 13
  • 14. Case study of Florida testimony: An invite  Wallace invited to provide testimony before a subcommittee of Florida’s House Education Committee  Informational hearing designed to help legislators better understand issues/opportunities in education leadership and decide whether to explore measures to strengthen effectiveness of school leadership  No legislation was pending at the time of the request  Using our Enhanced Review Process for public policy engagement, we decided to send a representative to testify at the hearing to further our goal of sharing evidence and lessons Wallace has learned about effective training and support of school principals 14
  • 15. Case study: Identifying steps to mitigate risk  Under federal tax regulations, private foundations cannot address the merits of specific legislative proposals or encourage action on legislation  Our public policy risk assessment process found that no legislation was pending, and since we were invited to testify, we saw testifying as falling outside the legal prohibition  We further mitigated reputational and other risks by:  Giving our staff representative legal training on policy engagement  Not addressing the merits of or encouraging action on any legislation  Using an existing presentation that had worked well for Wallace in past briefings as it was non-partisan and presented options  Afterwards the Education Committee included provisions regarding principal preparation in a proposed school administration bill; we don’t know whether, or to what extent, Wallace’s testimony led to the inclusion of these provisions 15
  • 16. Case study: A request we declined as we saw no way to adequately mitigate the risks  Subsequently a Florida state education official asked Wallace to express support for the legislation when it came up for consideration by the full House of Representatives  Using our Enhanced Process, we decided to politely decline the request and not to express support for the legislation  Given that there was pending legislation in Florida’s House, we did not see a way to offer support of the legislation to the full body that would also enable us to mitigate our legal risks.  The bill ultimately passed the Florida House unanimously 16
  • 17. Agenda • Background: The Wallace Foundation and public policy • Five risks in public policy engagement, and a framework for managing it • Mini case study of its application • Discussion: What is your approach? 17
  • 18. Discussion  What approaches have you used to manage public policy engagement risks?  What lessons have you learned?  Do you have questions about our approach that would be helpful to have answered? 18
  • 20. Wallace Public Policy Lexicon  Developed in 2013  Offers a common Wallace vocabulary to support a shared understanding and consistent use of public policy-relevant terms and to help us in our initiative planning, implementation, and risk management efforts.  We recognize that public policy work is by nature complex and resistant to simple categorization.  We also recognize that individual and institutional actors typically have multiple roles in the public policy process. 20
  • 21. Key Term: Policy Policy is a principle or protocol adopted by a government or private sector entity for the purpose of guiding decisions or behavior.  Wallace examples: Appropriate use of technology in the work place; matching employee gifts to charitable organizations  Non-Wallace examples: The Boy Scouts allowing gay members; the Metropolitan Museum of Art opening on Mondays Policy includes, but is not limited to, public policy. 21
  • 22. Key Term: Public Policy Public policy is the action taken by a government entity or its representatives to address a particular issue. This action may consist of laws, regulatory measures, enforcement priorities and/or funding priorities.  Examples:  Congress passed the Every Student Succeeds Act in 2015 that delegates substantial discretion to states and districts over how to spend federal K-12 education dollars.  Governor Haslam of Tennessee announced plans in March to spend $3.5 million to improve the state’s principal pipeline. 22
  • 23. Key Terms: Public Policy Roles  Constitutional policymakers are elected or appointed officials to whom a federal or state constitution explicitly grants authority to set public policy.  Delegated policymakers are appointed officials who operate on the basis of authority granted by constitutional policymakers, e.g., leaders of national administrative agencies, such as the Federal Communications Commission and the Environmental Protection Agency.  Implementers are public agencies, service providers and other entities that translate public policy goals and objectives into ongoing practice by establishing operational rules, regulations or guidelines; allocating resources; or assigning and training personnel.  Influencers—such as interest groups, political parties, research organizations, and communications and media outlets—are entities that do not have legal authority to set or implement public policy but provide information, develop policy proposals, exert pressure and seek to persuade.  Policy entrepreneurs are individuals or institutions that seek to introduce public policy innovations and actively engage in the public policy process to advance their agenda. They can be policymakers, influencers or implementers. 23
  • 24. Key Terms: Government Entities Government entities in the public policy process can include both government institutions themselves and those bodies empowered by institutions. They can serve as policymakers, influencers or implementers.  Federal and state governments have the authority to enact and enforce public policy via federal or state constitution.  Local governments, such as cities and counties, are jurisdictions created by states and derive their power to enact and enforce public policy from the state (or the federal government in the case of Washington, D.C.) that created them.  Instrumentalities are entities created and operated for a specific public purpose as determined by federal or state statute. Generally, an instrumentality’s powers are limited in accordance with the purpose that it serves. 24

Editor's Notes

  1. As part of the approach that underlies all our strategies, we aim to catalyze broad impact. One of the ways we explicitly state that we were seek to do this is by improving in public policy. We acknowledge that having explicit policy goals and pursuing strategies to attain them involves accepting risks that needed to be identified and managed.
  2. Report released at a presentation at Roosevelt House – the public policy institute of Hunter College – on May 20.