Creating an effective PR foundation and strategies
John Simmons - Award Winning Communicator
1. John Simmons
AWARD WINNING COMMUNICATOR, STRATEGIC PLANNER AND PROBLEM SOLVER
Fishers, IN • 305-903-5705 • Johosim@Outlook.com
Professional Summary
Demonstrated experience in designing, implementing and maintaining effective communication programs
across large-scale organizations
Areas of Expertise
Writing:
Exceptional writing, editing, proofreading and journalistic abilities that support enhance organizational
initiatives, including planning editing and writing content for a variety of communication mediums:
Intranet
Posters
Banners
Newsletters
Magazines
Events and Galas
Team Meetings
Annual Event and
Communication
Calendars
Infographics
Reports
Presentations
Opinion Pieces
Scripts
Talking Points
Advertisements
Brochures
Posters
Multi-Media Content
Social Media Posts
Articles
Blogs
Website Copy
Press Releases
Advertisements
Flyers
Fact Sheets
Public Speaking & Interpersonal Skills:
Effective internal and external communicator with the following abilities:
Customer and donor engagement
Storyboarding with creative teams
Participating in focus groups
Crisis response and organizational perception and reputation management
Draft messages for presentation in written and spoken form
Prepare and deliver presentations at organizational events
Research:
Expertise in research that supports communication efforts, including:
Raising financial and public support
Convincing supporters to fund research
Writing grant proposals
Constructing surveys and questionnaires
Data collection and analysis
Presenting data findings to conference planners, stakeholders and supporters
2. Computer Skills: Functional use Microsoft Office (Word, Excel, Outlook and PowerPoint), in creating
templates, scheduling, tracking changes and creating presentations
Professional Experience
NEW YORK CITY – MIAMI – AUSTIN – INDIANAPOLIS
Contract Writer, Special Projects
The Children’s Museum | Indianapolis, IN | 2017
Advancing the mission and impact by assisting with focus groups to increase attendance levels based on
purchasing options, FAQ’s, press releases and strategic marketing materials.
Senior Analyst, Reputation Management
Nielsen | New York, NY | 03/03 – 07/16
Improved and developed strategies for maintaining or advancing customer’s image among stakeholders and to
achieve strategic initiatives in the division of Reputation Management and Public Affairs (RMPA).
Content Chief
Bradera.com and Black Book Marketing Group| New York, NY | 07/00 – 02/03
Wrote and edited all content published on national websites (i.e. Portfoios.com and Blackbook.com),
newsletters, direct mailings, market brochures and feature articles.
Owner
Simmons, Ink| Miami, FL | 5/96 – 7/00
Owned and managed a communication business, working with corporate reputation and branding, including:
Ryder Trucking Systems, Burger King, Sensormatic Electronics, Bascom Palmer Eye Institute, Kemper
Insurance and Perry Ellis International.
Professional Accomplishments
Promoted four (4) times in a thirteen (13) year career at Nielson from Research Assistant (03/03 – 03/04)
to Senior Analyst (08/14 – 07/16)
20 + individual awards for writing by awarding groups including: Nielson’s Simply Excellent for
exceptional service to clients, ADDY and International Association of Business Communicators
Received 68 million views online for articles and infographics supporting Pearson Education’s initiative to
promote students’ use of mobile devices as classroom learning aids
Examined factors impacting students in North America from enrolling in college. The Results were
presented in testimony to Congress to create awareness of financial aid opportunities to low-income
families.
Education
Master’s in Communication | University of Miami
Emphasis: Video and Motion Picture Production
Bachelor of Science: Journalism | Indiana University
Phi Betta Kappa, Wendell L Wilkie Fellow