Social media marketer Joe Ariniello highlights his work promoting the #WillRunForFroyo contest on Instagram to get people to post about running at FroYo Runs in exchange for frozen yogurt, which generated over 4,700 Instagram posts. He also promoted LoziLu on social media.

1. Social Media Marketing
Joe Ariniello

2. Highlights of my social
media work

3. FroYo Run

6. #WillRunForFroyo
Event hashtag used to promote
on-site contest & sharing at
FroYo Runs in 2015 & 2016.
Targeted for Instagram.
4700 posts to date

13. LoziLu

17. Thanks For Looking!