On June 22nd, 2018, Lisa Cooper, VP of Integrated Services at Aware360, and Jackie Onyszko, HSE Manager at Titan Energy Services, outlined the most important things every manager needs to keep their drivers safe. In this webinar recording you'll learn how new technology that offers ongoing, predictive insights for managers and accurate, contextual assessments for drivers can reduce incidents as well as improve your bottom line.
To get the recording of the webinar, follow this link: https://mailchi.mp/aware360.com/driver_webinar
2. Aware360
Connecting Your Workforce
Aware360 understands people are the most
important part of any workplace
• We connect people with personal technology
for safety
• 20+ years of providing monitoring solutions for
government and industry
• Manage responses to 100K+ alerts per year
4. Driving is the most dangerous task an employee does; statistics show that
41% of all fatal workplace injuries are caused by motor
vehicle accidents.
According to the National Safety Council, an alarming 90% of crashes
are caused by human error.
What is Driver Behavior?
6. Makes you 8x more likely to be in a crash
Causes 5x more accidents than drunk driving
Kills 3,000-6,000 people annually in the US
*Checking a text for 5 seconds, at 90km/h (55mph) means you
drove the length of a football field blindfolded
Texting and driving:
7. New ways of
preventing driver
safety incidents
“Safety is not the absence of events; safety is the presence of defenses.”
- Todd Conklin, Pre-Accident Investigations: An Introduction to Organizational Safety
8. Why is Action
Required?
1 of 4 car accidents in the United States is
caused by texting and driving.
Globally, on average 3,287 people die on the
road every day!
Road crashes cost $518 billion (USD) globally
each year
9. The Invisible Cost of Injury
and Fatalities
9
• Company Morale
• Family hardship or devastation
• Personal life impact
• Brand Impact
10. What is Driver Behavior Modification?
Part of overall safety initiatives Important Considerations
11. Building Trust in the
Workforce
Fairness in data analysis
Communication
Transparency
Unfortunately, it has become a habit for most of us …. We operate on autopilot … think about your drive home everyday ….
And sadly .. Driving is the most dangerous task …
Client know this, but a good reminder.
Stats according to Arab News and the Saudi Journal of Medicine
Major causes:
#1- Speed
#2 – Improper Turns
Not following road regulations
Distraction
Road Congestion
Animal Crossing
Weather
Deadly Curves
Road Condition - Roadworthiness
Vehicle Condition
Speed – overspeeding combined with inattention
Speed raised to 140 km recently
New problem potential in the summer with “new” drivers – women permitted to drive
Study done in 2001 – indicated 39% of accidents were caused by poor tire health
The higher the speed of a vehicle, the shorter the time a driver has to stop and avoid a crash. A car travelling at 50 km/h will typically require 13 metres in which to stop, while a car travelling at 40 km/h will stop in less than 8.5 metres. — An increase in average speed of 1 km/h typically results in a 3% higher risk of a crash involving injury, with a 4–5% increase for crashes that result in fatalities. — Speed also contributes to the severity of the impact when a collision does occur. For car occupants in a crash with an impact speed of 80 km/h, the likelihood of death is 20 times what it would have been at an impact speed of 30 km/h.
Experience in many countries has shown that the introduction of speed limits will only have a short lived effect on reducing speeds unless accompanied by sustained enforcement
Accidents are more than bent metal, of course these costs exists but the invisible cost is often just a detrimental.
Mohammad can no longer go or participate in his son’s soccer games.
The family breadwinner – fatality or injury can provide great strain on the family
Brand – companies with poor safety history – sometimes have harder time winning business, lose contracts, and potentially lose their licence to operate.
Reduced income
Quality of life
Family relationships – inability to participate as one would normally do or not at all
Inability to participate in a meaningful way to past activities
Potential career change requirements or diminished capacity to perform
License
Financial Impact
Why do people want to change – so they get home each day to be with their loved ones, peer pressure/healthy competition
How will you know your starting point – and what areas need change – baseline is an important starting point
Planning how to get there – what will it take to influence drivers to want to change behavior
What is success – accident and fatality reduction, getting people home safely every day
We know that SA VP’s are behind this initiatve and have asked to lead by example!
How will you engage drivers – driver surveys? Town Halls? Toolbox Talks? Feedback loop?
Incentives – Do you currently have an incentive program for any other initiaves – we will provide examples later on of some industry examples that are finding success and you can decide what works best for your environment and culture.
To maximize success of the program both the driver and the manager requires proper introduction to the technology and how it works / what it does.
Once rolled out the driver will act/do based on his beliefs the manager will act on data … what happens in between are the unknowns.
iDriveAware User guide
Silent period for baseline – 90 days
Switch on verbal coaching
Measure
Feedback
Suggest improvement / training opportunities based on data
User Guide – data and reporting
Incentives / disincentive
Drivers should be part of this process decision, if possible.
Based on organization culture, past experience, demographics, management support, etc.
Best practices
This provides an example of how the organization can approach intervention based on the behaviour of drivers – evidenced by iDrive data. Activators are meant to persuade or direct people. Consequences applied are designed to alter undesired behaviours, or to reinforce desired behaviour. Penalties or disincentives will be based on policy / organization consequent management processes (verbal, written, dismissal, etc.)
Lectures / Training
Demonstrations
Policy
Written activator (prompting)
Commitment (pledge)
Discussion/consensus (bidirectional)
Oral activator (urges desired behavior)
Individual
Goal - Scores
Competition
Incentive
Disincentive
Group
Goal - Scores
Competition
Incentive
Disincentive
Individual
Feedback – Individual weekly comments / criticisms
Verbal coaching in-vehicle (after 90 day silent baseline)
Reward / penalty
Group
Feedback (team reporting, present team’s performance against desired/undesired behavior)
Reward / penalty