4. School Work
The gap
The Problem
There is a disconnect between what college students experience in
a major and what the resulting career is like
AlgoWorkAlgoWork
7. Value Proposition AlgoWork
AlgoWork bridges the gap between college and the
workforce by providing people with the opportunity to
experience their field of study as a career.
AlgoWork
9. - Social media platforms
and article sites for ad
space
- The department of
education
- Schools and
universities
- Career counselors
- Businesses
- Buy ad space
- Updating the
content with the latest
career trends
- Hire designers and
engineers
- Algorithm
- Myers-Briggs survey
- Hubspot to help us
build the back-end
- Pay engineers
- Hosting space and domain name
- Hire marketing and sales people
- Convenient
guidance for students
before graduating
- Provide community
inspiration
- Offer transparent
information
- Article sites, social
media platforms on
web/mobile
- Career counselors
and career events
- Universities and high
schools
- SOM: college students
- SAM: career
counselors,
professionals/adults
changing their careers
- TAM: high schools and
universities
- Service Subscription
- "Buy one, get one more for a low income student" program
- Freemium
- Holistic approach
- Opportunity to have
hands-on experience
- Continuously keeping
track of students'
progress
- Schools buy subscriptions for their students
BMC
10. TAM
SAM
SOM
U.S. market potential:
$2.13 billion
(11 million people)
California market potential:
$0.2 billion
(3 million people)
Bay Area market potential:
$30,000
(400,000 people)
Market Sizing AlgoWorkAlgoWork
11. Community College
(SF, Santa Cruz)
CCA
University of CA
(Berkeley, Davis)
SF State
17 students (ages 19-35)
AlgoWorkWho We Talked To AlgoWork
12. 5 professionals (ages 26-65) 2 high school students (ages 17-18)
Software Engineers Architect
Product Designer Student Advisor
AlgoWorkWho We Talked To Pt. 2 AlgoWork
13. Research Finding 1
There is a big gap between what people learn in a
major and what is asked for in a career, making it
hard to know which skills to focus on.
14. Research Finding 2
It's hard to draw the line between what people think
they should enjoy and what they actually enjoy.
15. Research Finding 3
There is a desire to know what the job is like
before going to school for it.
16. College students who
like their majors
Don’t always like the
resulting career
?
Students don’t know what skills
their lacking for the work force
AlgoWorkFrom Our Research AlgoWork
24. College students
It is difficult for
students to know what
skills they are lacking
in order to be ready
for the workforce.
AlgoWork, a behavior
tracking system that
provides students with
resources and advice for
workforce preparation
Have
Addresses
Use
The Problem The Solution
The People
Our Business Molecule
25. Mission Statement Propositions AlgoWork
At AlgoWork our mission is to ensure every college graduate will have a
career they will love.
Our mission is to ensure expectations between majors and careers are
bridged
At Algowork, our mission is to ensure college students feel confident that the
career path they follow is right for them.
At Algowork, our mission is to ensure no college graduate is ever stuck in a
career they don’t enjoy
33. Funnel
How many people
saw the posts?
2230
Double opt-in: 5
Sign ups: 17
241 page views (how
many people loaded page)
143 visits (how many
people saw the content)
10.8%
59.3%
11.9%
29.4%
6.4%
10.8%
2230 =
100%
# of people
0.8%
0.2%
# to % Conversion
rate
AlgoWork
