The art of selling stripped down to the basics.

1. Selling 101
Let’s get started!

2. What are you selling?
 YOU
 To your peers and co-workers
 To your clients
 To your company
Trust, Confidence, Attitude, Knowledge = ADDED VALUE

3. What are people buying?
 Feelings
 People want to do business with other who make them feel good.
 “I dunno, it just felt right”
 Knowledge
 Know thy product
Yes, there is a product in there somewhere too.

4. Day to Day Implementation
 Don’t underestimate small talk
 Find a way to relate
 Sell yourself > Sell the company > Sell your product
 Develop a relationship on both a business and a personal level
 Ask two questions; one personal and one business.
Relationships, Relationships, Relationships