When you know what the marketing objectives really are and you can create a compelling theme to help tell that story you will begin to CRUSH the competition who are still stuck in logos-on cheap-promos land.
1. COMMON BUSINESS CHALLENGES
Attending a Trade Show
Building Morale
Building Your Brand
Capture the Attention of Your Target Market
Client Incentives
Client Win-Back Promotions
Contests and Drawings
Create Client Loyalty
Employee prizes
Employee Recognition
Employee Service Awards
Exhibiting at a Trade Show
Fundraising
Human Resources
Increase Productivity
Increase Sales
Launching a New Product or Service
Memberships
Promote your company website
Public Relations
Recruiting and hiring new employees
Safety Education and Incentive
Sales Conferences
Sales Training
Thank Your Clients
Training Conferences
2. NOT LOGOS ON STUFF
Themes, themes, themes, themes
themes, themes, themes, themes!
Logos-on-stuff = CHEAP products &
ZERO value!
3. THEMES, CONCEPTS & BIG IDEAS
50's Theme
60's - "Age of Aquarius" or “Peace”
70's
African Safari
All American
American Indian
Art Deco
Back to the Future
Baseball
Beach Party
California
Carnival in Rio
Casino/Monte Carlo
Chicago
Comedy
Cowboy/ Western
Dancing
Dick Tracy
Greek
Hawaiian/Tropical
Halloween
Hair Spray
Hollywood
India
Japanese
Jungle
Knights of the Round Table
Luck of the Irish
Murder Mystery
New York
Ninja
Oscar Theme
Oktoberfest
Oriental Express
Outback/ Australian
Phantom of the Opera
Rebel Motorcycle
Renaissance/Medieval
Space
Sports
Streets of San Francisco
Surfing
The Jetson’s
The Simpson's
Toga
Tropical Island
Underwater/Lost City of Atlantis
Wild West
Winter Wonderland
Wizard of Oz