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F
February 14th 2005
Now through YouTube and other social media, if
you have a talent, anyone can become a star .
• If you can sing
• If you can dance
• If you can put make-up on
• If you like to review video games
• If you can tell jokes
• If you can cook
• Basically if you have talent you have a chance to make it!
The Star of Stratford, Canada-
Justin Bieber (before he was
famous)
https://www.youtube.com/watc
h?v=28VmUxTDU5Q
• “Usher had "Star Search" to launch him out of obscurity at age 13. His
new protégé, Justin Bieber, had YouTube. At 12, Bieber was
posting homemade videos of himself on YouTube and industry
insiders starting taking notice.” (Adib, Desiree. “Pop Star Justin Bieber Is on the Brink of Superstardom.” abc
news, http://abcnews.go.com/GMA/Weekend/teen-pop-star-justin-bieber-discovered-youtube/story?id=9068403)
Justin Bieber Made It! Thanks YouTube!
Kim Kardashian
Sex on YouTube gets views
• Kim Kardashian released a sex tape of her on Youtube and received
over 100million views making her an instant celebrity
(https://www.youtube.com/watch?v=xwzyd82rO7Y).
Can you make money on YouTube?
• The highest paid YouTube star right now is Felix Kejllberg making over
$14 million a year talking about video games he plays while recording
YouTube clips according to Forbes. “These 13 DIY filmmakers—
directors, producers, actors all rolled into one—have made millions
doing what members of older generations may consider more play
than work. By commenting on videogames, serving up comedy,
debriefing about beauty and dancing while playing the violin, they
have attracted millions of fans—and the money in their (or their
parents’) wallets. (October 14, 2015, Forbes.com ).
•
Create good content!
• “Instead, you should create content that addresses your audience’s
needs. Your goal should be to create videos that are helpful, valuable
and compelling to your prospects and clients. If you can blog about it,
you can create a video about it. Your video content may consist of
how-to’s, answers to frequently asked questions, expert interviews,
screen video captures, slide shows and more.” (Brooks, 8 ways to
make marketing valuable on YouTube).
“Reasons for celebration or concern?
• These predictions aren’t all made in a celebratory fashion. Some of
these developments could be exciting, but others horrifying – or at
least distinctly troubling for various reasons.
• Do we want to hand our entertainment choices over to algorithms
whose workings are entirely mysterious to us? What happens to
serendipity: discovering things by accident that we didn’t know we’d
love – or, for that matter, things that challenge our beliefs?
Will YouTube control everything you will ever
be exposed to?
• Is the trade-off between privacy and personalisation worth the risks?
Do we trust YouTube and Google to respect the creators of the shows,
music and games that we enjoy?” (Dredge, Stuart,YouTube is 10 years
old, but what will it look like in 2025?, the guardian,
https://www.theguardian.com/technology/2015/feb/16/youtube-in-
2025-future-predictions).
Dangers of posting your life on YouTube
• Again the dangers of posting your life on YouTube and social media is
becoming a target like what happened to Kim Kardashian and Kanye
West in Paris, France. “French police said the 35-year-old was "tied
up and locked in the bathroom". The crime occurred at 2.30am on
Monday. (Reporters, Telegraph. “ Kim Kardashian's robbers targeted
star after 'seeing jewels on social media'.” The telegraph,
http://www.telegraph.co.uk/news/2016/10/04/kim-kardashians-
robbers-targeted-star-after-seeing-jewels-on-soc/)
What is the future of YouTube?
• “How about this: Web killed print. Mobile will kill TV.
• This is starting to happen and while we can look to Netflix as a major
impact, the real killer is YouTube.
• The epiphany for me was seeing kids queuing around the block to get a
signed copy of YouTube sensation PewDiePie’s book. When had I seen that
before? It was a long time ago. We’ve seen kids queuing for a book and
lining up for a computer game. People queue for a new phone, every year,
but queuing up around the block to get sight of a young guy and a copy of
his signature? Then it dawned on me; that’s Rock and Roll. YouTube is the
new rock and roll.
• (Chambers, Clem. “Google Is The New Apple, And YouTube Is The Future”
Forbes)
“Today’s YouTubers will be tomorrow’s moguls”
• In 2014, YouTube’s biggest star PewDiePie generated 4.1bn views from his
channel. Where will he be in 2025? Quite likely running one of the
world’s biggest entertainment networks, if he fancies the task. Today’s
fresh-faced YouTubers will be tomorrow’s superbroadcasting moguls.
• PewDiePie – Felix Kjellberg – has already hinted that he thinks he could
do a better job at running a multi-channel network (MCN) than current
companies in that area: “So far, all the networks have been managed in
such an incredibly poor way, it’s embarrassing really,” he said in October
2014.
• (Dredge, Stuart,YouTube is 10 years old, but what will it look like in 2025?,
the guardian)
But not everyone will make it even with the power
of YouTube.https://www.youtube.com/watch?v=Mz686B54J9U
• I too started posting videos of myself on YouTube in 2007.
Or maybe I am about to make it too?https://www.youtube.com/watch?v=TJvQAm2vl2Q&t=10s
https://www.youtube.com/watch?v=-ztTlLbtSdw
Showing the trials and tribulations of trying to be
published as a self-published author
https://www.youtube.com/watch?v=uxLcSn-t2_U
Thanks YouTube!

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YouTubePresentation

  • 2. Now through YouTube and other social media, if you have a talent, anyone can become a star . • If you can sing • If you can dance • If you can put make-up on • If you like to review video games • If you can tell jokes • If you can cook • Basically if you have talent you have a chance to make it!
  • 3. The Star of Stratford, Canada- Justin Bieber (before he was famous) https://www.youtube.com/watc h?v=28VmUxTDU5Q
  • 4. • “Usher had "Star Search" to launch him out of obscurity at age 13. His new protégé, Justin Bieber, had YouTube. At 12, Bieber was posting homemade videos of himself on YouTube and industry insiders starting taking notice.” (Adib, Desiree. “Pop Star Justin Bieber Is on the Brink of Superstardom.” abc news, http://abcnews.go.com/GMA/Weekend/teen-pop-star-justin-bieber-discovered-youtube/story?id=9068403)
  • 5. Justin Bieber Made It! Thanks YouTube!
  • 7. Sex on YouTube gets views • Kim Kardashian released a sex tape of her on Youtube and received over 100million views making her an instant celebrity (https://www.youtube.com/watch?v=xwzyd82rO7Y).
  • 8. Can you make money on YouTube? • The highest paid YouTube star right now is Felix Kejllberg making over $14 million a year talking about video games he plays while recording YouTube clips according to Forbes. “These 13 DIY filmmakers— directors, producers, actors all rolled into one—have made millions doing what members of older generations may consider more play than work. By commenting on videogames, serving up comedy, debriefing about beauty and dancing while playing the violin, they have attracted millions of fans—and the money in their (or their parents’) wallets. (October 14, 2015, Forbes.com ). •
  • 9. Create good content! • “Instead, you should create content that addresses your audience’s needs. Your goal should be to create videos that are helpful, valuable and compelling to your prospects and clients. If you can blog about it, you can create a video about it. Your video content may consist of how-to’s, answers to frequently asked questions, expert interviews, screen video captures, slide shows and more.” (Brooks, 8 ways to make marketing valuable on YouTube).
  • 10. “Reasons for celebration or concern? • These predictions aren’t all made in a celebratory fashion. Some of these developments could be exciting, but others horrifying – or at least distinctly troubling for various reasons. • Do we want to hand our entertainment choices over to algorithms whose workings are entirely mysterious to us? What happens to serendipity: discovering things by accident that we didn’t know we’d love – or, for that matter, things that challenge our beliefs?
  • 11. Will YouTube control everything you will ever be exposed to? • Is the trade-off between privacy and personalisation worth the risks? Do we trust YouTube and Google to respect the creators of the shows, music and games that we enjoy?” (Dredge, Stuart,YouTube is 10 years old, but what will it look like in 2025?, the guardian, https://www.theguardian.com/technology/2015/feb/16/youtube-in- 2025-future-predictions).
  • 12. Dangers of posting your life on YouTube • Again the dangers of posting your life on YouTube and social media is becoming a target like what happened to Kim Kardashian and Kanye West in Paris, France. “French police said the 35-year-old was "tied up and locked in the bathroom". The crime occurred at 2.30am on Monday. (Reporters, Telegraph. “ Kim Kardashian's robbers targeted star after 'seeing jewels on social media'.” The telegraph, http://www.telegraph.co.uk/news/2016/10/04/kim-kardashians- robbers-targeted-star-after-seeing-jewels-on-soc/)
  • 13. What is the future of YouTube? • “How about this: Web killed print. Mobile will kill TV. • This is starting to happen and while we can look to Netflix as a major impact, the real killer is YouTube. • The epiphany for me was seeing kids queuing around the block to get a signed copy of YouTube sensation PewDiePie’s book. When had I seen that before? It was a long time ago. We’ve seen kids queuing for a book and lining up for a computer game. People queue for a new phone, every year, but queuing up around the block to get sight of a young guy and a copy of his signature? Then it dawned on me; that’s Rock and Roll. YouTube is the new rock and roll. • (Chambers, Clem. “Google Is The New Apple, And YouTube Is The Future” Forbes)
  • 14. “Today’s YouTubers will be tomorrow’s moguls” • In 2014, YouTube’s biggest star PewDiePie generated 4.1bn views from his channel. Where will he be in 2025? Quite likely running one of the world’s biggest entertainment networks, if he fancies the task. Today’s fresh-faced YouTubers will be tomorrow’s superbroadcasting moguls. • PewDiePie – Felix Kjellberg – has already hinted that he thinks he could do a better job at running a multi-channel network (MCN) than current companies in that area: “So far, all the networks have been managed in such an incredibly poor way, it’s embarrassing really,” he said in October 2014. • (Dredge, Stuart,YouTube is 10 years old, but what will it look like in 2025?, the guardian)
  • 15. But not everyone will make it even with the power of YouTube.https://www.youtube.com/watch?v=Mz686B54J9U • I too started posting videos of myself on YouTube in 2007.
  • 16. Or maybe I am about to make it too?https://www.youtube.com/watch?v=TJvQAm2vl2Q&t=10s
  • 18. Showing the trials and tribulations of trying to be published as a self-published author https://www.youtube.com/watch?v=uxLcSn-t2_U