Reach Communications help coaches develop sales opportunities with growth SME's under the GrowthAccelerator service. This proposal outlines how Reach works with coaches and the potential referral opportunities available

1. Reach Communications
Growth Coach Proposal
May 2015

2. Who are we? How are we different
 A small boutique Lead generation Agency that focuses on High End work a prestigious client base
 We employ very experienced telesales agents with a minimum of 10 yrs direct sales experience
 We don’t follow scripts
 Work on a day rate and include all our services for Telesales in one price
 Project kick-off (Sales Strategy Meeting) with a Director
 Management Reports
 Call recordings
 Account management
 Bespoke cloud based CRM set-up
 Data importing and template set-up for a campaign
 EBlasts & Eshots
 Joining up the Sales and Marketing function effectively
 We take time to understand our clients business and we adopt our approach to suit
 We help develop and effective marketing strategy
 We like to continually improve our approach through open communications
 We research, we prospect we find our way around organizations to get to the right person.
 We use clever technology where we help prioritize our work

3. Client Brief
 GrowthAccelerator Coach Summary
 Various coaches around the UK use Reach to generate suitable and qualified
appointments for GrowthAccelerator
 Reach have all the systems and process in place to make this easy
 Current situation
 Reach has booked over 1000 appointments over the last 3 years for GA now that there is
a 2 year extension Reach is going to continue to offer this service.
 Reach is focusing more on Small and Medium companies as they provide the best return
on investment.
 Target Client
 SME 10-250 employees, All sectors
 Position first and foremost for client pain and GA assistance
 Expected Results
 1-2 appointments per day

4. Results Conversion
Reach Opportunity Development
Per day (based on 60 calls per day)
We will speak to 10 Decision Makers
Expressions of interest 2
Deals (conversions) 0.8 40% conversion
Average deal size £ 5,000 includes L&M
Length of Trial 3 Months 1 Full time resource
Days in trial 16 minimum
New clients 13
Revenue Target £ 64,000
Cost per day £ 250
Cost per trial £ 4,000
Number of deals to cover revenue 1 Assume 50%

5. Tools & Accreditations
 CRM System
 LinkedIn Prospector
 Web Tracking Software
 Digital Marketing to support campaign
 VOIP Call recording
 ISMM (Institute of Sales and Marketing Management)
 Working towards ISO 9001
 Internal and external ongoing training program for all resources – quality and
monitoring occurring daily

6. Staff Values
 We are Open – we under promise and over deliver, we listen and act
accordingly and communicate effectively at all times
 Positive – However demanding the situation, we do what we can, when we
can and we see the positive in everything we do
 Nothing is too much trouble – we go the extra mile and make the client feel
happy at all times

7. Coach Referral Income
 Reach has a lot of referrals from coaches who are actively speaking with SME’s
about increasing there growth. Reach offer a referral commission for clients as
follows
 Telesales
 7% of contract value for a MINIMUM of 16 days i.e 1 day per week for 3 months
 16 days x 250 x 7% = £280
 60 days x 250 x 7% = £1,050
 CRM development
 10% of development cost typically £2000 - £5000
 £50 per license
 i.e £4000 development with 3 staff = £550
 Contact us for more information

8. Experience

9. Testimonials
 ‘Reach have been able to give us what we thought
was impossible. With a team of business advisers,
they were able to provide a scalable resource to
support my Managers. Utilising their knowledge
on CRM they have saved my admin team from
significant reporting as well as delivering the
leads required for this project’. Client
Supporting High Growth Businesses
 As an accredited Growth coach I have the
privilege of working with a range of businesses in
a range of sectors. Many go onto achieving greater
growth, increased profit and employment. Reach
Communications under the management of
Julie Cook are very professional and proactive
and take care to understand the client’s needs
and never take on any assignment they cannot
deliver on. Her staff are highly trained and client
focussed. They have provided me with quality
service, excellent communication and support,
and would recommend this company to any
business serious about increasing their client
base. Consultancy
 ‘Julie and Reach spent time to understand our
business needs and as a result have developed a
great working relationship with our salesforce
and integrated with our sales process
seamlessly. Their systems and people have
proved to be excellent. Consulting Services
Director’
 ‘Having been introduced to Reach, we have been
extremely impressed with not only their ability
to set appointments with exactly the type of
client businesses we are looking for, but also
their excellent communications around
appointment setting and general attention to
our account. Highly recommended’. Business
Doctors

10. What next?
 Thank you and we look forward to meeting with you to help shape a relevant
proposal
 We will get to go through your requirements in more detail and identify a way
to help you to promote the service to your clients
 Thank you
 T: 0161 929 6229
 M: 078855 69307
 E: James@reach-communications.co.uk