The objective of this course is to give students an understanding of the basic principles of marketing in the modern business environment.

1. Marketing Diploma at
ABMS SWITZERLAND
UNIVERSITY

2. The objective of this course is to give students an understanding of the
basic principles of marketing in the modern business environment.

3. Students will study the traditional theories and models of marketing
and how these are applied to real-life marketing practices. Students
will also look briefly at the link between marketing and sales.

4. Learning Outcomes
• Understand key terms and concepts in marketing
• Understand and apply the concepts associated with marketing mix

5. • Understand the marketing of products and services
• Understand and apply marketing communication

7. • Understand the relationship between sales and marketing
• Study Language: this study program taught entirely in English.

8. Advance Your Expertise at ABMS
Connect with learners and leaders just like you in our online associate
bachelor's programs. You will go as far as your mind will take you as a
diploma or associate bachelor's student at ABMS.

9. For Professionals
The Swiss Diploma (Year 1) or Associate of Bachelor's of Business
Administration degree signifies the first level of achievement in any
academic discipline. In our executive bachelor's programs, you will:

10. • Develop and practice innovative research methods.
• Earn the highest quality of education.
• Achieve the expertise to publish in peer-reviewed journals.
• Become a successful researcher and professional.

12. Associate Bachelor's Degree/
Swiss Diploma: 2 years/ 1 year
We have 4 intakes per year:
January, April, July, and October

13. TheSwissdiplomaassociatebachelor'sdegreewilltakeyour
leadershiptothenextlevel.Inourassociatebachelor'sprograms,
youwill:
• Lay the foundation for future for studies and professional
acheivement.
• Study and apply innovative research methods.
• Combine applied research and professional practice.

15. • Prepare to make an impact in policy and practice.
• Learn strategies to facilitate more effective, adaptable organizations
and create positive change.
• Become a more innovative leader in your field.

16. Admission Requirements:
• This study program is the 1st academic year of the Bachelor study
program
• Duration: one year
• Degree: Diploma in Marketing

18. • Age: Minimum age 17 years
• Previous study: High school Diploma or equivalent

19. • English level: IELTS or equivalent (Only for students from non-
English speaking countries or students who did not study at English
speaking school)
• Study Method: Online
• Fee: 4900 Euro

20. To know more update, visit us
https://www.abmswiss.com/