1. LEGAL ANDETHICAL CONTRAINTS:UNIT3
TASK2
LEGAL Define the term: How the issue canbe resolved:
ContentClearance: Usingcontentfrom another
company
I will needpermissionfrom
Film4 to use theirlogo.
Who regulatesfilmposters? How isit enforced? How the issue canbe resolved:
The ASA The AdvertisingStandards
Authoritymakessure ads
across the UK follow the
advertisingrules
Use suitable contentforthe
target audience.
Locationagreements How will agreementsbe
reached?
How can thisissue be
resolved?
Agreeingtoanyrestrictionsor
ruleswithpeople incharge of
the certainarea
Verballyorcontractuallyagree
to certainrulesor restrictions
Keeptothe rulesagreedand
don’tbreakanythingor any
rules
Copyright/ copyrighted
materials
Define the term: How can thisissue be
resolved?
Copyright The rights forthe originatorto
printand publishtheir
content,whilstotherswill
have to obtainpermission
fromthe originator
Obtainthe rightpermissions
fromthe originatoror,use non
copyrightcontent.
Ethical – Offensive material Define the term: How can the issue be resolved:
Informedconsent/Talent
release forms
Consentisneededfromactors
to give theirpermissionto
workin the shoot.
Consentwill be neededto
allow the shootto start.This
will be shownthroughthe
model release form.
