A detailed project on plastic industry

2. A
PROJECT REPORT
ON
“LAXMI PLASTICS”
Submitted By
Jainam.A.Mehta
Enrolment No.: 91600425069
Supervisor
Prof.Khusboo Ganatra
A Project submitted to
Marwadi University, Rajkot, India
In partial fulfilment of the requirements for the award of
the degree of
BACHELORS OF BUSINESS
ADMINISTRATION(hons)
JUNE-2018

3. STUDENT DECLARATION
I Jainam Ajitbhai Mehta hereby declare that this project report titled a project report
on laxmi plastics submitted by me to the faculty of liberal studies Marwadi
University is a bonafide work undertaken by me and it is not submitted to any other
university or institution for the award of any degree diploma/certificate or published
any time before.
DATE:

4. COLLEGE CERTIFICATE

5. COMPANY CERTIFICATE

6. PREFACE

7. ACKNOWLEDGEMENT
This project would not have come to fruition without the help of several
individuals to whom I owe many thanks.
My deepest thanks to all the faculties of our department without whose
guidance , support and time this project would have been distant reality.
Also I express special thanks to our Dean for providing
us with the right kind of environment in the college. And our HOD sir
Mr.Paras Rughani for his endless support.
I would like to thank also to the Mr. Bhupendra Chotai the owner at
Laxmi plastics who permitted me to take my training and supported me
on all the information, during the preparation of this project.
JAINAM .A. MEHTA
BBA(hons) SEM -5

8. EXECUTIVE SUMMARY
The organizational study was conducted at Laxmi Plastics,The objective
of the study is To study the organizational structure. To study about the
structure and functioning of various departments.To study how the
management control various departments for the attainment of the
organizational objectives. The organization is into Plastic bags,POP,Sutli
rolls,etc manufacturing. While globalization and economic slowdown in
the worldmarkets threw up new challenges the Laxmi group is busy
chalking out plans to translate these challenges in to opportunity. The
company is going to make a centralization system of the software
network that the progress of work at any levels, at any units, at any
centers can be viewed from the corporate office itself. Each and every
aspect of the business can be checked from the corporate office. At
present company is able to later about 10% of the market requirements. In
order to later the complete needs the company is planning to increase the
production level to maximum extent possible. The company is planning
to increase the present product level of Rajkot units.

9. INDEX
Sr.No. Particulars Pg.No.
1 Introduction and History of Company
2 Vision And Mission of Company
3 Organization Structure
4 Deparmental Study
 Marketing Department
 Finance Department
 Human Resource Department
 Production Department
 Accounting Department
5 SWOT Analysis
6 Overview of Industry & Major Players
7 Porter’s Five Forces Model Analysis of Industry
8 Learning from Internship
9 Conclusion

10. HISTORY OF PLASTIC INDUSTRY
It was in 1862 that Alexander Parks introduced the world’s first-ever
man-made plastic, at the London International Exhibition. “Parkesine,” as
it was called, was marketed as an alternative to ivory and horn that Parks
discovered while trying to develop a synthetic substitute for shellac for
waterproofing.
Though the product was not a commercial success, Parkesine represented
an important first step in the development of man-made plastic. The
material didn’t start to truly show its potential value and diversity of
applications until John Wesley Hyatt in Albany, New York discovered a
way to manufacture an improved version of Parkesine, most commonly
known as celluloid.

11. INTRODUCTION
Laxmi plastics was initiated in the year 1985. It deals with
manufacturing of plastic bags, POP, sutli rolls,Pepsi rolls, etc. Also, it has
its supply throughout Gujarat and some some cities out of Gujarat as
well. Earlier it was using simple machines in its manufacturing but at
present automated machines are used.

12. The plastics industry manufactures polymer materials —
commonly called plastics — and offers services in plastics important to a
range of industries, including packaging, building
and construction, electronics, aerospace, and transportation.
It is part of the chemical industry. In addition, as mineral oil is the
major constituent of plastics, it is regarded a part of the petrochemical
industry.
Besides plastics production, plastics engineering is an important
part of the industrial sector. The latter field is dominated by engineering
plastic as raw material because of its better mechanical and thermal
properties than the more widely used commodity plastics.
A wide variety of plastics raw materials are produced to meet the
material needs of different sectors of the economy. These polymeric
materials are broadly categorized as commodity, engineering and
specialty plastics. Commodity plastics are the major products that account
for bulk of the plastics and in turn for petrochemical industry. Commodity
plastics comprise of Polyethylene (PE), Polypropylene (PP), Polyvinyl
Chloride (PVC) and Polystyrene. While engineering and specialty plastics
are plastics that exhibit superior mechanical and thermal properties in a
wide range of conditions over and above more commonly used
commodity plastics and are used for specific purpose. These include
styrene derivatives (PS/EPS & SAN/ABS), polycarbonate, poly methyl
methacrylate, polycarbonates, poly oxy methylene (POM) plastics etc.
There are three broad types of PE, viz: Low-density Polyethylene
(LDPE), High-density Polyethylene (HDPE) and Linear Low-density
Polyethylene (LLDPE). Major plastic materials like PE and PP are
derived from Ethylene and Propylene respectively, while other plastics

13. such as PVC, PS & ABS and PC are produced from benzene, butadiene
and other feedstock.
Global economic growth is generally interlinked to petrochemical
consumption where plastic is an important partner.
Plastic processing is the pillar of economy in most of the advanced
economies. Per capita consumption of the world is 28 kg whereas India’s
11 kg and China 38 kg, Brazil 32 kgs. USA, Germany, UK, Italy, Spain,
Australia, Japan, Korea, Taiwan it is more than 100 kg. This means India
has big potential to grow and many opportunities. India’s per capita
consumption one of the lowest in Asia.
The Indian plastics industry made a promising beginning in 1957 with
the production of polystyrene. Thereafter, significant progress has been
made, and the industry has grown and diversified rapidly. The industry
spans the country and hosts more than 2,000 exporters. It employs about 4
million people and comprises more than 30,000 processing units, 85-90
percent of which are small and medium-sized enterprises.
 Export of plastic products from India stood at US$ 7.64 billion in
FY 2015-16.
 During 2015-16, major importers of Indian plastic products were
US (US$ 652.28 million), China (US$ 480.8 million), UAE (US$
368.16 million), UK (US$ 271.67 million), Germany (US$ 256.2
million), Turkey (US$ 246.86 million), Italy (US$ 208.29 million),
Iran (US$ 194.5 million), Nepal (US$ 141.2 million) and
Bangladesh (US$ 136.27 million)
 Domestic consumption of plastic is expected to touch 20 million
Metric Tonnes by 2020.

14.  The Indian plastics industry produces and exports a wide range of
raw materials, plastic-moulded extruded goods, polyester films,
moulded / soft luggage items, writing instruments, plastic woven
sacks and bags, polyvinyl chloride (PVC), leather cloth and
sheeting, packaging, consumer goods, sanitary fittings, electrical
accessories, laboratory / medical surgical ware, tarpaulins,
laminates, fishnets, travelware, and others.
 The Indian plastics industry offers excellent potential in terms of
capacity, infrastructure and skilled manpower. It is supported by a
large number of polymer producers, and plastic process machinery
and mould manufacturers in the country.
 Among the industry’s major strengths is the availability of raw
materials in the country. Thus, plastic processors do not have to
depend on imports. These raw materials, including polypropylene,
high-density polyethylene, low-density polyethylene and PVC, are
manufactured domestically.
 The increasing consumption of plastic products, plastic
manufacturers are bullish about the growth prospects of the sector
in FY18. According to industry sources, the Rs 1.2 lakh-crore
polymers sector will grow 10-12 per cent in FY18 and generate as
many as 5 lakh new jobs.
 Per capita plastic consumption in India is about 10 kg per person
while it is about 90-100 kg in the US and 50 kg in Europe. As
application of polymers is increasing in new products and sectors,
the per capita consumption of plastic is set to rise spurring the
growth of plastic manufacturing sector by at least 10 per cent.

15.  The size of plastic manufacturing sector is pegged at 12 million
tonnes.
 New technologies are being developed and usage of polymers is
increasing in newer areas like construction, agriculture, health
and others there by increasing the demand for plastic products.
 Some of the main products manufactured by laxmi plastics are
plastic sutli rolls(image as below)

16. 1) Sutli rolls
We provide a range of Plastic Sutli / Synthetic String Rolls.
These rolls are available in various thickness & quality used for various
purposes such as :
 Stitching
 Binding
Laxmi plastics also produce plastic bags, POP,pepsi rolls..etc..
The below are the images of all products.
2) PLASTIC BAGS:-
A plastic bag, polybag, or pouch is a type of container made of
thin, flexible, plastic film, nonwoven fabric, or plastic textile. Plastic bags
are used for containing and transporting goods such as foods,

17. produce, powders, ice, magazines, chemicals, and waste. It is a common
form of packaging.
Open bags with carrying handles are used in large numbers. Stores
often provide them as a convenience to shoppers. Some stores charge a
nominal fee for a bag. Heavy-duty reusable shopping bags are often
considered environmentally better than single-use paper or plastic
shopping bags. Because of environmental and litter problems, some
locations are working toward a phase-out of lightweight plastic bags.
3) POP (Popsicle Of Plastic)(Bubble wrap)
Bubble wrap is a pliable transparent plastic material used
for packing fragile items. Regularly spaced, protruding air-filled
hemispheres (bubbles) provide cushioning for fragile items.
"Bubble wrap" is a generic trademark owned by Sealed
Air Corporation. In 1957 two inventors named Alfred Fielding
and Marc Chavannes were attempting to create a three-
dimensional plastic wallpaper. Although the idea was a failure,

18. they found that what they did make could be used as packing
material. Sealed Air Corp. was co-founded by Alfred Fielding in
1960.
The term is used generically for similar products, such
as bubble pack, bubble paper, air bubble packing, bubble
wrapping, or aeroplast. Properly Bubble
Wrap and BubbleWrap still are Sealed Air Corporation
registered trademarks.

19. VISION & MISSION OF COMPANY
VISION
A vision statement is a company's road map, indicating both what
the company wants to become and guiding transformational initiatives by
setting a defined direction for the company's growth. Vision statements
undergo minimal revisions during the life of a business, unlike
operational goals which may be updated from year-to-year. Vision
statements can range in length from short sentences to multiple pages.
Vision statements are also formally written and referenced in company
documents rather than, for example, general principles informally
articulated by senior management.
Vision of Laxmi Plastics
To be a leader in Plastic Conversion while providing Quality, Technology
& Professional Development to our customers and the market whilst
catering for our shareholders at all times.

20. MISSION
A mission is not simply a description of an organization by an
external party, but an expression, made by its leaders, of their desires and
intent for the organization. The purpose of a mission statement is to focus
and direct the organization itself. It communicates primarily to the people
who make up the organization—its members or employees—giving them
a shared understanding of the organization's intended direction.
Organizations normally do not change their mission statements over time,
since they define their continuous, ongoing purpose and focus.[4]
Mission of Laxmi Plastics
Going towards a continuous improvement plan and organizational
activities at establishing our company as a pioneer supplier of high quality
plastic products, while serving both local and international markets alike.

21. ORGANIZATION STRUCTURE
An organizational structure defines how activities such as task
allocation, coordination and supervision are directed toward the
achievement of organizational aims.Organizations need to be efficient,
flexible, innovative and caring in order to achieve a sustainable
competitive advantage.Organizational structure can also be considered as
the viewing glass or perspective through which individuals see their
organization and its environment.
OWNER
OWNER:-
BHUPENDRABHAI.N.CHOTAI
MANAGER:-
KAMLESHBHAI.N.CHOTAI
VICE MANAGER:-
BHAGIRATHBHAI CHOTAI
WORKERS
(15 WORKERS)

22. DEPARTMENTAL
STUDY

23. MARKETING MANAGEMENT
DEFINITION:
“Marketing is the science & art of exploring, creating & delivering
value to satisfy the needs of target market at a profit. “
-Philip Kotler
SCOPE OF MARKETING:
Marketing is the most useful tool for any business. All the products
of the firm have to be marketed in order to tap the potential customers.
Marketing of products and services by fulfilling the need and wants of the
customers is required for effective running of the organisation.
In the present situation of globalization, as a big market of the
world, our India is facing toughest competition in every segment. In this
situation the firm must to have good marketing department and good
marketing strategy.
In current scenario marketing is very useful tool for attracting
customers for various products. Old days are gone wherein the customer
had to walk for and ask for the the product. Now firm have to provide
knowledge of their products to their customers and create requirement of
their products among the prospective customer and for that marketing has
become most important tool which connects the customers and products
provided by the firm.

24. 4 Ps OF MARKETING
1. Product
It is very important to make customer aware about your product. or
else your competitors would do that. for this purpose product should be
easily made available to its customers. along with proper quality.Even
customers should be made aware about all that the firm is selling in the
market. that is in this firm is:
 Pepsi rolls
 Plastic bags
 Sutli rolls
 POPs,etc

25. 2. Place
Customers can access anywhere with their requirements. for this
reason proper place should me made available i.e- retail outlest. so
customers can easiy approach that anc can satisfy their needs.
This helps to retain customers and make new ones.
3. Price
Price is main consideration forn any business firms whether
manafacturing goods or proving service. pricie should be competetive so
that firm can attain maximum benefit out of it.
Here in the firm(laxmi plastics) the firms enjoys benefit derived from its
price compared to other competetive firm.
4. Promotion
As the firm is not so large there is no such big promotions done by the
firm.

26. FINANCE DEPARTMENT
In the absence of financial data of the company. An hypothetical
data of the related firm of plastics industry is taken for the calculation
purpose.
Ratio analysis is useful tool for management that will improve
understanding of financial results and trend over a period of time. For the
purpose of strategies making managers will use ratio analysis as a tool to
identify strength and weakness.
Ratio analysis is a process of interpreting numerical relationship
based on financial statements. It is a yardstick that provides measure
between two figures.
Ratios can be classified into four major categories which are as
follows:

27. As per the data available through sources of the year 2013 and
2014 ratio analysis is as follows:
PARTICULARS 2012 2013
CURRENT 2.10 times 2.18 times
RATIO:
QUICK 1.50 times 1.80 times
RATIO/LIQUID
RATIO:
GROSS PROFIT 40% 47%
RATIO:
TOTAL ASSETS 1.07 times 0.89 times
TURNOVER
RATIO:
DEBTORS 8.91 times 8.97 times
TURNOVER
RATIO:
FIXED ASSETS 3.15 times 2.50 times
TURNOVER
RATIO:

28. Interpretations of the above ratios are as follows:
1. Current ratio:
Current ratio indicates total currents assets available to pay current
liabilities of the business. For this purpose current ratio for 2012 was 2.10
times and that of in 2013 was 2.18 times this indicates increased in
companies current ratio and in 2013 company have 2.18 times more
current assets than that of current liabilities.
2. Debtors turnover ratio:
Debtors turnover ratio measures how many times a business can
turn its account receivable into cash during a period. This is also called
receivable turnover ratio. If the ratio is high it indicates that company can
recover its cash fast and if ratio is low the company takes time to recover
its cash from its debtors. In 2012 it was 8.91 times and in 2013 it was
8.97 times. Thus company in 2014 realized its cash in long period than
that of 2013.
3. Quick ratio:
Quick ratio or acid test ratio shows ability of a company to pay its
current liabilities when they come due with only quick assets. Cash or
cash equivalents and current account receivables are considered. Here for
2012 it was 1.50 times which increased to 1.80 times in 2013.

29. 4. Total assets turnover ratio:
Asset turnover ratio is the ratio of the value of the company's
sales or revenues generated relative to the value of its assets. It shows
efficiency with which a company is deploying its assets to generate
revenue. In 2012 company this ratio was 1.07 times then declined to
0.89 times in 2013.
Gross profit ratio:
Gross profit ratio shows relationship between gross profit and net
sales revenue. It is popular tool to evaluate operational performance of
the business. Higher ratio shows higher profit and vice versa. In 2012
GP ratio was 40% which declined in 2013 to 47%.

30. HUMAN RESOURCE DEPARTMENT
Laxmi plastics is an manufacturing firm. Here the workers are
required with technical skills rather than intellectual skills and high
degree qualifications. And in the firm there are 15-20 workers
working.
Recruitment and selection process
Recruitment refers to the process of identifying and encouraging
prospective employees to apply for jobs, selection is concerned with
picking the right candidates from the pool of applicants.
Here the recruitment is done by giving advertisement in the
newspaper. As and when the individual arrive for inquiry they are made
aware of all the technical aspects of the machines they have to work
with. once they complete this procedure they are appointed with the
firm.

31. Usually selection is done only if they have experience of 1 year or
above. And in case of freshers their willingness is taken into
consideration in hiring them.
Type of training provided to employees
Training means giving new or current employees the skills they
need to perform their job or tasks.
Training can be classified into 2 types they are as follows:
1 on-the-job training.
2 off-the-job training.

32. Here in the firm the employees are provided on the job training. Which
is provided in the organization and during the working hours of the firm.
The most experience worker of the firm teach other recruited employee
about the working.
Even they are taught technical requirements to perform their job.

33. Performance appraisal for salary
Performance appraisal refers to as a performance review or
performance evaluation. It is a method by which job job performance of
an employee is documented and evaluated.
Performance appraisal is done once or twice in a year to review
the performance of the worker. As it is Goal oriented, salary is
increased on the basis of performance appraisal.
If they have performed as per goals and standards they are been
provided with increased salary. Evaluation is done on scale basis.

34. Disputes in the firm
Disputes refers to Disagreement followed by opposition
against something.Disagreement followed by opposition against
something.
In the firm disputes are held usually for working hours or
during night shifts. Employees are on rotation as when night shifts are
to be done.

35. PRODUCTION MANAGEMENT
In absence of financial data for production and operation
management here for the purpose of CEC firms factors affecting
facility location planning is been taken into consideration
1. Customer proximity:
The location of the firm is selected in such a manner that
customers location are closer. due to these less transportation cost is
incurred. even customers can locate the firm easily. sometime it may
happen that goods are to be returned back even that become easy.

36. 2. Environmental policy:
Environment protection is importent concern for any business. for
any firm's sustainability environmental protection is very important. laxmi
plastics firm is taking care of this on serious note by proper disposal of its
plastic waste. and recycling it as much as possible.

37. 3. Basic amenities:
The area where the firm is located is not so far away from the city
due to which basic amenities are available as an when required. even easy
supply of water is available and there are many industries in nearyby area
the firm enjoys benefit available to all industries.
INPUT-OUTPUT PROCESS:
Input of raw materials are done in such a way that production is
carried out smoothly with any intereption. raw material required are:
plastic granules.
This are plastic granules:

38. This material is processed in machine and output is produced in
form of sutli, pepsi rolls etc.
After that packing are done and dispatch is undertaken to the
concerned party as per their order.

39. ACCOUNTING MANAGEMENT
CASE STUDY 1:
Gemini Steel Ltd. Manufactures single product for which market
demand exist for additional quantity; present sales of Rs. 60000 per
month utilize only 60% capacity of the plant.
Marketing manager assures that with the reduction of 10% price he
would be in a position to increase the sales by about 25% to 30%
The following data are available:
Selling price Rs 10 per
unit Variable cost Rs 3 per
unit
Semi variable cost Rs 6000 fixed + 50 paise per unit
Fixed cost Rs20000 at present level estimated to be 24000 at 80%
output
You are required to give answer of following :
1) Prepare statement showing operating profits at 60%, 70% and
80% levels at current selling price.
2) What will be the operating profits at proposed selling price at the
above levels?
3) Is there any difference between fixed budget and flexible budget?
Discuss.

40. SOLUTION :
Gemini Steel Ltd.
(1) Statement showing operating profit at current prices
Particulars 60% 70% 80%capacity
Output and sales 6000 7000 8000
amount Amount amount
Sales@10Rs 60000 70000 80000
Cost:
Variable cost 18000 21000 24000
Semi variable cost 9000 9500 10000
Fixed cost 20000 20000 24000
Total cost 47000 50500 58000
Profit (SP- Cost) 13000 19500 22000

41. (2) Statement showing operating profit at current prices
Particulars 60% 70% 80%capacity
Output and sales 6000 7000 8000
Amount amount amount
Sales@9 per unit 54000 63000 72000
Cost:
Variable cost 18000 21000 24000
Semi variable cost 9000 9500 10000
Fixed cost 20000 20000 24000
Total cost 47000 50500 58000
Profit (SP- Cost) 7000 12500 14000

42. Difference between fixed and flexible budget
FIXED BUDGET FLEXIBLE BUDGET
Fixed budget is designed to remain Flexible budget is designed to change
unchanged irrespective of the level of in relation to the level of activity
activity attained. attained.
Fixed budget assumes static business Flexible budget is based on the
Conditions assumption of changing business
conditions.
Fixed budget is prepared for only one Flexible budgets may be prepared for
level of activity different capacity levels or for any
level of activity
Fixed budget figures are not changed Flexible budget figures are adjusted
when actual level of activity changes according to the actual level of activity
attained.
When actual level of activity differs When actual level of activity differs
from budgeted level of activity then in from budgeted level of activity then in
fixed budget meaningful comparison flexible budget meaningful comparison
between actual and budget figure is between actual and budget figure is
not possible possible
Under changing business Under changing business environment,
environments, fixed budgets have very flexible budget are very useful for cost
limited use for control control and performance evaluation
under changing business
environments

43. SWOT ANALYSIS
SWOT analysis stands for Strength, Weakness,
opportunities and Threats. SWOT Analysis is very much useful
for management study. SWOT Analysis according to LAXMI
PLASTICS.
STRENGTH
 Availability of low cost labot
 Independence
 Good Customer relation
WEAKNESS
 Health Hazards
 Low promoting industry
 Low innovation
 Low R & D
OPPORTUNITIES
 Booming automotive sector
 Food Packaging-Riding high
 Can use Updated
Technology
THREATS
 Government bans
 Fluctuating raw material prices
 Competition
 Shortfall of skilled labor

44. OVERVIEW OF INDUSTRY AND MAJOR
PLAYERS
The plastics industry in India has developed and diversified
significantly since its inception in 1957. The Indian plastics market has
now grown to become one of the leading sectors in the country’s
economy, consisting of over 30,000 firms and employing more than 4
million people. India is also one of the world’s top exporters of plastics
products. The industry manufactures and exports a variety of raw
materials, laminates, electronic accessories, medical ware, and consumer
goods. These plastic products are exported to more than 150 countries,
mainly in Europe, Africa and Asia.
The plastics industry in India also provides plastic materials to
several other industries like automotive, consumer packaging, and
electronics. Over the last few decades, the demand for and usage of
plastics in several industries has increased tremendously. Over the last 5
years, the Indian plastic industry has grown by 13% annually. A similar
growth rate is expected to continue in 2016-17, and the size of the
industry is expected to reach around USD 25 billion by then.
The Growth of Indian Plastics Industry
The growth rate of the Indian plastics industry is among the highest
in the world, with plastics consumption growing at 16% per year
(compared to 10% p.a. in China and around 2.5% p.a. in the UK).
Considering a growing middle class (currently around 50 million) with
low per capita consumption of plastics (currently 9.7kg per head), this

45. high growing rate is likely to continue, as the per capita consumption of
plastics will inevitably increase. The Plastindia Foundation estimated that
plastics consumption in India is likely to reach 16kg per head by 2015.
Although India’s plastics industry has been hit by the country’s
general economic crisis over the last two years, including the weakening
rupee, underlying economic activity remains strong as the usage of plastic
is growing in more and more sectors, opening new markets and replacing
traditional materials.
As domestic plastics demand and consumption in India continue to
grow at about twice the rate of India’s overall economy, polymers is one
of the highest segments with an expected growth rate of between 8-12% a
year through 2020. India’s plastics industry believes the market will see
more than double its polymer consumption by 2020, reaching 20 million
metric tons.

46. MAJOR PLAYES OF INDUSTRY IN RAJKOT
1. JAGDISH PLASTIC INDUSTRIES
2. BALAJI PLASTIC INDUSTRIES
2.

47. 3. SUPER PLASTIC INDUSTRIES
4. KRISHNA PLASTIC INDUSTRIES

48. PORTER’S FIVE FORCES MODEL
ANALYSIS OF INDUSTRY
Porter's Five Forces is a business analysis model that helps to
explain why different industries are able to sustain different levels of
profitability. The model was originally published in Michael Porter's
book, "Competitive Strategy: Techniques for Analyzing Industries and
Competitors" in 1980. The model is widely used to analyze the industry
structure of a company as well as its corporate strategy. Porter identified
five undeniable forces that play a part in shaping every market and
industry in the world. The forces are frequently used to measure
competition intensity, attractiveness and profitability of an industry or
market. These forces are:
1. Competition in the industry;
2. Potential of new entrants into the industry;
3. Power of suppliers;
4. Power of customers;
5. Threat of substitute products.
Below is the porter’s five force model of Laxmi Plastics :-
1. THREAT OF NEW ENTRANTS:-
The threat of new entrants for Laxmi Plastics is high because any
plastic companies can enter in market any time with low investments.

49. 2. THREAT OF SUBSTITUTES :-
In Laxmi plastics the threat of substitutes are high.Krishna,Super,Balaji
industries are doing there business well, so if the Laxmi plastics do any
fault then the customers are easily moving in other company products.
3. BARGAINING POWER OF BUYERS :-
If there are too many sellers in an industry and too few buyers in the same
industry, the profitability will be low because the buyers dictate the price.
So, here the bargaining power of buyers is high.
4. BARGAINING POWER OF SUPPLIERS :-
Too many buyers and very few sellers: So the sellers set and dictate the
price. So the bargaining power of suppliers is very low.
5. CURRENT RIVALRY :-
Rivalry means Competition. The level of competition amongst the
competitors is one factors that determines the industry’s profitability.
The profitability will be low as there are too many competitors and all
of them are equal in size. On the other hand , if there are few
competitors and market is large, so. Profitability is high and not so
fierce. So Laxmi Plastics main rivalry are Jagdish Plastic, Krishna
Plastic and lots of local manufacturer company .

50. LEARNING FROM THE INTERNSHIP
Practical Things I learned from the project were.,
1. Gain knowledge about practical marketing,financial,human
resource,production,and accounting practices.
2. Learnt how to fulfill various tasks and handle pressures,learing how
to reach deadlines with your mind skills and with innovation.
3. With internship we can get an idea of our biggest strengths, to
overcome our various weaknesses, and to work upon our areas
which needs improvement.
4. Working in a professional setting for the first time was difficult but
it is the best way to learn how to navigate the working world
through real life.
5. From my internship I got better idea of the appropriate way to
behave as a professional.
6. This will help me in future when I will be giving interviews for
jobs, I will be more confident.
7. I have learnt to work hard even if the task is small or seems
unimportant.

51. CONCLUSION
During my internship in “Laxmi Plastics'' I had an opportunity to
practically use my associate and skills which I have increased during my
study as well as I gained knowledgeable different skills during
internship.It also helped to learn about the manufacturing sector working
in Gujarat its procedure and products and services.Here in the report I
have tried my best to give very informative and useful details concerning
my internship in “Laxmi Plastics” and I believe that by reading this one
would agree with me that gaining hands on experience of what we learn
in books is as important and useful as any other thing. I was lucky enough
to shelter a position as an intern here and thereby able to do an in depth
analysis of the working environment of this company from the private and
the outside environment.