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Engaging Alumni Volunteers
in Admissions Practices
Session E
Rachel Gionta
Bryn Campbell
J. Scott Myers
Temple University
• Alumni Admissions Advisory Councils
• Partnership with Alumni Relations office and
local Chapters
• 100% Volunteer
• Application and selection
• Training Process
• College fairs, phone calls, visits
• Receptions
Temple University
• Positives
– Recruiting more
students; ultimately
saving funds
– National coverage
– Diversity of interests and
information
– Keeping alumni
connected in new ways
• Challenges
– Lack of knowledge
– Don’t always see the
bigger picture
– Availability for fairs
Saint Joseph’s University
• Hawk Ambassadors
– Alumni and parent volunteer organization with
the focus of assisting Admissions in recruitment of
students
• Record/data keeping is housed in university
SRM for easier tracking and reporting
• Connecting with Alumni Relations and
Advancement Offices to build relationships
Saint Joseph’s University
• Positives
– Allowed us to more
effectively travel and
recruit in designated
areas.
– Engages alumni and
parents in the work
Admissions does to
connect with families
– A way for young alums
to stay engaged in their
alma mater
• Challenges
– Turnover in Admissions
office.
– Making it a priority
within the Alumni Office.
– Creating a database of
Young Alums.
– “Letting Go”
Susquehanna University
• Alumni-Parent Admissions Network (APAN)
• Collaboration between Admissions, Alumni
Relations office and local Chapters
• 100% Volunteer
• Application and selection
• Training Process (varies by counselor)
• College fairs, phone calls, visits, letters, referrals
• Admitted Student Receptions
Susquehanna University
• Positives
– Enhances relationship-
building…with students
and alumni
– Variety of ways to
participate
– Enhances my
Susquehanna story
– I’m asking alumni to
donate time, not money
• Challenges
– Communication gaps
– Lack of standardized
training
– I have to recruit alumni
now too
– They’re stuck in ‘68, ‘74,
etc.
Motivation
• Stay in touch regularly but do not overwhelm
• Send small giveaways—Thank You
• Invite them to campus
• Stay up-to-date with their local area
• Listen to their concerns and respond
accordingly
Ways to Engage
• College Fairs
• Letter-Writing
• Phone Calls
• Interviews/Meetings
• High School Counselor meetings
• Local Info Sessions/Receptions
• On-campus event opportunities
All On Board
• Admissions staff need to be in the loop and
updated
• Athletics, Alumni Relations, Advancement
• Technology
• Time Management
Other Thoughts and Ideas?

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PACAC Standard Presentation- Engaging Alumni 2015

  • 1. Engaging Alumni Volunteers in Admissions Practices Session E Rachel Gionta Bryn Campbell J. Scott Myers
  • 2. Temple University • Alumni Admissions Advisory Councils • Partnership with Alumni Relations office and local Chapters • 100% Volunteer • Application and selection • Training Process • College fairs, phone calls, visits • Receptions
  • 3. Temple University • Positives – Recruiting more students; ultimately saving funds – National coverage – Diversity of interests and information – Keeping alumni connected in new ways • Challenges – Lack of knowledge – Don’t always see the bigger picture – Availability for fairs
  • 4. Saint Joseph’s University • Hawk Ambassadors – Alumni and parent volunteer organization with the focus of assisting Admissions in recruitment of students • Record/data keeping is housed in university SRM for easier tracking and reporting • Connecting with Alumni Relations and Advancement Offices to build relationships
  • 5. Saint Joseph’s University • Positives – Allowed us to more effectively travel and recruit in designated areas. – Engages alumni and parents in the work Admissions does to connect with families – A way for young alums to stay engaged in their alma mater • Challenges – Turnover in Admissions office. – Making it a priority within the Alumni Office. – Creating a database of Young Alums. – “Letting Go”
  • 6. Susquehanna University • Alumni-Parent Admissions Network (APAN) • Collaboration between Admissions, Alumni Relations office and local Chapters • 100% Volunteer • Application and selection • Training Process (varies by counselor) • College fairs, phone calls, visits, letters, referrals • Admitted Student Receptions
  • 7. Susquehanna University • Positives – Enhances relationship- building…with students and alumni – Variety of ways to participate – Enhances my Susquehanna story – I’m asking alumni to donate time, not money • Challenges – Communication gaps – Lack of standardized training – I have to recruit alumni now too – They’re stuck in ‘68, ‘74, etc.
  • 8. Motivation • Stay in touch regularly but do not overwhelm • Send small giveaways—Thank You • Invite them to campus • Stay up-to-date with their local area • Listen to their concerns and respond accordingly
  • 9. Ways to Engage • College Fairs • Letter-Writing • Phone Calls • Interviews/Meetings • High School Counselor meetings • Local Info Sessions/Receptions • On-campus event opportunities
  • 10. All On Board • Admissions staff need to be in the loop and updated • Athletics, Alumni Relations, Advancement • Technology • Time Management