7 File slide show about Alpha Omega Hotel Consulting

1. 1 of 7 Slides Alpha Omega Hotel Consulting Meeting your needs from Beginning to End Alpha Omega Hotel Consulting is a hotel consulting marketing firm providing one on one strategic planning. We help hoteliers take full advantage of our 40 plus years of experience by being personally involved in your hotel. We will work with you to identify, work up a plan, and resolve issues. We are eager to share our ideas with you . Welcome

2. 2 of 7 Slides Sales and Marketing Services Planning & Establishing Hotel Revenue Goals A good marketing plan is like a trusty road map. It tells us where we're going, how to get there and, most importantly, lets us know we're there when we're there. Long-range thinking is more than just going through the motions. A hotel sales department requires a vehicle that will enable it to fulfill its overall business objectives. The Annual Market Plan is the sales department's strategy to achieve the desired results, including hotel revenue management. This report includes a market segment analysis that constitutes the hotel's business objectives . . . a means of deciding the direction of the hotel and sales department within the framework of the objectives of the franchise company. Marketing Plan Process * A strategic Sales and Marketing Plan is created. * The tactical initiatives of this plan (Sales Action Plan) are reviewed monthly to ensure property compliance. The plan is also reviewed each month to determine any new approaches that could better market the hotel. Monitor coordination between property and franchiser marketing ensuring that properties capitalize on all marketing opportunities and support provided by their franchiser. Solicit the Various Markets Segments * From construction to sports to religious and everything in between. * Executed properly, out timely and revenue generating information will ensure your continued growth and success. Everyone Sells and Sales Is For Everyone * How to do it. * These elements are critical to your success. $ $ $

3. 3 of 7 Slides Employee Motivation (Influence) & Retention Services Employee Motivation: Theory and Practice The job of a manager is to get things done through employees. To do this the manager should be able to motivate employees. But that’s easier said than done! Motivation practice and theory are difficult subjects, toughing on several disciplines. Human nature can be very simple, yet very complex too. An understanding and appreciation of this is a prerequisite to effective employee motivation in the workplace and therefore effective management and leadership. Motivation is the key to performance improvement * Performance is considered to be a function of ability and motivation, thus:. Job performance = (ability) (motivation) * Motivation can be improved quickly. There are many options and an uninitiated manager may not even know where to start. As a guideline, there are broadly seven strategies for motivation. 1) Positive reinforcement / high expectation 2) Effective discipline and punishment 3) Treating people fairly 4) Satisfying employees needs 5) Setting work related goals 6) Restructuring jobs 7) Base rewards on job performance

4. Team-Building Services 4 Stages of team building If you and your colleagues are tired of experiencing the symptoms of poor teamwork. You understand or want to understand the stages of team development and the team building blocks we used in the 4 stages of team building, in order to enable your team to become a mature team. 1) Diagnosing before Prescribing In order for your team members to take full advantage of the opportunities offered them in a team building program they need to feel committed. Having them participate in the formulation of the needs and the subsequent diagnostic activities is a sure fire way of ensuring their commitment and support 2) Action Planning Action planning is vital if your team building efforts are to succeed. It also needs to be part of a simple framework which includes identification of your needs and your ability to subsequently review the action plan. In any development activity a simple framework should always be kept in mind. 3) Team Building Workshop Design Flexibility Our designs are flexible and can be adjusted to suit different hotels, problems and time scales. It is hoped that they will be useful in demonstrating the way in which the materials are used to build up our training sessions. This can be done by using a set of simple guidelines, which, if followed, should be of great assistance in designing training events which are relevant, stimulating, meaningful and enjoyable. 4) Team Building Activities and the Learning Experience Learning is more than a matter of absorbing information. Your team may know very well what they should do but fail to accomplish in practice what their intellect tells them is right. Such behavior can become self-defeating. Your people may begin to expect failure at a particular point, and this further reduces the chances of success by inhibiting their energy and reducing confidence and 4 of 7 Slides

5. 5 of 7 Slides Quality Assessment Services Principles of Assessing Properties Four common sense principles will be used in the Quality Assurance Assessment of the properties. 1) T he evaluation will accurately reflect the conditions seen at the property on the day of the Assessment. 2) Practical judgment will be applied. 3) Deficiencies where significant corrective action is underway will be noted. 4) The same good judgment will be used throughout the entire assessment. These principles are aimed at providing a reliable, factual, and objective report on the quality condition of the properties. Quality Assessments will be done on . * Your hotel. * And hotels in your comp set. Quality Assessments should be done on a regular basis and files kept. Areas to be Quality Assessed * Curb appeal. * Lobby * Breakfast Area * Public areas * Rooms.

6. Working together Alpha Omega Hotel Consulting and YOU Can pull it all together 6 of 7 Slides Sales & Revenue Management Quality Assessment Team-Building Employee Motivation & Retention

7. 7 of 7 Slides Alpha Omega Hotel Consulting Meeting your needs from Beginning to End Contact Us James A Lakner CHA Sterling Heights, MI. 48314 Phone: 586-803-0548 E-Mail: laknerj@ameritech.net We look forward working with you and helping to make your hotel the success your looking for.