All the promotional tools of Bloop has been evaluated to identify the fact that whether or not they have an integrated communication or it is random.

1. INTEGRATED MARKETING
COMMUNICATION
Bloop Ice-cream

2. LETS GET INTRODUCED
Presentation
serial
Class
serial
Name ID Marks
1 38 Ismail Hossen 111 131 394
2 39 Jaheda Alam 111 131 260
3 35 Abdus Samad 111 122 262
4 34 Rupa paul 111 122 215
5
6 Syed Amjad Ali 111 121 294

3. WHAT IS IMC
 Integrated Marketing Communication is the voice of the brand.
It is a simple concept. It ensures that all forms of
communications and messages are carefully linked together.
Promotion is one of the Ps in the marketing mix. Promotions
have its own mix of communications tools. All of these
communications tools work better if they work together in
harmony rather than in isolation.

4. MEDIA ADVERTISING (TVC)

5. CONTINUE
 This TVC states that you can find lost things by eating Bloop
 Funny TVC
 Just giving an excuse to eat Bloop

6. PLACE ADVERTISING

8. CONTINUE
 Here are some examples of there billboard add
 There Billboard advertisement is funny as well as interesting
 People have fun watching this type of advertisement

9. TRADE PROMOTION (TRADE SHOWS)

10. CONTINUE
 Participated in international trade fair 2015
 Created a enjoyable event for all the visitor
 Kids as well as adult had fun in the dance floor and
took pics

11. CONSUMER PROMOTION (SWEEPSTAKES)
 It’s a game where you don’t know who will be the
winner

12. CONTINUE
 This contest rules are fun for all the people
 Post any type of excuse on their page for eating
Bloop
 They will select random winners

13. INTERACTIVE (FACEBOOK)
 Lets have a look at their page

14. FACEBOOK (CONTENTS)

15.  Looking at those contents one can easily say its funny
 And those are just mere excuses to eat Bloop

16. BANNER ADS

17. YOU TUBE
 First lets watch a video

18. CONTINUE
 Well in the video they are hosting a funny show
 If one can talk nonstop about the topic get a Bloop
 People are having fun as well as enjoying Bloop with this
show and method of advertising

19. EVENT MARKETING
 They also sponsored Comicon 2014
 A place where fun loving people goes
 Where you can find figures and goodies and comics
 Lets look at the banner

21. CONCLUSION
Well as we can see they have included the
element of fun in all their advertisement. They
communicated the same thing its fun to eat
Bloop ice-cream. You don’t need any specific
reason to eat Bloop just an excuse is needed.
“যখনি খখতে চাই বাহািার অভাব িাই”