How can a B-School enhance its services?

1. GROUP-02
Apurve Tandon 20DM040
Arihant Bothra 20DM042
Arvind Mohan 20DM047
Aryaman Nair 20DM048
Dipayan Goshal 20DM073
Ishita Kumar 20DM086
SERVICE
MARKETING

2. 01
The 1st year will be based on academics
and the 2nd year will solely be based on
projects. The projects will require
expertise from each domain for eg;
marketing, finance, strategy.
Our institution is also technology-
friendly
UNIQUE SELLING
PROPOSITION

3.  This Dialogic Learning will harness a student with all the skills required
to be industry ready.
 The Mental Health Program will help the students utilize their current
position in life whether good or bad.
 Chatbots
 Smart Boards
 Virtual Reality / Augmented Reality
 Artificial Intelligence
 Internet of Things (IoT)
Selling Proposition

4. Customers
02

5. CUSTOMERS
 Executives planning their masters
while at work.
 Distance learning programs.
 PGDM
 Parents
 Certification courses and research
projects for students as well as
working professionals.

6. Perception
03

7. Perception
We want our customers to
perceive us as an institution
imparting education in a
technology friendly environment.

8. Service
Strategy
04

9. To provide technology driven learning to the students
aspiring to be future leaders so that we are perceived
by them as an institute imparting multi domain
curriculum in a tech savvy environment to prepare
industry prepared individuals.
SERVICE
STRATEGY

10. THANKS
FROM THE
TEAM